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Sales & Marketing Skills Development

The document outlines a two-month training program focused on Sales, Marketing, Business, and Management skills. Each week includes various free and certified courses, practical exercises, and resume boosts through certifications. The final outcome aims for participants to be certified and ready for internship applications in relevant fields.
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0% found this document useful (0 votes)
15 views2 pages

Sales & Marketing Skills Development

The document outlines a two-month training program focused on Sales, Marketing, Business, and Management skills. Each week includes various free and certified courses, practical exercises, and resume boosts through certifications. The final outcome aims for participants to be certified and ready for internship applications in relevant fields.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

📅 Month 1: Sales & Marketing (Foundation & Practical Skills)

Week 1: Sales Fundamentals & Communication Skills


✅ HubSpot Academy - Inbound Sales (Free & Certified)
✅ Google Digital Garage - Build Confidence with Self-Promotion (Free &
Certified)
✅ Practice: Try selling something small (affiliate marketing, event
promotion, freelance services).
🔹 Resume Boost: Add HubSpot Inbound Sales Certificate.

Week 2: Sales Techniques & Negotiation


✅ Coursera - Successful Negotiation: Essential Strategies & Skills (Free
to audit, University of Michigan)
✅ LinkedIn Learning - Sales Fundamentals (Free Trial Available,
Certified)
✅ Udemy - Cold Calling & Lead Generation (Optional, ₹500-1000)
🔹 Resume Boost: Add Coursera Negotiation Certificate.

Week 3: Digital Marketing Basics (For Business Growth & Brand


Awareness)
✅ Google Digital Garage - Fundamentals of Digital Marketing (Free &
Certified)
✅ HubSpot Content Marketing Certification (Free & Certified)
✅ Practice: Create a LinkedIn post, blog, or ad campaign.
🔹 Resume Boost: Add Google Digital Marketing Certificate.

Week 4: Advanced Sales & Marketing Strategies


✅ Coursera - The Art of Sales: Mastering the Selling Process (Free to
audit, Northwestern University)
✅ LinkedIn Learning - Marketing Strategy: Competitive Advantage (Free
Trial, Certified)
✅ Practice: Build a case study on a successful marketing campaign
(Example: Coca-Cola, Zomato, Amazon).
🔹 Resume Boost: Add Coursera Sales Specialization Certificate.

📅 Month 2: Business & Management (Leadership, Analytics & Strategic


Thinking)
Week 5: Business Analytics & Market Research
✅ Google Data Analytics Professional Certificate (Free to audit,
Certified)
✅ Harvard Business Online - Business Analytics (Optional, Free Audit)
🔹 Resume Boost: Add Google Data Analytics Certificate.

Week 6: Business & Management Fundamentals


✅ Harvard Business School - Introduction to Business (Free Audit)
✅ Open Learn - Business Communication & Leadership (Free & Certified)
🔹 Resume Boost: Add Harvard Business Certificate.

Week 7: Business Strategy & Consulting


✅ Coursera - Business Strategy by University of Virginia (Free to audit,
Certified)
✅ MIT OpenCourseWare - Entrepreneurial Sales & B2B Business (Free)
🔹 Resume Boost: Add Business Strategy Certificate.

Week 8: Apply for Internships & Gain Practical Experience


✅ Polish Resume & LinkedIn Profile (Highlight Certifications &
Sales/Marketing Projects).
✅ Apply for Sales, Marketing & Business Internships:
 LinkedIn Jobs
 Internshala
 Tata, Amazon, HUL Careers Pages
✅ Practice Interview Questions:
 "How would you sell this pen?"
 "Tell me about a time you convinced someone?"
🔹 Resume Boost: Add a Sales, Marketing, or Business Internship.

🚀 Final Outcome (After 2 Months)


✔ Certified in Sales, Marketing, and Business Strategy.
✔ Practical Experience in Selling, Negotiation & Digital Marketing.
✔ Internship Applications Ready for MNCs & Startups.

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