WAX PASS INQUIRIES/FIRST TIME WAX PASS PROMOTION
We have found that most guests like to be informed on our Wax Pass options after experiencing our services. Additionally, we have
found that most guests like to be informed following their first visit. Our priority should be to encourage our guests to come back for
a 2nd visit and 3rd visit to really see the results. At the same time use your observations with the guest to help guide
when the right time to bring up a Wax Pass is. Is the guest so excited after their first wax and can't wait to come back? Then that
might be the right time to bring it up. Do they seem like they are unsure and maybe didn't have a great experience? Then
prioritize getting the guest to come back for a 2nd visit instead.
The below scripting can be used whenever a guest inquires about a Wax Pass or whenever you are educating guests on our
new guest wax pass promotion.
(Grab a brochure and walk over to guest) “So, (Guest Nam e) how often do you wax?”
Every 4-8 Week/
Every 2 Weeks Every 3-4 Weeks I’ve Never Waxed Before Whenever I Need It
“Great! We h ave the perfect
program for you. It’s called d European Wax Center we recom ks mend waxing e
our Unlimite Wax Pass. price “Ok, well at
for best waxing results and w have 2 great
You pay one for the every 3-4 wee p
rograms to help save you money .”
year and yo u come in as
often as you like.” (Open
the brochur e and use the
savings c hart) ”For
example, today you’re
having your Brazilian Bikini) “Grea t, that’s If the gu est asks,
( which is nor mally ($54) per exactly what we “What kind of results?”
visit. If you vi sit once every ver recom mend and e
2 weeks, o the year we hav 2 great
you would s pend ($1,458) our progra ms to help u
dollars and Unlimited save yo money.”
Wax Pass i s only ($688). If the
guest
Again, it’s un limited so you does
n’t ask “Waxing eve ry 3-4 weeks
can come in as often as you ou abo
ut the lts… reduces the ch ance of ingrown
like. Since y are a first resu hairs, thins and softens the hair,
time guest, if you purchase makes your wa xing lesspainful, ad
any of our U nlimited Wax and removes de surface cells. great
And we have 2 to programs
Passes, we will give you 13
help save you money.”
months inst ead of 12. We
also have a payment plan
option so you don’t have to
pay the to todtal up front
ay.”
re you pay one price for the year and you
“The first is our Unlimited Wax Pass, whe comebrochure and use the savings chart) ”For ilian
in as often as you like.” (Open the example,Bikini) which is normally ($54) dollars s, over the
today you’re having your (Braz per visit. If youyear you would spend ($990)
visit once every (3) week
nly ($688). Again, it’s unlimited so you can
dollars and our Unlimited Wax Pass is o e a first time guest, if you purchase any of give you
come in as often as you like. Since you ar our13 months instead of 12.”
Unlimited Wax Passes, we will
“Or, if you’re not as frequent or consistent with your waxing, we also have our Pre
Paid Wax Pass where you buy 9 of any since service and we’ll give you 2 for free and,
you’re a first time guest, if you buy 9 you’ll save of any service we’ll give you 3 for free. So
25% and the visits never e xpire so you can use them at your own
schedule and still save. We also have a pay thepayment plan option so you don’t have to
total up front today.”
“Or, you can pay as you go ks
whatever wor best for you.
These progra ms were just de- “Or, you can pay as you go - whatever works best for you. These programs were just
signed to help our guests save heir designed to help our guests save money on their waxing.”
money on t waxing.”
Please let me know if you have any questions, I am here to help.