PHOENIX MALL , MUMBAI SITE APPROCH:-
THE NEAREST RAILWAY STATIONS ARE
PHOENIX MARKET CITY, KURLA A SHOPPER'S • KURLA RAILWAY STATION
PARADISE IN THE HEART OF MUMBAI • VIDYAVIHAR RAILWAY STATION.
DEVELOPER : THE PHOENIX MILLS LIMITED THE NEAREST BUS STOP IS KAMANI. 3KM 15MIN
ARCHITECT : BENOY 1.8KM 9 MIN RIGHT IN FRONT OF
LOCATION : KURLA THE MALL
NO. OF STORES: 300 THE NEAREST AIRPORT IS ALSO NEARER TO THE MALL -
NO. OF FLOORS: 4 5.6KM 30MIN
TOTAL RETAIL FLOOR AREA : 200,000SQM
THE TRAFFIC PATTER IN THE SURROUNDINGS OF
MALL IS HIGH AS IT IS LOCATED IN HEART OF
MUMBAI
ADDRESS :
JUNCTION, LAL BAHADUR SHASTRI RD,
KAMANI, KURLA WEST, KURLA, MUMBAI,
MAHARASHTRA 400070
HOENIX MARKETCITY IN KURLA,
P IN COSDERATION OF CLIMATE
THEY ADDED LARGE PORTIOCS IN ENTRANCES OF THE MALL
MUMBAI, IS AMONG THE CITY'S MOST
AND PLINT OF MALL ALSO RASIDE HIGH
FREQUENTED SHOPPING
DESTINATIONS. ACCORDING TO A
REPORT BY GEOIQ, A LOCATION AI
STARTUP, THE MALL EXPERIENCED
AN AVERAGE DAILY FOOTFALL OF
23,000 VISITORS DURING THE FIRST
QUARTER OF FY 2024-25 (APRIL- SITE PLAN
JUNE 2024). • THE MALL CONSISTS OF 2
ENTRANCES
CLIMATE:- ENTERTAIMENT
3.3%
• THE CABS AND AUTO STAND ARE
LOCATED NEAR THE 2ND ENTRANCE
DINING
• AS THE CLIMATE IN MUMBAI IS HOT AND HUMID DUE TO THE WATER BODIES 16.7% • THE BUS STOP IS NEAR THE 1 »
PRESENT AROUND THE MALL , CONSISTS OF CENTRALIZED AC SYSTEM AS ENTRANCE
WELL AS AIR LOCK SYSTEM PRESENT AIR NEAR THE ENTRIES AREA STATEMENT:-
• THE FACADE IS ENTIRELY COVERED WITH GLASS AS THE NEIGHBORING
• RETAIL DEVELOPMENT AREA - 2.1 MILLION PLUS
STRUCTURES OF THE MALL ARE ALSO COVERED WITH GLASS FACADE
• MIXED USED DEVELOPMENT OF OVER 4 MILLION SQ.
WHICH CREATE HEAT ISLAN , THEY ARE TRANSPARENT FROM INSIDE DURING
FT.
MORNING AND GIVE MIRROR EFFECT AT NIGHT
• 1. 5 MILLION COMMERCIAL OFFICE
• MOST OF THE RAINFALL TAKES PLACE DURING THE MONSOON SEASON,
• RETAIL GROSS LEASABLE AREA: APPROX. 1.4
BRINGING HEAVY DOWNPOURS AND OCCASIONAL FLOODING. RETAIL
80% MILLION
ARCHITECTURAL DESIGN - IV
22011AA052 22011AA078
DATE :- SIGN :-
01
22011AA059 22011AA082
22011AA067 21011AA070 29/10/24 REMARKS :-
22011AA073 21011AA084
BUILTFORM:-
THE BUILT FORM SHOWCASES FLUID AND DYNAMIC ARCHITECTURE, CREATING A SENSE OF
MOVEMENT.
CURVILINEAR GEOMETRIES AND SMOOTH CONTOURS DEFINE THE STRUCTURE’S SILHOUETTE.
THE DESIGN DRAWS INSPIRATION FROM ORGANIC AND NATURAL FORMS, MIMICKING THEIR
FLOW AND SOFTNESS.
EXTENSIVE GLAZING IS USED THROUGHOUT THE FAÇADE, ENHANCING TRANSPARENCY AND
NATURAL LIGHT PENETRATION.
AT NIGHT, ILLUMINATED FAÇADES EMPHASIZE THE CURVATURE, PRODUCING AN ETHEREAL
AND EYE-CATCHING VISUAL EFFECT.
THE ARCHITECTURAL DESIGN REFLECTS PARAMETRIC ARCHITECTURE, WHERE DIGITAL
ALGORITHMS HAVE BEEN USED TO GENERATE COMPLEX, FREE-FLOWING FORMS.
IT HOUSES 300STORES WITH DOMESTIC AND FOREIGN BRANDS, PVR CINEMAS WHICH HAS 7MOVIE
SCREENS & 70 RESTAURANTS.
• IT’S INDIA'S BEST EXISTING SHOPPING MALL OPENED ON 2013 WHICH IS THE 4TH LARGEST MALL CIRCULATION
THEN
AIIR EXAUST VENTILTION
LANDSCAPING IN BASEMENT
THE ENTRY LEADS TO LANDSCAPE AREA
• LANDSCAPING CONSIST OF , OPEN AIR THEATRE , SITTING SPACE ,
KIDS PLAY AREA , WATER WALL.
• FLOORING: MARBLE, GRANITE SLABS, VITRIFIED TILES
• AT THE UPPER LEVEL ON THE FRONT FACADE, SPACE HAS
BEEN PROVIDED FOR ADVERTISEMENT, FORTHCOMING
ATTRACTIONS ,CINEMA POSTERS
• WHICH ARE VISIBLE FROM A DISTANCE GOVERNING THE
EXTERNAL ELEVATION.
DRIVE WAY INTO BASEMET
HAS NATURAL VENTILATION
& SUFFICIENT CLERANCE
SPACE FOR FIRE ENGINES
IN CASE OF EMEGENCY
OPEN AIR THEATRE FOUNTAIN KIDS PLAY AREA WATER WALL SITTING SPACE BASEMENT FLOOR PLAN
THIS IS A MASSIVE 22 ACRES PARKING
TO MAINTAIN IT, THEY DIVIDED THE BASEMENT INTO 5
ZONES
22011AA052
ARCHITECTURAL DESIGN - IV
22011AA078
02
22011AA059 22011AA082 DATE :- SIGN :-
22011AA067 21011AA070 15/04/25 REMARKS :-
22011AA073 21011AA084
UPPER GROUND FLOOR PLAN FIRST FLOOR
There are 7 different types of
SEATING LAYOUT theatres in the multiplex.
• Each theatre has a different
seating plan.
> Each theatre has separate entry
LIGHTING AND SOUND and exit.
SYSTEM > No. of entry: 1
> No. of exits: 2
> There are 12 rows in auditorium 5
segregated in different types of
seats
VERTICAL CONNECTIVITY
ELECTRICAL ROOM
TOILETS
AIR HANDLING UNITS
SECOND FLOOR FUN CITY
THIRD FLOOR
Here's a refined version of the content:
A wide range of games is available for both
children and adults.
The selection is divided into categories, including
virtual reality experiences and physical activities
such as bowling, jack hammer, and bull riding.
Let me know if you'd like further adjustments!
ARCHITECTURAL DESIGN - IV
22011AA052 22011AA078
03
22011AA059 22011AA082 DATE :- SIGN :-
22011AA067 21011AA070 15/04/25 REMARKS :-
22011AA073 21011AA084
DINING MOVIES AREAS
STORES AND STORE SIZE
Type Size AREA Purpose Brands
• 70 variety restaurant spread over 60,000 sq ft Lifestyle,
• Food court spread over 50,000 sq ft Anchor 2,800 – Attract
- An impressive 11-screen multiplex, designed to host 40 Large Shoppers
• There are 20 Kiosk shops Store 9,300+ footfall
shows daily. Stop
- Catering to audiences in six different languages, ensuring
DRINKING WATER a diverse cinematic experience.
General Nike,
- With a projected daily footfall of 15,000 people, the
multiplex is a hub of entertainment. Inline Store Medium 46 – 465 retail Nykaa,
shopping Levi’s
Impulse Juice stalls,
Kiosk Small 5 – 23 buys, quick Sunglass
service booths
LIGHTING:-
The drinking water provision is available in the mall.
• LED lighting was in the entire mall
At each floor in the mall,
• Skylights and atriums provided most of the natural
Located near the hand wash area
ventilation
• Sensor lights were provided in the washrooms
FIRST FLOOR KEY PLAN
MODE FOR CIRCULATION • In few stores such as vero moda zaara dim lighting
was used to represent their merchandise theme
STAIRS
GROUND FLOOR KEY PLAN ESCALATOR
INFO DESK
LIFT
TRAVALATOR
ESCALATORS ARE USED BY MAJOR PEOPLE IN THE MALL
• HAS A DISPLAY BOARD WHICH HAS FAMOUS QUOTES
SCROLLING ON IT
• THE AREA AROUND THE ESCALATORS IS USED AS
LIFT IS PLACED AT THE CENTRE PART OF THE MALL SITTING AREA IN THE LOWER GROUNG FLOOR INFO DESK IS AVALIABLE IN EACH FLOOR
TWO LIFTS ARE PROVIDED • FOUR ESCALATORS PER FLOOR SITUATED IN A VISIBLE WAY NEAR ESCALATORS
THE CAPACITY OF THE LIFT =18 person • INFO DESK PLACED NEAR TO THE ESCALATORS IT HAS ALL DIRECTIONS IN IT IN A USER FRIENDLY MANNER
DIMENSION OF THE LIFT =2.1 x 1.8m
ARCHITECTURAL DESIGN - IV
22011AA052 22011AA078
04
22011AA059 22011AA082 DATE :- SIGN :-
22011AA067 21011AA070 15/04/25 REMARKS :-
22011AA073 21011AA084
Safety and Security Measures FIRE EXIT
Dedicated security staff ensures the mall's overall safety and supervision.
PROS OF THE FACILITY
Security personnel maintain professional standards through patrol schedules and SPACIOUS SPILLOVER AREAS NEAR ESCALATORS,
related records. COMFORTABLY ACCOMMODATING AROUND 10
Effective periphery control is maintained via security staff using walkie-talkies for PEOPLE.
communication. WIDE CORRIDORS ALLOW EASY MOVEMENT FOR
Entry and exit points are monitored through both electronic surveillance and stationed GROUPS OF 7-8 INDIVIDUALS.
security guards. EACH FLOOR HAS AN MULTIPLE RECREATIONAL SPACES AND AMPLE
Loading and storage areas have restricted access and are carefully monitored. EMERGENCY EXIT MAP FOR SEATING AREAS FOR VISITORS.
Special access cards are issued to authorized personnel for controlled entry. EASY NAVIGATION. EVERY ATRIUM FEATURES ESCALATORS WITH STAFF
Electronic checkpoints are positioned at key entry/exit points for enhanced security. CLEAR INSTRUCTIONS ARE ASSISTANCE FOR GUIDANCE.
CCTV cameras are installed across public areas and basements for continuous PROVIDED ON SIGNBOARDS FOR
CLEAR SIGNAGE AND WELL-MANAGED PARKING
monitoring. ST EM GUIDANCE.
FACILITIES ENHANCE CONVENIENCE.
R SY SEVEN EMERGENCY EXITS ARE
Boom gates regulate basement security and parking access. K LE STYLISHLY DESIGNED INTERIORS WITH QUALITY
P R IN AVAILABLE FOR SAFE
Fire Protection Systems S INFRASTRUCTURE.
The mall is equipped with efficient fire engine and hose access. EVACUATION.
USE OF DIVERSE MATERIALS AND TEXTURES FOR AN
Fire hydrant systems are strategically placed for emergency response. EXIT ROUTES ARE CLEARLY
AESTHETICALLY PLEASING ATMOSPHERE.
Automatic fire alarm and detection systems ensure prompt alerts. MARKED TO ENSURE A SMOOTH
ESCAPE. EFFICIENT AIR CONDITIONING SYSTEM ENSURES A
An automatic sprinkler system enhances fire safety preparedness.
NO OF FIRE EXIT: 6 PER FLOOR COMFORTABLE ENVIRONMENT.
A public address system facilitates communication in emergencies.
AUTOMATIC SPRINKLER: SPACING OF WASHROOMS EQUIPPED WITH SENSOR LIGHTING FOR
Portable fire extinguishers are available across the premises.
SPRINKLER 8' IMPROVED FUNCTIONALITY.
MALL SEVICES BULGER ALARM: SPACING -10'
IFORMATION DESK
LOST AND FOUND
ATM
AMBULANCE
FIRST AID BOX
PARKING
WELL CHIRS
BABY CARE ROOM AREAS FOR IMPROVEMENT
KIDS PLAY AREA STAIRCASES WERE POSITIONED DEEPER INSIDE,
LUGGAGE ROOM MAKING THEM CHALLENGING TO LOCATE.
ELECTROIC FEED BACK SYSTEM THERE WERE LIMITED ESCALATORS, AND
WASHROOMS THEIR PLACEMENT WAS NOT EASILY VISIBLE.
HANDICAP WASROOMS THE MULTIPLEX LOBBY HAD INSUFFICIENT
CELL PHONE CHARGING POINT SPACE FOR THE NUMBER OF ATTENDEES.
SMOKING POINTS THE SEATING CAPACITY IN THE FOOD COURT
SEATING WAS INADEQUATE FOR VISITORS.
ANNOOCEMENTS THE MALL ENTRANCE LACKED A GRAND
LIFS DESIGN AND WAS SOMEWHAT HIDDEN.
ESCALUTORS SOME AREAS, INCLUDING WASHROOMS AND
STORES, HAD UNDERUTILIZED SPACES.
ARCHITECTURAL DESIGN - IV
22011AA052 22011AA078
05
22011AA059 22011AA082 DATE :- SIGN :-
22011AA067 21011AA070 15/04/25 REMARKS :-
22011AA073 21011AA084