DATCB/565 Competency 3 Assessment Rubric
Course title: Data Analysis and Business Analytics
Assessment title: Competency 3 Assessment
Points: 100
Assignment Directions
Scenario
A city’s administration isn’t driven by the goal of maximizing revenues or profits but instead looks at improving the quality of life of its residents. Many American
cities are confronted with high traffic and congestion. Finding parking spaces, whether in the street or a parking lot, can be time-consuming and contribute to
congestion. Some cities have rolled out data-driven parking space management in an effort to reduce congestion and make traffic more fluid.
You’re a data analyst working for a mid-size city that has anticipated significant increments in population and car traffic. The city is evaluating whether or not it
makes sense to invest in infrastructure to count and report the number of parking spaces available at the different parking lots downtown. This data would be
collected and processed in real-time, feeding an app motorists can access to find parking space availability in different parking lots throughout the city.
Part 1: Data Manipulation
Download the Parking Lot Use data set. The data set has the following columns:
• LotCode: a unique code that identifies the parking lot
• LotCapacity: a number with the respective parking lot capacity
• LotOccupancy: a number with the current number of cars in the parking lot
• TimeStamp: a day/time combination indicating the moment when occupancy was measured
• Day: the day of the week corresponding to the TimeStamp
Insert a new column, OccupancyRate, recording occupancy rate as a percentage with 1 decimal. For instance, if the current LotOccupancy is 61 and LotCapacity is
577, then the OccupancyRate would be reported as 10.6 (or 10.6%).
Using the OccupancyRate and Day columns, construct box plots for each day of the week. You can use Insert > Insert Statistic Chart >Box and Whisker for this
purpose. Is the median occupancy rate approximately the same throughout the week? If not, which days have lower median occupancy rates? Which days have
higher median occupancy rates? Is this what you expected?
DATCB/565 Competency 3 Assessment and Rubric Page 2 of 3
Using the OccupancyRate and LotCode columns, construct box plots for each parking lot. You can use Insert > Insert Statistic Chart >Box and Whisker for this
purpose. Do all parking lots experience approximately equal occupancy rates? Are some parking lots more frequented than others? Is this what you expected?
Select any 2 parking lots. For each of them, prepare a scatter plot showing occupancy rate against TimeStamp for the week 11/20/2016 – 11/26/2016. Are
occupancy rates time dependent? If so, which times seem to experience the highest occupancy rates? Is this what you expected?
Part 2: Presentation
Prepare a 12- to 16-slide presentation with detailed speaker notes and audio, graphs, and tables.
Your audience is the city council, which is responsible for deciding whether the city invests resources to set in motion the smart parking space app.
Complete the following in your presentation:
• Outline the rationale and goals of the project
• Utilize box plots showing the occupancy rates for each day of the week. Include your interpretation of results.
• Utilize box plots showing the occupancy rates for each parking lot. Include your interpretation of results
• Provide scatter plots showing occupancy rate against the time of day of your selected 2 parking lots. Include your interpretation of results
• Make a recommendation about continuing with the implementation of this project.
Include speaker notes that convey the details you would give if you were presenting. You will record your speaker notes.
Ensure that the slides contain only essential information and as little text as possible.
Copyright 2021 by University of Phoenix. All rights reserved.
DATCB/565 Competency 3 Assessment and Rubric Page 3 of 3
Competency Assessment Rubric
Assignment/Performance Mastery Meets Expectations Not Met
Criteria 100% 85% 0%
1. Rationale and goals Thoroughly outlined the rationale Partially outlined the rationale and Narrowly outlined the rationale and goals of
and goals of the project goals of the project the project or did not submit a rationale and
(weight 20%)
goals of the project
2. Box plots: occupancy Accurately utilized and interpreted For the most part, accurately used Utilized box plots showing the occupancy
rate/day of week box plots showing the occupancy and interpreted box plots showing rates for each day of the week but with errors
rates for each day of the week the occupancy rates for each day that can impact analysis or did not submit
(weight 20%)
of the week box plots showing the occupancy rates for
each day of the week; narrowly or did not
interpret box plots
3. Box plots: parking lot Accurately utilized and interpreted For the most part, accurately Utilized box plots showing the occupancy
occupancy rates box plots showing the occupancy utilized and interpreted box plots rates for each lot but with errors that can
rates for each lot showing the occupancy rates for impact analysis or did not submit box plots
(weight 20%)
each lot showing the occupancy rates for each lot;
narrowly or did not interpret box plots
4. Scatter plots with Thoroughly interpreted scatter plots Partially interpreted scatter plots Narrowly interpreted scatter plots showing
interpretation showing occupancy rate against showing occupancy rate against occupancy rate against time of day of
time of day of selected four parking time of day of selected four selected four parking lots did not submit an
(weight 20%)
lots parking lots interpretation of scatter plots showing
occupancy rate against time of day of
selected four parking lots
5. Recommendation Made a thorough recommendation Made a partial recommendation Made a narrow recommendation about
about continuing with the about continuing with the continuing with the implementation of this
(weight 20%)
implementation of this project implementation of this project project or did not submit a recommendation
about continuing with the implementation of
this project
Copyright 2021 by University of Phoenix. All rights reserved.