PROBLEM SOLVING IN INTERNATIONAL BUSINESS
INTERVIEW GUIDE
DUONG THI KIM NGAN - TRAN BAO TRAN - NGUYEN THI THUY HANG - TRAN THI THU TRANG - PHAM TRAN NGOC
TRAM - HO NGUYEN THAO LINH - HA NHAT HAO
QUESTION 1 SPECIFIC QUESTIONS INTEND TO ASK
A semi-structured approach
General Questions:
Overview of the company’s products, services, and target market
Inquire about current industry trends, competitive pressures, and Assess Feasibility:
challenge
Frameworks like STEP or STEEPLED to explore PESTLE factors Ask about the timeline, deadlines, and resources available
affecting the industry Inquire about potential challenges
The company’s internal structure, including key departments and any Discuss how these challenges might be addressed
operational challenges they face
Discuss the Company’s Problem Mess and Proposed
Project topic:
The specific challenges they face, the context behind these issues, and
their impact on the company’s performance
Previous solutions attempted and their outcomes
What they hope to achieve from this project
Propose a preliminary project topic that aligns with their needs and
your academic goals
QUESTION 2 PREPARE FOR THE FIRST INTERVIEW
External Exploration Purpose & Research Question
Conduct Preliminary Investigation Define objectives
Frameworks: STEP, STEEPLED Analyze the industry Formulate research questions
Determine the company’s competitive position Gather background information
Interview Guide & Bias Awareness Informant Selection & Outline
Make a Specific Interview Guide for each Identify key informants (both inside and outside the
interview organization)
Analyze informant perspectives, consider Specify needed insights from each informants
biases
QUESTION 3
WHEN CONDUCTING THE FIRST INTERVIEW
Focus on two dimensions: Interview Start:
Content: obtain clear, unbiased answers Introduce project, objectives, and
and manage time interview importance
Relation: maintain an open, positive Discuss confidentiality and feedback
atmosphere to encourage contributions process
Ask permission to record the interview
Preliminary Project Topic Initial Problem Definition
Develop a topic aligned with company and Discuss the company’s problem mess and
academic goals target issue
Ensure relevance and feasibility in terms of Ensure problem is performance-related and
data, time, and resources meets key criteria
Assess problem feasibility and alignment
with your interests
QUESTION 4
AFTER THE FIRST INTERVIEW
Preliminary Proposal: Critical Evaluation:
Material for initial proposal: Problem definition, Evaluate problem based on relevance, feasibility, and novelty
assignment
Company description (Context, problem owner, and
performance importance)
Rough project outline with steps for the project
Concluding the Interview:
Gather additional information for final insights
Provide closing remarks linked to project perspective
Feedback agreement by sharing interview and project results
Watch for important insights post-interview
THANKYOU