Freight Forwarding Cold Calling Script
Introduction (15-20 seconds):
Be confident and friendly.
You:
"Hi [Prospect’s Name], this is [Your Name] from Evadhi Services Pvt Ltd.
How are you doing today?"
Pause for their response.
You:
"I’ll keep this brief—we specialize in helping businesses like yours
streamline their global logistics with reliable ocean freight, customs
clearance, and transportation services. Do you currently work with a
freight forwarder for your international shipments?"
Prospect Response Handling:
1. If they say YES:
You:
"That’s great! Many of our clients switched to us because of our
competitive rates, real-time tracking, and dedicated support. Would
you be open to exploring how we can add value to your current
logistics process?"
If they’re interested, proceed to ask about their pain points.
2. If they say NO:
You:
"No problem! Many businesses we work with were in the same
position before they started using our services. We help simplify
global shipping, reduce costs, and ensure timely deliveries. Would
you be open to a quick chat about how we can support your logistics
needs?"
Identify Pain Points (30 seconds):
You:
"To better understand how we can help, could you share a bit about your
current shipping process? For example:
Are you facing any challenges with delays, costs, or customs
clearance?
How important is real-time tracking and transparency for you?"
Listen carefully and take notes.
Present Your Solution (30 seconds):
You:
"Based on what you’ve shared, I believe we can help. At Evadhi Services,
we offer:
Reliable ocean freight services (FCL and LCL).
Hassle-free customs clearance.
End-to-end transportation with real-time tracking.
Competitive pricing tailored to your needs.
Our goal is to make your logistics process smoother and more cost-
effective. Would you be open to a quick meeting or a detailed proposal to
explore this further?"
Handle Objections:
1. Objection: "We’re happy with our current provider."
You:
"That’s great to hear! Many of our clients initially felt the same way
but switched to us for better rates, transparency, and support.
Would you be open to a quick comparison to see how we stack up?"
2. Objection: "We don’t ship internationally often."
You:
"Even if you don’t ship frequently, we can help ensure your
shipments are cost-effective and hassle-free when you do. Plus, our
flexible solutions are designed for businesses of all sizes. Would you
like to hear more?"
3. Objection: "We’re too busy right now."
You:
"I completely understand. Logistics can be overwhelming, which is
why we’re here to make it easier for you. How about I send over
some information, and we can reconnect at a better time?"
Close the Call (15-20 seconds):
You:
"Thanks for your time, [Prospect’s Name]. To get started, I’d be happy to
send you a free quote or schedule a quick call to discuss your needs
further. What works best for you?"
If they agree, confirm the next steps.
You:
"Great! I’ll follow up with an email and we’ll take it from there. Have a
wonderful day, and I look forward to working with you!"
Follow-Up:
Send a personalized email summarizing the call and including your
contact details.
Follow up within 2-3 days if you don’t hear back.
This script is designed to be conversational, client-focused, and results-
driven. Tailor it to your style and the specific needs of your prospects. Let
me know if you’d like further refinements!