Reference
Armstrong, G., Adam, S., Denize, S., & Kotler, P. (2014). Principles of marketing.
Pearson Australia. Retrieved October 1, 2024, from
[Link]
hl=vi&lr=&id=UKyaBQAAQBAJ&oi=fnd&pg=PP1&dq=Marketing+definition+
Philip+Kotler&ots=RZphYMO3gw&sig=k_R6j4_P7GWaOzsC53jJhrN5dPs&redi
r_esc=y#v=onepage&q=Marketing%20definition%20Philip%20Kotler&f=false
Bhosale, U., & Shanes, E. (2024). Scope and Delimitations in Research. Enago.
Retrieved October 6, 2024, from [Link]
delimitations/
Childs, M., & Jin, B. (2018). Nike: An innovation journey. Product innovation in the
global fashion industry, 79-111. Retrieved October 1, 2024, from
[Link]
Combes, S. M. (2023). How to Write a Literature Review | Guide, Examples, &
Templates. Scribbr. Retrieved October 6, 2024, from
[Link]
Dollarhide, M. (2024). Social media: definition, importance, top websites and apps.
Investopedia. Retrieved September, 25, 2024, from
[Link]
Gillis, A. S., & Yasar, K. (2024). digital marketing. Customer Experience. Retrieved
September, 25, 2024, from
[Link]
GLS UNIVERSITY. (2015). Our Distinguished Faculty Team. GLS UNIVERSITY
Faculty of Management. Retrieved 2024, from
[Link]
Greenhalgh, T., Jackson, C., Shaw, S., & Janamian, T. (2016). Achieving research impact
through co‐creation in community‐based health services: literature review and case
study. The Milbank Quarterly, 94(2), 392-429. Retrieved October 6, 2024, from
[Link]
t_Through_Co-creation_in_Community-
Based_Health_Services_Literature_Review_and_Case_Study_Achieving_Researc
h_Impact_Through_Co-creation
Hakim, M. A. A. U., Sembiring, R. I., Ikhwan, N., & Hellyani, C. A. (2023). Pengaruh
Implementasi Digital Marketing Terhadap Citra Merek Nike. Jurnal Publikasi
Ilmu Manajemen, 2(3), 56-68.
[Link]
Indeed Editorial Team. (2024, August 15). What Is Co-Creation? Definition and How To
Conduct It. Indeed. Retrieved October 10, 2024, from
[Link]
International Journal of Research and Analytical Reviews. (2024). Welcome To IJRAR.
Retrieved October 6, 2024, from [Link]
Latif, L. F., & Misbah, H. (2016). Exploring the element of “people” from an Islamic
perspective. The Journal of Muamalat and Islamic Finance Research, 83-96.
Retrieved September, 25, 2024, from
[Link]
Nabieva, N. M. (2021). DIGITAL MARKETING: CURRENT TRENDS IN
DEVELOPMENT. Theoretical & Applied Science, (2), 333-340. Retrieved
September, 25, 2024, from [Link]
Pan, S. C. (2024). Research Paper Structure structure. UCSD Psychology. Retrieved
October 6, 2024, from
[Link]
academic-writing-resources/writing-research-papers/[Link]
Prachi Jain. (2016). IMT Ghaziabad. Retrieved October 5, 2024, from
[Link]
Roux, C., Goldsmith, K., & Cannon, C. (2023). On the role of scarcity in marketing:
Identifying research opportunities across the 5Ps. Journal of the Academy of
Marketing Science, 51(6), 1197-1202.
[Link]
Sheldon, R. (2023). What is localization? | Definition from TechTarget. TechTarget.
Retrieved September 30, 2024, from
[Link]
Team, I. (2024). What Is Digital Marketing? Types and Examples. Investopedia.
[Link]
Twin, A. (2024). Marketing in Business: Strategies and Types Explained. Investopedia.
Retrieved October 2, 2024, from
[Link]
University of York. (2024). Subject Guides: Academic language: a Practical Guide:
Objective and impersonal language. Subject Guides. Retrieved October 6, 2024,
from [Link]
Vavere, J. (2024). Why localization is important for your business. Lokalise Blog.
Retrieved October 6, 2024, from [Link]
importance/#:~:text=The%20term%20%E2%80%9Clocalization%E2%80%9D
%20stands%20for,cultural%2C%20political%20and%20legal%20differences.