PROPOSAL
CAE
Title + Introduction
Title: Proposal to modernise the old brewery
Title: Old brewery modernisation: a proposal
The introduction must contain three main things that you should include:
- purpose of your proposal in which you should explain your purpose for writing
- you should restate the topic of the task (see step 1)
- three main key points that you discovered (see step 1)
Stating the purpose of the proposal
The objective of this proposal is to examine / evaluate / explain / describe / analyse / present…
Rhetorical phrases:
Have you ever ……..?
What do you think about ……..?
Are you one of those people who thinks that ……?
Are you one of those people who …….?
What would life be like if ……?
Will the future bring us ….. ?
Background information
At the present moment,…
Comments made at the end of the questionnaires suggest…
Following a survey among…
Concerned members of the local community were invited to attend…
A number of concerns with regard to XYZ were expressed by…
The following areas for improvement can be highlighted
Main content
Subheading 1
Paragraph 1: Describe the current situation
Subheading 2
Paragraph 2: Describe the current situation
Paragraphs should include:
- statistics, details, relevant detailed information, sources of information
- persuasive language
- transitional words, expressions and conjunctions, which link the sentences and make the
text more fluid
Introducing points:
The first thing to consider is…
Another consideration
Another thing to consider is
Added to that
Apart from that
In addition to this
PROPOSAL
CAE
Making recommendations and suggestions:
It would be advantageous to…
It is recommended that…
Final Recommendations
Make your recommendations /persuade the reader Write at least 2-3 sentences
Final recommendations
Implementation of the above ideas would result in…
A working group should be set up by…
There should be an enquiry into…
I recommend that a larger survey should be conducted before a final decision is reached…
The following actions ought to be performed with a view to (improving the quality of…)
Difference between proposal and report
Report (present/past)
A report is about something that has already happened and the function of the report is to
communicate the information from the past, via you to a superior boss teacher member of the local
council.
Proposal (future)
A proposal takes a slightly different sequence, in the sense that, you are going to your superior directly
to suggest something that could have in the future.
Looks quite simple in theory but we have to bear in mind that the use of language for this will be
completely different:
- If you’re writing a report quite often you’re going to be using past tenses or present tenses as
well as many passive forms
- for a proposal, you’re going to be looking at future tenses and conditionals, as well as a lot of
modal verbs (could, would) and some passive forms