AN INFORMATIVE REPORT

ON

‘HINOPAK MOTORS’

By

OBAID ULLAH KHAN

1
SUBMITTED TO:
Department of Business Administration
UNIVERSITY OF KRACHI

SUBMITTED BY:
OBAID ULLAH KHAN
BBA – III
ENROLMENT NO : BAC/AIBA/1247/2004
SEAT NO : AB0431012

ADAMSON INSTITUTE OF

BUSINESS ADMINISTRATION &

TECHNOLOGY

CONTENTS

Topic Page #

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  Introduction 1
 Hinopak; Committed To Excellence 2
 Mission & Vision 3
 Message From MD 4
 Sponsors 5-6
 Corporate Features 7
 ISO Certification 8-9
 Corporate Citizen 10
 Export Market 11
 Latest News 12-13
 Production Line 14
 Buses Model 15-17
 Trucks 18
 Trucks Model 19-21
 Product Technology 22
 Production Technology 23
 Assembly & Body Operation Plant 24
 Product Support Network 25
 Network Map 26
 Personnel Progression 27
 Code Of Ethics 28-29
 Job & Career Opportunities 30
 Contact Us 31

8th November, 2005

The Department of Business Administration

University of Karachi
Karachi

To Whom It May Concern:

3
Dear Madam or Sir,

Presented here is a report on “Hinopak Motors” as part of the

requirement for the course “Business Communication-II”, BBA III, at
the Adamson Institute of Business Administration & Technology.

This report follows the guidelines given in the course outline provided
by the University of Karachi. It has been reviewed and duly approved
by our course instructor.

It is hopped that this project will come up to the standards and meet
al academic requirement.

Thank you,

Yours truly,

OBAID ULLAH KHAN

BBA 3RD SEMESTER
Adamson Institute of Business Administration & Technology

ACKNOWLEDGEMENT
I am enormously grateful and thankful to ALLAH the
Almighty for giving me the courage and support for
completing this report.

4
 At the outset I must make it clear that it is my very
first effort and consequently I had to face many
problems that I had never known before, but it is my
belief that when you set yourself a target you have
to reach it some how, never mind whatever it takes. I
am glad that I have achieved my objective with
hardworking untiring effort and also with the help of
my teacher, family and colleagues.

I am very grateful and thankful to our esteemed

and worthy teacher MR FAISAL QURESHI, whose
guidance, invaluable counsels and inspiration has
been a great source of encouragement all along.

I can not imagine completing a project of this

magnitude in the absence of loving and supportive
family and colleague. I am grateful to my family and
colleague for graciously accepting the expenditure
and giving a helping hand in this report. Their efforts
have meant much more to us then I can possibly
express.

INTRODUCTION:

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 Hinopak Motors Limited was formed in 1985 by a diverse group of sponsors.
These included Hino Motors Limited, Toyota Tsusho Corporation of Japan, Al-Futtaim
group of UAE and PACO.

Hinopak family in Pakistan & under the guidance of our Japanese sponsors, Hinopak
today has achieved standards of quality and excellence that rival the best in the
region. In recognition of these efforts, the company has received a number of
excellence awards for its management practices and quality standards.

In 1998, Hino Motors Ltd., and Toyota Tsusho Corporation obtained majority
shareholding in the company after disinvestments by the other two founding
sponsors. This decision to invest in Hinopak at a time when the country's economy
was passing through a depression and the sale of commercial vehicles was at an all
time low reflects the confidence our Principals have in our company and their
commitment to the Pakistani market.

It is the enduring success of Hinopak that has made the Hino name and symbol of
quality & reliability and Hino vehicles a prize possession for its owners.

By continuing to move forward and staying alert to ever-changing market & social
needs, Hinopak will continue to be a successful and well-respected corporate citizen
of Pakistan.

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HINOPAK; COMMITTED TO
EXCELLENCE:

Hinopak Motors Limited assembles, manufactures and markets world renowned

Hino diesel trucks and buses in Pakistan. The Company has held the top position in

the domestic market for medium and heavy-duty vehicles for 15 consecutive years

and is highly acclaimed for quality and technological excellence.

Backed by Hino’s expertise Hinopak has achieved standard of quality and

excellence that rival the best in the region. With over 33,000 vehicles on road,

Hino has gained 70% market share making it the largest manufacturer in medium

and heavy-duty truck and bus industry in Pakistan.

Hinopak’s product range has been designed and built in Hino’s traditions of

automotive excellence to be the leader in its category and the main emphasis has

been given to passengers’ safety & comfort.

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MISSION
"The mission of Hinopak Motors Limited is to provide the society
with safe, economical, comfortable and environment friendly means
of transportation by manufacturing and supplying commercial
vehicles and services".

To achieve this mission, we commit ourselves

 To our individual institutional and international customers: to deliver

high quality, safe, durable, reliable, comfortable, environment–friendly
and economical products and services to their total satisfaction.

 To our employees: to foster corporate culture of mutual trust; respect

for fundamental human rights at work; opportunities for professional
growth and personal welfare so that they are proud of being a member
of the “Hinopak Family”.

 To the community and our nation: to contribute in economic and

social development by providing means of transportation and by
progressive localization of the vehicles.

 To the shareholders: to act in compliance with the norms expected of a

subsidiary of the Toyota Group of companies and make a meaningful
financial return to the shareholders.

VISION
“Total Customer Satisfaction, a set vision for the company. In
pursuit new concepts have been introduced such as a mobile
workshops, 3S/2S dealership facilities, training and free service
camps for the vehicle owners and drivers”.

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MESSAGE FROM MD:

In the last few years, Pakistan has experienced major social & economic transformation.
In the response to these changes, we at Hinopak, under the guidance of our Principals, Hino
Motors Ltd., have established a corporate philosophy for the new millennium.

This Corporate Philosophy aims to "contribute to the development of a more prosperous and
comfortable society by providing the world with a new set of values".

As the largest manufacture of trucks & buses in Pakistan, Hinopak is aggressively promoting
such issues as harmony with environment, improved vehicle & road user's safety and Total
Customer Satisfaction.

Hinopak has been striving to achieve Total Customer Satisfaction by not only providing them
with the widest range of trucks & buses according to their needs but also by pioneering such
concepts as mobile workshops, country wide spare parts warehouses, 3-S dealerships, free
training for mechanics/drivers & free service camps.

In addition to other activities the Company's policy of developing professionals and technical
skills of its employees is a part of our pursuit of excellence. These efforts have been
recognized at various levels & the recent award for Best Human Resource/Industrial
Relations, by Employers' Federation of Pakistan is one of them.

We at Hinopak have a deep-rooted commitment for serving the community by producing

environment friendly vehicles and to contribute to the betterment of the society, to improve its
living standards

SPONSORS:

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Hino Motors Ltd., Japan

Founded in 1910, Hino Motors, Ltd. is Japan's oldest motor vehicle manufacturer.

Since introducing Japan's first automobile in 1908, Hino has been developing and

manufacturing superior vehicles that serve business and society. Over the years the

range of Hino’s trucks and buses has made their mark in over 140 countries

worldwide. Today Hino Motors is the leading manufacturer of medium and heavy-

duty commercial vehicles in Japan and the 2nd largest in the world.

In this age of high technology, globalization and advanced data communication,

individual values are diversifying. Hino is dedicated to putting the customers first and

maintaining high standards of quality.

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Toyota Tsusho Corporation (TTC)

Established in 1948, Toyota Tsusho Corporation (TTC) is a trading company within

the Toyota Group. TTC has an extensive network of representative offices all over the
world and offers a vast variety of goods and services to its customers.

As a leading player in the automotive business TTC provides additional support to

Hinopak with its expert advice and knowledge of world markets.

Backed by the strong network of Hino Motors, Limited Japan and the versatility of
Toyota Tsusho Corporation (TTC) that provides us the competitive edge, we at
Hinopak believe in giving our customer the very best and we pledge to continue for
“Total Customer Satisfaction”.

Backed by the strong network of Hino Motors, Ltd. Japan and the versatility of Toyota
Tsusho Corporation (TTC) that provides us the competitive edge, we at Hinopak
believe in giving our customer the very best and we pledge to continue for "Total
Customer Satisfaction".

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CORPORATE FEATURES:
Building on seventeen years of success, the Hinopak continues to play a leading role
in marketing commercial vehicles with superior and advanced Japanese technology .
Market Leader in Pakistan, holding over 65% of the truck and
bus market share.

First Pakistani automobile company and Hino affiliate to receive

ISO-9001 certificate.

Voluntary initiative for ISO 14001 certification.

First company to export buses from Pakistan.

Recipient of Quality Excellence Awards.

First automotive company to introduce "3S" concept in heavy-

duty commercial vehicles market.

First company to supply busses under "Urban Transport

Scheme" in Pakistan.
Recipient of Employers' Federation of Pakistan's Golden Jubilee
Award for Human Resource and Industrial Relations.

Recipient of Corporate Excellence Award from Management

Association of Pakistan.

Recipient of Employers' Federation of Pakistan's Golden Jubilee

Award for "Excellence in Productivity."

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ISO CERTIFICATION:

ISO 9001 CERTIFIED

Hinopak is the only automotive company in Pakistan and the first Hino affiliate
worldwide to receive the ISO 9001 certificate. This certificate has been given to
Hinopak for implementing and maintaining a company-wide quality system in:

 The Assembly and Progressive Manufacturing of Commercial Vehicles

 Management
 Project Engineering
 Design
 Development
 Purchasing
 Production
 Marketing
 Quality Management

To the uninitiated, ISO 9001 certification may be considered a vital marketing tool
exclusively for promoting exports. In fact, the ISO 9001 requirement is as valid for
the domestic customer as it is for the overseas clientele. What is important for each
customer is the assurance that the products and services being offered are in
accordance with predetermined quality standards.

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 ISO 14001 Certification

This new award reflects our commitment to safeguard and improve the
environment, through international safety and environmental standards.

Being a responsible corporate citizen striving for the improvement in our

environment, both within and outside the company , Hinopak Motors Limited has
voluntarily ISO 14001 Certification. ISO 14001 pertains to monitoring and managing
the effect, which any business has on the environment.

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CORPORATE CITIZEN:
Hinopak has been a good member of the society as a corporate citizen. Our
activities include environment protection, guarding against pollution, safety
measures for operators, passengers & other read users and so on.

Hinopak encourages its staff members to participate in a wide variety of sports, like
table tennis, cricket, scrabble, golf, badminton and volleyball. Besides, the company
takes a keen interest in promoting and sponsoring major sporting events and
develops the spirit of sportsmanship and family togetherness. Hinopak also holds
regular sports festival day in which the management, employees and their families
participate with great zeal.
Hinopak has participated in various horticultural events and it has won a lot of merit
awards and trophies for its well-kept gardens which surrounds Hinopak’s offices.

Hinopak has always been conscious of raising its safety standard for drivers,
passengers and even pedestrians. Special emphasis is placed at preserving the
environment and use minimum of wood for body manufacturing which all contributes
to this goal.

At Hinopak we believe that we have to play an active role to improve the

milieu in which we live and make a positive social contribution in different
fields of human endeavor.

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EXPORT MARKET:

Hinopak is proud to be Pakistan’s first automobile company to export buses. After

successfully establishing itself as the market leader at home, Hinopak proceeded to

explore its product potential for the export market. This quest met with initial success

when it made its first historic sale well over a decade ago, in 1990 Hinopak exported its

first bulk order of buses to U.A.E. Follow up orders were soon placed, ensuring the

satisfaction of customers at home and abroad. This entry into the export market was an

important milestone for Hinopak and lead Pakistan into an exciting new era for the

automotive industry, fulfilling Hinopak’s commitment towards the economic growth of

Pakistan

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LATEST NEWS:
Bank on the move

Institutions have always relied on Hinopak’s capabilities to provide custom made

vehicles that best suit operations.
Hinopak has recently joined hands with NCR Corporation of USA to offer mobile ATM vans
to commercial institutions in Pakistan. The first Hino Mobile ATM Van was recently delivered
and Mir Mujahid Ali Khan, Senior Executive Vice President, Askari Commercial Bank Ltd
collected the vehicle

Mr. Kalim-ur-Rahman, President and Chief Executive of Askari Commercial Bank Ltd. took
personal interest in these vehicles and provided valuable suggestions during the
development stages.

Two more ATM vans are currently under fabrication and will be delivered in July. These
vehicles will indeed mark the beginning of mobile banking in Pakistan and further equip
banks in it’s strive towards providing ‘valuable financial solutions’ to customers. Hinopak’s
complete solution and strong product support will ensure that the vehicle is on that these
mobile banks are on move all the time.

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HINO Buses delivered to Pakistan Steel

Association with our business partner Pakistan Steel was strengthened as 10 Hino Citiliner
buses were handed over. After in-depth study and careful evaluation, Pakistan Steel made the
quality decision and placed order for 25 Hino buses. Superior technology, strong after sales
support along with strong presence of Hinopak in the Pakistani market were the backbone of this
decision. Hinopak has provided the complete solution to Pakistan Steel with buses that are best
suited for the local infrastructure and environment.

A simple yet elegant key handing over ceremony was held at Pakistan Steel where Mr. Keiji
Maeda, MD & CEO Hinopak Motors Ltd handed over symbolic key to Lt. Gen. (R) Abdul
Qayyum HI (M), Chairman Pakistan Steel. The vehicles were inspected by the Chairman who
was optimistic that these new buses will help improve the transport network and will further his
vision for Pakistan Steel of providing comfortable life to members of Pakistan Steel.

On this occasion, Mr. Keiji Maeda thanked the Chairman for placing order for these buses. Mr.
Mohammad Irfan Shaikh assured the Chairman that Hinopak will provide the best after-sales
support to ensure smooth functioning of these vehicles.

Ms. Qaiser Hassan, Director Admin & Personnel, Mr. Khurshid Anwar, Director Finance, Mr.
Mirza Tariq Begg, Director Production, Mr. Khalid M. Akhtar, Director Commercial, Mr. S. H.
Irshad Rizvi, GM Incharge Technical Services and other members of top management of
Pakistan Steel were also present on the occasion.

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PRODUCTION LINE:
Buses
The largest Manufacturer of Buses in Pakistan, Hinopak is fully-equipped to design
and manufacture a wide range of Bus Chassis and all types of Bus Bodies. Hinopak’s
Bus Line Up includes the Roadliner Shangrila Luxury Bus for long journeys, Citiliner
Intercity Buses, Citiliner Urban Buses and the luxury Senator Coach and Rapidliner
Deluxe Coaches.

Hinopak delivers only the safest most reliable products and remains the Pioneer in
supplying the largest number of Urban Buses those are successfully facilitating the
commuters of Punjab and Sindh.

The new Bus line up is built upon reliable AK1J and RK1J (Rear engine bus) Series that
offer straight and kick up frame options for intercity and intra-city usage. Both newly
introduced series can be suitable for a wide variety of bus bodies. The kick up frame for
inter-city operation offers more space for storage and luggage while the larger door s
and low boarding height of the straight frame allow passengers greater comfort and
convenience.

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BUSES MODEL:

Citibus
Model:RK1J
Rear Engine Bus Chassis

HINOPAK is proud to introduce rear engine buses being the first of their kind for the

local automobile industry. This is the first environmental friendly urban bus with JO8C-

Euro engines in Pakistan. The new bus with rear engine technology has not only

become ideal for long distance journeys but also for urban use. The basic requirements

of comfortable and safe urban operations have been aptly taken care of and are in

compliance with the urban bus specification outlined by SMEDA.

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HINO Urban Bus
A K 1 J Chassis

In order to meet the demand for comfortable urban buses, Hinopak has
recently

introduced a modern and environment friendly urban bus model on its newly
launched

AK1J chassis with J08C – Euro engine. The design of urban bus is based on
Hinopak’s

extensive research, main features of new bus are most modern design front and
rear

face, large size window frames, double sliding glasses, separate and wider doors
for

ladies and gents increased room height, low boarding heights and spacious
seating

layout for passenger comfort.

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Hino CNG Bus
Model:AK1J

In order to address the growing concerns about pollution, Hinopak, being the largest
manufacturer

of Commercial Vehicles in Pakistan has added another feather in their cap by introducing
the first

ever dedicated CNG bus manufactured in Pakistan.

The Hino AK1J-CNG bus model utilizes a dedicated J08C-CNG engine that has been
designed by

Hino Motors Ltd., Japan in collaboration with an American company. The exhaust emission
level of

this CNG engine is similar to EURO2 emission level.

The improvement of emission level of CNG engine as compared to diesel engine is

 NOx Reduced by 67%

 CO Reduced by 89%
 HC Reduced by 15% and
 PMs (Black Smoke) by 100%

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TRUCKS:
The New Hino 500 Series is a dynamic combination of power, economy, style and
safety. Vast improvements in engine technologies have allowed us to create Engines
with more horse power while offering lower fuel consumption. These dynamic new
vehicles featuring revolutionary technologies such as multi valves engine, new air intake
system, turbocharger with intercooler, overhead cams, heavy duty clutch, synchronized
transmission and power steering promise to change the face of transportation with new
standards in comfort, luxury, safety and especially economy.

Hinopak’s latest product range has been especially developed and designed keeping in
mind the rugged terrain and varying climates in order to meet the requirements of the
diverse Pakistani automobile market.

The robust FG1J 4x2 truck with a JO8C engine has a gross vehicle weight of 18 tons
and suitable for all types of cargo and transportation needs.

The FL1J 6x2 Truck has a gross vehicle weight of 27.5 tons and is equipped with a
JO8C Engine which allows a greater fuel economy with more loading capacity.

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The new product line also introduces the dynamic FM1J 6x4 Truck with a gross vehicle
weight of 28 tons and boasts a JO8C engine with turbo intercooler. This Truck is suitable
for all types of transportation needs specifically for the hilly areas and dump trucks.

The powerful SG1J is 4x2 Prime Mover with a gross combination weight of 35 tons, also
equipped with a JO8C turbo intercooler engine it is the ideal choice for heavy loads.

The powerful FM2P 6x4 Prime Mover with 320 PS is equipped with Euro 2 P11C engine.
Its greater engine power and extra loading capacity will usher a new era of faster &
economical goods transportation.

Trucks Model
FM2P 6x4 Truck (Prime
Mover)

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Features & Design:
 Bendable, energy absorbing steering wheel and collapsible steering column help
absorb some of the impact, to better protect the driver.

 New, larger air intake duct and water separator (wing cyclone type) reduces air
intake resistance and water intake to improve fuel efficiency and engine life.

 Highly rigid door impact beams on both driver & passenger side, help prevent
bending of door frame in an accident, protecting those on board and facilitating
exit.

 Large front lid and new brake valve layout allows easier daily maintenance.

 Drivers Seat can be adjusted forward or backward / up or down, and to the ideal
tilt angle that allows most comfortable driving position

FM1J 6x4 Truck

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Features & Design:

 Bendable, energy absorbing steering wheel and collapsible steering column help
absorb some of the impact, to better protect the driver.

 New, larger air intake duct and water separator (wing cyclone type) reduces air
intake resistance and water intake to improve fuel efficiency and engine life.

 Highly rigid door impact beams on both driver & passenger side, help prevent
bending of door frame in an accident, protecting those on board and facilitating
exit.

 Large front lid and new brake valve layout allows easier daily maintenance.

 Single-skin frame is lighter and sturdy, with improved rust resistance, more
durability and greater reliability.

 Drivers Seat can be adjusted forward or backward / up or down, and to the ideal
tilt angle that allows most comfortable driving position

FG1J 4x2 Truck

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Features & Design:

 Bendable, energy absorbing steering wheel and collapsible steering column help absorb
some of the impact, to better protect the driver.

 New, larger air intake duct and water separator (wing cyclone type) reduces air intake
resistance and water intake to improve fuel efficiency and engine life.

 Highly rigid door impact beams on both driver & passenger side, help prevent bending of
door frame in an accident, protecting those on board and facilitating exit.

 Large front lid and new brake valve layout allows easier daily maintenance.

 Drivers Seat can be adjusted forward or backward / up or down, and to the ideal tilt angle
that allows most comfortable driving position.

 Single-skin frame is lighter and sturdy, with improved rust resistance, more durability
and greater reliability.

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PRODUCT TECHNOLOGY:
Transfer of the latest technology is an on-going process, which ensures that
the basic components of all the Hino vehicles are of the highest quality in every
sense of the word.

Euro Emission Standard

Environment is major area of concern today the world over. The problem has
attracted attention in Hino too. Hino as responsible corporate citizen is using the
power of superior Japanese technology in step with the expansion of exhaust
emission regulation.

Hino, to achieve its target to reduce pollution has proceed low emission standard
engines which are called EURO engines.

As a leading manufacturer of diesel vehicles, Hino has taken diverse measures to

preserve the global environment in not only its products but also its corporate
activities in general while contributing to the development of people’s lives and
society as a whole

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PRODUCTION
TECHNOLOGY:
Hinopak is backed by nearly 90 years of Hino’s Experience and research, setting
many new standards in transportation with supporting corporate activities, constantly
contributing to the development of people’s lives and society as a whole.

Hino – from generation to generation, believes in the transfer of Superior Japanese

Technology. With strict quality control and constant supervision of Japanese experts,
landmark technologies have been successfully transferred from Hino Japan to
Hinopak in the past and will continue to do so in the future.

Hinopak, therefore is a technological advanced company, which believes only in

employing leading experts for the development of new technologies to serve
customers better.

Hinopak is proud to unveil its latest range of vehicles Hino 500 Series trucks and new
buses that are in line with global Euro emission standards making Hinopak the first
Pakistani commercial vehicle manufacturer to introduce a complete range of
environment friendly vehicles.

Hinopak's plants are equipped with the most advanced facilities for vehicle assembly
and the fabrication of bus body and other specialized super structure. Apart form
being a prime force in the field of medium and heavy vehicles, Hinopak is a pioneer
in engine and axle assembly.

Thus continuous efforts, innovative technology has made Hinopak a trusted market
leader.

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ASSEMBLY OPERATION
PLANT:
Hinopak's vehicle assembly plant has an efficient and integrated design layout,
which comprises chassis assembly lines, engine and axle assembly plants, paint
booths and ovens along with other component manufacturing facilities. This plant is
entirely geared to ensure that quality is built into the product at every stage. Special
emphasis has been given to the working environment to achieve the ultimate in
quality and productivity.

BODY OPERATION PLANT:

At Hinopak we believe in providing total solution to the customers under one roof.
We are very proud of our technical expertise and fullest support from Japan which is
the biggest strength of Hinopak.

Hinopak's bus body fabrication facilities are housed in a modern plant, with paint
booths and baking ovens. There is a press shop and a fiberglass reinforced plastic
unit for the manufacture of various types of components such as front and rare
domes, seats, grills, dashboards and interior trim items. The plant is geared for the
production of various bus bodies required for city and intercity travel. The Bus Body
Plant has a design section where Japanese and Pakistani engineers work together to
perfect the finest details in the modernization and improvement of existing facilities
for the design of new body structure.

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PRODUCT SUPPORT
NETWORK:
Hinopak is first in commercial vehicles sector to start the establishment of 3S
Dealership network, which offers Sales, Service and Spare parts facilities all under
one roof. This comprehensive network of offices, 3S Service Dealers and Spare parts
Dealers are strategically located throughout the country.

Hinopak also maintains a fleet of mobile workshops, which provide prompt and
efficient back-up service to Hino consumers even at remotest of locations. Hinopak
also maintains an inventory at its own warehouses to ensure that genuine spare
parts are readily available throughout the country.

Hinopak has also recently established product support training center which is largest
of its kind in the country which is fully equipped with all relevant Training Aids to
conduct a wide range of highly professional training courses for Mechanics, Drivers
and Supervisory Technical Personal, such as Foremen, Workshop Supervisors/
Managers etc. engage with customers and fleet operator

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NETWORK MAP:

32
PERSONNEL
PROGRESSION:
An organization is only as good as the people who work in it. They are more
important than technology and machinery employed by the company. Hence to keep
its staff in tune with the times and as a part of general policy of the pursuit of
excellence, Hinopak organizes and conducts regular training programs catering to all
levels of employees.

Hinopak’s approach towards Human Resources Development (HRD) is pragmatic. In

Hinopak, major emphasis is placed on company’s executive development as well as
the training of Hino drivers and [Link] provides adult literacy classes and
Skill Development Courses for workers,in-house training of company personnel
along with on the job training under guidance of Japanese experts. Moreover selected
managerial staff and workers are sent to Japan as a part of the overall management
development program.

Hinopak has recently developed a state of the art Technical Training Center which
is fully equipped with all the relevant modern training aids to conduct wide range
of highly professional training courses for mechanics, drivers and Supervisory
Technical Personnel, such as Foreman, Workshop Supervisors / Managers etc.
This program has been accredited and registered with Sindh Board of Technical
Education and the workers who complete and pass this course receive certificates
issued by the Board. Executive level personnel also participate in course at
professional institutions to broaden their outlook and introduce innovative methods
of thinking and approach.

Therefore by opening new avenues of technical and managerial development and

improving existing skills, Hinopak has guaranteed its continued growth in the 21st
century

33
CODE OF ETHICS:
“Hino Spirit”
Our focus on “PURPOSE” is guided by

Ambition

The power of dreams

 Pursue your dreams with courage, creativity and dedication.

 Grow through your work, live a meaningful life and realize your goals.

 Be passionately ambitious but coolly realistic.

Sincerity

The value of integrity

 Always be considerate, honest and reliable.

 Respect the law and social norms, aiming for harmony with society.

 Be a person of your word. Act as you say.

Social Awareness

The importance of altruism

 Work for the benefit of your customers and society as a whole.

 Be constantly aware of your responsibility in the local and global community.

 Protect the environment for future generations.

Our focus on “ATTITUDE” is guided by

Spirit of challenge

34
Lead the way to change

 Be alert and strive to make things happen.

 Have the courage to take risks in pursuing your objectives.

 Welcome competition as an opportunity to develop and refine your skills.

Spirit of flexibility

Respect diversity

 Through frank communication, contribute to shared goals and progress.

 Be open to differing opinions and have the courage to accept criticism.

 Develop a global perspective and be sensitive to the needs of others.

Spirit of professionalism

Be customer driven

 Know your customer’s needs, boost their satisfaction, reward them for their trust.
 Be a professional and earn the respect of your peers.

 Strive to be the best at what you do and take pride in the quality of your work.

Our focus on “ACTION” is guided by

Speed

Optimize opportunities

 Take time to make the best decision, then act quickly and decisively.
 Stays informed and plan your response in a constantly changing world.

 Find innovative yet simple solutions to achieve your objectives.

Initiative

Be proactive

 Gather the facts, analyze the situation and plan thoroughly.

 Find creative solutions and keep making improvements.

 Be committed to your ideals but flexible and open to change.

35
 Cooperation

Be part of a team

 Tackle every task as a team, ignoring divisions of rank or status.

 Everyone should contribute equally, creating team synergy and strength.

 Inspire others through mutual encouragement and trust.

JOB & CAREER

OPPORTUNITIES:
In the most dynamic world of IT, where the rate of obsolescence is mind-boggling,
we have taken a challenge to create an environment that nourishes and develops our
team members. At Hinopak Motors Limited, we do not have managers: we have
leaders.

We at Hinopak

 Encourage Innovation
 Value Teamwork
 Empower teammates
 Reward Performance

A career with Hinopak Motors Limited is full of challenges, competition and

tremendous responsibility. To be at the cutting edge, one would need a right mindset
to succeed in this highly competitive world. A mindset that follows from:

Ø Winning attitude
Ø Passion for excellence
Ø Appetite for challenges

If you have been missing this environment all through your professional life, explore

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the world of opportunities at Hinopak Motors Limited. Send or mail your resumes
at the following addresses:

Complete Address:
D-2 SITE, Manghopir Road
P.O. Box No. 10714, Karachi
Tel: 2563933,2563510-8
Fax: 2578449
UAN: 111-252-525

CONTACT US:
Head Office
KARACHI
D-2 S.I.T.E., Manghopir Road
P.O. Box No. 10714,
Karachi 75700 Pakistan.
UAN: +92 (021) 111-25-25-25
Tel: +92 (021) 2563510-8, 2563525-7
Fax: +92 (021)2578449

Or you can email us on marketing@[Link]

Regional Offices

LAHORE
19 Km, Multan Road, Lahore.
Tel: +92 (042) 7512003
Fax: +92 (042) 7512005
Email: hino-lahore@[Link]

ISLAMABAD
1-D, Unit 14, Rehmat Plaza,
2nd Floor, Blue Area, Islamabad.
Tel: +92 (051) 2276234-5
Fax: 92 (051) 2272268
Email: hino-islamabad@[Link]

PESHAWAR
Adnan Mansion, Near Metro
Cinema, G.T. Road, Peshawar.
Tel: +92 (091) 218898
Fax:+92 (091) 218898
Email: hino-peshawar@[Link]

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MULTAN
28-X, New Multan,
Near Multan Nadra Office, Multan.
Tel: +92 (061) 556176
Fax: +92 (061) 556177
Email: hino-multan@[Link]

FAISALABAD
c/o Al-Nasir Motors,
West Canal Road, Faisalabad.
Tel: +92 (041) 712002
Fax: +92 (041) 712003
Email: hino-faisalabad@[Link]

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