BBABM211 Cross-Cultural Business Issues PROFESSOR NAME: Liça Gilbert Task Brief & Rubrics
Task
This assignment is divided in two parts: one individual and a group task to be completed in teams of 3 to 4 people. Each team’s member is expected to hand in a
document (word or pdf) in which the following will be addressed:
PART 1 (50%): INDIVIDUAL
An analysis of your “Country Profile”* as per the “Country Comparison Tool” based on Hofstede’s theory ([Link]
comparison-tool). Do not copy and paste the information from the website, you must describe how you perceive yourself on each of the 6 dimensions
compared to the score of your country using personal examples. You also need to indicate the score your country score on each dimension. This will
make up for no more than 750 words per person.
*If your country’s profile is not available on the website, please use a country you have lived in or a country you know well and identify with.
PART 2 (50%): IN TEAM of 3 to 4 people
Compare your team member’s country profile in the tool, screenshot the bar graph and include it at the end of your document.
Using a cross-cultural perspective (underlying the differences and similarities), describe 4 of the 6 dimensions (your choice) and identify potential
tension areas. Make sure to provide examples to illustrate your point.
Finally, explain how you would “bridge” those differences to ensure smooth and effective work with your teammates. You can refer to the document
“Hofstede at Work” to do so. You will find it on Moodle, week 3.
Formalities:
• Wordcount: part1, 750 words per person, part 2, 1500 MAX. TOTAL WORD COUNT 2250 +/- 10%
• Cover, Table of Contents, References and Appendix are excluded of the total wordcount.
• Font: Arial 12,5 pts.
• Text alignment: Justified.
• The in-text References and the Bibliography must be in Harvard’s citation style.
• The use of AI is not permitted and will result in significant points deduction or failure.
Submission: Week 6 Via Moodle (Turnitin). November 17, before 23h59 (Barcelona time)
Weight: This task is a 40% of your total grade for this subject. Each student will be graded on an individual basis for part 1 (50%) and a group basis for part 2 (50%)
It assesses the following learning outcomes:
• Outcome 1. Critically analyze the effects of different cultures found in international business.
• Outcome 2. Evaluate the attitudes which are necessary to work effectively in multi-cultural settings.
Rubrics
Learning Descriptors Fail Below 60% Marginal Fail 60-69% Fair 70-79 % Good 80-89% Exceptional 90-100%
Content is unclear, Limited content that does Presents some information Presents clear and Presents balanced, significant
inaccurate and/or not really support the that adequately supports the appropriate information that and valid information that
Content
incomplete. Brief and purpose of the report. Very central purpose, arguments, adequately supports the clearly and convincingly
irrelevant. Descriptive. Only poor coverage. goals, or research questions central purpose, arguments, supports the central purpose,
KNOWLEDGE & personal views offered. Displays only rudimentary of the project. Although goals or research questions arguments, research
UNDERSTANDING Unsubstantiated and does knowledge of the content parts missing, it of the project. questions or goals of the
not support the purpose, area. Reader gains few if any demonstrates a level of Demonstrates satisfactory project. Demonstrates in-
argument or goals of the insights partially proficient knowledge of the content depth and specialised
30 % project. Reader gains no knowledge of the content area. Reader gains proficient knowledge of the content
insight through the content area. Reader gains some insights. area. The reader gains
of the project. insights. important insights
The written project exhibits The written project exhibits Written research project Readability of the project is Readability of the project is
multiple errors in grammar, errors in grammar, displays good word choice, good due to the clarity of enhanced by facility in
Written Communication
sentence structure and/or punctuation and spelling. The language conventions and language used. Grammar, language use/word choice.
Skills spelling. Inadequate writing written project comes across mechanics with a few minor spelling and punctuation is Excellent mechanics and
skills (e.g., weaknesses in as untidy and not properly errors in spelling, grammar, without error. syntactic variety. Uses
COMMUNICATION language facility and checked for mistakes. Errors sentence structure and/or Spelling and grammar language conventions
mechanics) hinder readability present in written punctuation. Errors do not thoroughly checked. effectively (e.g., spelling,
and contribute to an communication make represent a major distraction punctuation, sentence
10 % ineffective research project. readability frustrating. or obscure meaning. structure, paragraphing,
grammar, etc.).
Research problem, concept or Research problem, concept Adequately identifies and Formulates a clear Effectively formulates a clear
idea is not clearly articulated, or idea is not clearly describes (or sketches out) description of the research description of the research
Analytical / Critical
or its component elements articulated at times and the research problem, problem, concept or idea, problem, concept or idea,
Thinking Skills are not identified or confusing. Research concept or idea and its and specifies major elements and specifies major elements
described. Research information is badly components. Gathers and to be examined. Selects to be examined. Selects and
CRITICAL THINKING information is poorly organized, categorized, examines information information appropriate to prioritizes information
organized, categorized and/or and/or only superficially relating to the research addressing the research appropriate to addressing the
not examined; research examined; research problem, concept or idea; problem, concept or idea; research problem, concept,
20 % information is often information is often presents and appraises accurately and appropriately or idea; accurately and
inaccurate or incomplete. incomplete. Presents limited research information with analyses and interprets appropriately analyzes and
Presents little if any analysis analysis or interpretation; some minor inconsistencies, relevant research interprets relevant research
or interpretation; inaccurately and/or irrelevancies or omissions. information. Effectively information.
inaccurately and/or inappropriately applies Generally applies appropriate applies appropriate research Precisely and effectively
inappropriately applies research methods, research methods, methods, techniques, applies appropriate research
research methods, techniques, models, techniques, models, models, frameworks and/or methods, employs advanced
techniques, models, frameworks and/or theories frameworks and/or theories theories in developing and skills to conduct research.
frameworks and/or theories to the analysis. Presents although with inaccuracies. justifying multiple solutions Uses techniques, models,
to the analysis. Presents few some solutions or Outlines solutions or or conclusions; solutions or frameworks and/or theories
solutions or conclusions; conclusions but they are conclusions that are conclusions are coherent, in developing and justifying
solutions or conclusions are often not well supported, or somewhat logical and well supported and complete. multiple solutions or
often not well supported, are logical. consistent with the analysis conclusions; solutions or
inaccurate and/or and evidence; identifies conclusions are insightful,
inconsistent, and are and/or lists solutions or coherent, well supported,
presented in a vague or conclusions although not logically consistent and
rudimentary manner. always clearly. complete. Displays a mastery
of complex and specialized
areas.
Shows little ability to employ Shows some ability to employ Exhibits application of Demonstrates an ability to Demonstrates well-
Integration Skills
theory and practice across theory and practice across the principles, theories and integrate and apply developed ability to
the functional areas of functional areas of business in practices across the principles, theories and integrate and apply
APPLICATION & business in the assessment the assessment of issues functional areas of business practices across the principles, theories and
EVALUATION of issues relating to the relating to the research to the analysis of the functional areas of business practices across the
research problem, concept, problem, concept or idea. research problem, concept to the analysis of the functional areas of business
or idea. Does not recognize Recognizes organizational or idea. With some research problem, concept to the analysis of the
or correctly identify cross- issues relevant to the exceptions, outlines and or idea. research problem, concept
40 % functional organizational research problem, concept or describes (or sketches out) Identifies, examines and or idea. Effectively identifies,
issues relevant to the idea but does not show some cross- functional critically evaluates important examines and critically
research problem, concept understanding. Does not organizational issues that are cross- functional evaluates important cross-
or idea. Does not adequately adequately evaluate the relevant to the research organizational issues functional organizational
evaluate the research research problem, concept or problem, concept or idea. associated with the research issues associated with the
problem, concept or idea in idea in light of relevant Adequately identifies and problem, concept or idea. research problem, concept,
light of relevant principles, principles, theories and describes (or summarizes) Clearly justifies solutions, or idea. Clearly and
theories and practices across practices across the business solutions, recommendations recommendations for action, effectively justifies solutions,
the business functional functional areas. Some for action, or conclusions or conclusions based on recommendations for action,
areas. Few if any solutions, solutions offered but difficult that are, for the most part, analytics and an insightful or conclusions based on
recommendations for action, to understand. appropriate, but which need synthesis of cross-disciplinary strong analytics and an
or conclusions are Recommendations for action, to be more aligned with principles and concepts in insightful synthesis of cross-
presented, and/or they are or conclusions are presented, principles and concepts in the functional areas of disciplinary principles and
not appropriately justified or but they are often not well the functional areas of business. concepts in the functional
supported. supported, or logical. business. areas of business. Can link
thinking across disciplines
and contexts.