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Data Analysis for Product Performance

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6 views4 pages

Data Analysis for Product Performance

Uploaded by

hermes.ramos
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Module Four Assignment

Hermes Ramos

Southern New Hampshire University

BUS 225: Critical Business Skills for Success

Sandra Sheppard

July 30, 2023


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Module Four Assignment

Explanation of the Importance of Data Analysis

Data analysis is vital in conducting thorough research and understanding the collected

data. Quantitative data allows the firm to gain a deeper understanding and valuable insights,

which helps to explain the new product's performance. Data analysis allows the firm to create

comprehensive adoption strategies and set realistic expectations for the product based on

available data. Visualization techniques enable the firm to present this information visually,

making the data easier to be understood by the stakeholders. The report describes the product's

financial performance from January to December. By carefully analyzing this data, the firm can

gain valuable insights to help plan future product launches and developments and a stronger

connection between our data and product development. Data analysis enables the firm to make

data-driven decisions and ensure our product launches are informed and aligned with market

trends. By continuously analyzing and interpreting data, the firm can identify opportunities for

improvement and customer preferences. The firm can implement continuous improvement tools

to improve the current process.

Description of Findings

Three key points emerged from analyzing the data gathered, which are:

1. Profits were volatile per month. During the first and second fiscal quarters, the firm failed

to meet the projected profit targets and declared losses from January to May. The first

month of profit was in June; however, the company posted its first monthly profit,
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21.89%. The profit is still below the target profit. The third and fourth quarters exceeded

the firm's projected profit target.

2. Regardless of the units sold, the firm keeps producing one hundred thousand units

monthly. It was not until the last month of the third quarter through the fourth quarter

exceeded the number of units produced by twenty thousand.

3. The reduction of labor costs and overhead reduced the COGS. The amount of reduced

was one thousand three hundred and sixty-five dollars. The firm lowered its COGS by

reducing labor costs and ensuring the product reached the profit target. Profit targets in

the following months.

Summary of Results

Profi t per Month


32,500.00
27,500.00
22,500.00
17,500.00
12,500.00
7,500.00
2,500.00
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Cost of Goods 23920 23920 23920 23920 18460 18460 17095 17095 17095 17095 17095 17095
Total Revenue 5000 7500 22500 12500 7500 22500 22500 25000 30000 30000 30000 30000

Cost of Goods Total Revenue

The chart that was chosen is the bar chart. The reason for this chart is to help stakeholders

identify the reduction of COGS from the launch to the end of the fiscal year and COGS versus

revenue of the product from the launch to the end of the fiscal year.
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The chart that was chosen is the bar chart. The reason for this chart is to help stakeholders

identify the forward progression of profits of the product from the launch of the product to the

end of the fiscal year.

The analysis of the quantitative data has revealed opportunities for improvement. One

such area is the number of units produced per month. The firm would reduce the use of

resources, which would result in reaching the target profit. Another area of improvement is being

able to forecast the demand and the supply. Properly forecasting the demand would help the

product reach its target profit. The firm learned and reduced the COGS from the product's initial

launch to the last quarter. If the firm can implement and develop key performance indicators for

these areas of improvement on its next product launch, it will generate profits within the first

fiscal quarter.

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