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Media Performance Associate Manager Role

The document outlines the responsibilities and qualifications for a Media Performance Associate Manager (Programmatic), including managing multichannel campaigns, analyzing performance, and providing media recommendations. Candidates should have 2-4 years of experience in online media and programmatic, with familiarity in DSP platforms and analytical tools. The role offers growth opportunities within Publicis Groupe and emphasizes a diverse and inclusive work environment.

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SOWNDHARYA C
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17 views2 pages

Media Performance Associate Manager Role

The document outlines the responsibilities and qualifications for a Media Performance Associate Manager (Programmatic), including managing multichannel campaigns, analyzing performance, and providing media recommendations. Candidates should have 2-4 years of experience in online media and programmatic, with familiarity in DSP platforms and analytical tools. The role offers growth opportunities within Publicis Groupe and emphasizes a diverse and inclusive work environment.

Uploaded by

SOWNDHARYA C
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Your responsibilities as a Media Performance Associate Manager (Programmatic)–

 Manage multichannel programmatic campaigns (desktop, mobile, and video) while troubleshooting
campaign delivery and performance issues
 Conduct full analysis of campaign performance, optimizations, issues, etc.
 Work with internal teams to provide clients with programmatic media recommendations and
optimization strategies that align with objectives
 Traffic all creatives into platform and set up campaigns prior to launch date
 Maintain knowledge of media technology buying platforms and analytic tools
 Navigate through variety of third-party systems to complete monthly billing documentation
 Analyze campaign performance and make strategic investment and tactical media optimizations
 Provide clients with programmatic media recommendations and optimization strategies that align
with objectives
 Deliver input on campaign goals, approaches, and methods to help establish success metrics and
KPI's

You will fit right in if you have –

 Any graduate/B.E/[Link]/MBA
 2 -4 years’ experience in Online media and Programmatic
 Experience working on DSP platforms like DBM, MediaMath, Appnexus etc- will be an added
advantage.
 Knowledge of Ad serving technologies, analytical tools like GA and Omniture

If you are excited for –

 Opportunities to grow with Publicis Groupe that believes in Power of One. We will help you
partner with our clients across the globe in various industries
 Diverse team & progressive work environment
 A place where learning never stops. We ensure you get trained on multiple platforms and
domains which enables you to have cross functional experience within the organization
 Empowering your ambitions through our dedicated Total Rewards Program, competitive pay
and benefits package
YOU are the one we’re looking for-
Someone who truly understand what it takes to serve clients beyond expectations: crack one-off client
challenges. Develop insights. Spark breakthrough creative ideas.

Publicis Global Delivery is proud to be an equal opportunity employer. Eligible applicants will be
considered without regard to race, colour, religion, sexual orientation, gender identity, ethnicity, disability
status, marital status or any other characteristic protected by applicable local laws, regulations, and
ordinances.

Last revised on 26-June-24

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