Interpreters in Cold War Citizen Diplomacy
Interpreters in Cold War Citizen Diplomacy
Birgit Menzel
University of Mainz/Germersheim
Whatever you do you need courage. Whatever course you decide upon, there is
always someone to tell you you are wrong; There are always difficulties arising
which tempt you to believe that your critics are right. To map out a course of
action and follow it to an end requires some of the same courage which a soldier
needs: Peace has its victories, but it takes brave men to win them.
– Ralph Waldo Emerson
Never doubt that a small group of committed citizens can change the world;
indeed, it is the only thing that ever has. – Margaret Mead
Introduction
developed only in the 1970s/1980s, at the height of the Cold War, when a dan-
gerously polarized world on the verge of nuclear war led to massive civil engage-
ment and resistance.1 At the same time, a paradigm shift took place in translation
studies from characterizing translation as a purely linguistic transposition or a
literary art to an “ethical, political and ideological activity” (Tymoczko 2010: 3).
But it was only in the late 1990s that attention turned to the political dimen-
sions of translation and interpreting, as well as their social aspects and functions.
Instrumental in shaping this new perspective was a series of phenomena, includ-
ing globalization following the end of the bipolar world-order, the exponential
rise in migration produced by a growing number of local wars and crises world-
wide, and the revolution in communication technology. While in the late 1970s,
the field of Translation Studies was attempting to transcend the narrow linguistic
profile which had shaped scholarship on translation until then, since the 1990s,
philosophers, linguists, philologists and translation scholars alike have shared a
common interest in the impact of power and ideology on culture and language.
Lawrence Venuti’s strategy of “foreignization” as a “call to action” (Venuti 1995: 307,
267) was an important wake-up call aimed mostly at the monolingual cultures
of the Anglophone world, and much less at multilingual European communities.
While this call to action was sooner a metaphor, as it applied only to the trans-
lation of literary texts, many translators and interpreters literally left their desks
and engaged in volunteer translation, getting involved in forums on alternative
globalization or organizing themselves to provide transnational communication
for political purposes. Community interpreting, in particular, has emerged as a
new field of activity in social, legal, medical and administrative contexts as a reac-
tion to the challenges of rapidly growing migration flows. It is now developing
new profiles quite different from the traditional function and image of the con-
ference interpreter working in international organizations. Since the 2000s new
internet communication technologies have facilitated new forms of collaborative
practices in volunteer translation and interpreting, such as “crowdsourcing” on
the web (Jiménez-Crespo 2015: 60).
This shift in reality has begun to be reflected in academic translation research.
Over the past decade several studies and monographs have been published, which
for the first time document, describe and conceptualize various aspects of trans-
lation and interpreting as a political activity. Maria Tymoczko, Edwin Gentzler,
Erich Prunč, and Miguel Jiménez-Crespo address asymmetries of power, and
activist and volunteer translation as forms of resistance (Tymoczko 2002, 2007,
1. For a reflection on the term activism as an umbrella term see Maria Tymoczko (2010: 12–13).
Tymoczko (2010: 2–22) notes that activism was still absent in the Oxford English Dictionary edi-
tion of 1971.
466 Birgit Menzel
2010; Gentzler 2002; Prunč 2007; Jiménez-Crespo 2015). Mona Baker analyzed the
connection between translation and conflict by applying narrative theory (Baker
2006; Baker 2010), while Michael Cronin explored the impact of globalization and
the new challenges it poses for translation in the twenty-first century, the age of
“fluid modernity” (Cronin 2003: 105).2 Under conditions of corporate power and
given the ever expanding technologies of communication, a general “demateri-
alization of space and time” can be observed, which is significantly altering the
working and professional conditions for translators and interpreters, rarely for the
better. Cronin and Baker also address the striking discrepancy in power and pres-
tige between literacy and orality, especially the “disturbing neglect of orality in
the academic discipline of interpreting studies” (Cronin 2002: 47). Although this
dichotomy has been challenged in poststructuralist theory and postcolonial stud-
ies for several decades, and although the overwhelming majority of interpreting
worldwide takes place outside conference halls and international organizations,
“research on interpreting is still heavily influenced by the priority which has tra-
ditionally been given to simultaneous conference interpreting” (Baker 1997: 113).
Approximately two thirds of all thematic publications on interpreting between
1989 and 1994 dealt with conference interpreting (Cronin 2002: 50). Only recently
has community interpreting begun to receive greater attention. As scholarly stud-
ies focus on redefinitions of the process of interpreting together with the pro-
foundly political struggle for its existence, recognition and professionalization,
they address the didactic and performative aspects of interpreting, the role of
empathy and emotion, as well as quality control and feedback procedures
(Bahadır 2004, 2010, 2011; Prunč 2011; Mikkelson 2014).
The movement which I explore in this article traces activist translation and
interpreting back to the 1980s and may be seen as a pioneering project of political
engagement in a divided world. Citizen diplomacy as I refer to it here is related
to a grassroots movement of transnational mediation that formed in the early
1980s, when thousands of American citizens began to establish personal relations
with citizens of the Soviet Union (Carlson and Comstock 1986; Warner and Shu-
man 1987; Evangelista 1999; Tennison 2012). They wished to move beyond the
frozen relations of official diplomacy to get to know the “face of the enemy” (Keen
1988) and establish personal contacts within “the Evil Empire,” the term used for
the Soviet Union by President Reagan, who in 1983 made the statement that in a
nuclear war, twenty million casualties would be an acceptable sacrifice.
The term Citizen Diplomacy or Track Two Diplomacy was coined by William
Davidson and Joseph Montville to describe this effort:
2. Cronin (2003: 106–107) borrows the term fluid modernity from Zygmunt Bauman.
The interpreter as a citizen diplomat 467
Scientists and businessmen, artists and journalists, private individuals and diplo-
mats were equally involved in this social movement. The Esalen Institute in Big
Sur, California, took a leading role in the Citizen Diplomacy movement. Esalen
is a non-profit integral learning and retreat center offering workshops, residential
education, internships, bodywork and private academic conferences since 1962,
as well as a place, that experiments with a wide range of alternative holistic ways
of life, while also scientifically exploring them, always with the aim of producing
fundamental social change.4
The Esalen Soviet-American Exchange Program was launched by its founder
Michael Murphy, Dulce Murphy, and James L. Hickman in late 1979. It developed
many initiatives and exchanges over the decades and continues today as Track II:
An Institute of Citizen Diplomacy. Its two previous executive directors, James L.
Hickman (1980–1986) and James Garrison (1986–1991), explained the terms and
goals of citizen diplomacy in 1980:
3. “Political leaders are like tribal chiefs (…). Even the most sophisticated leaders must adopt
forceful postures at crucial moments to meet this most primitive but enduring need of people
who fear for their survival. (…) A second diplomatic track can therefore make its contribution
as a supplement to the understandable shortcomings of official relations, especially in times of
tension. [Track two diplomacy’s] underlying assumption is that actual or potential conflict can
be resolved or eased by appealing to common human capabilities to respond to good will and
reasonableness.” (Davidson and Montville 1981/1982: 155, 156). William D. Davidson was a psy-
chiatrist, president of the Institute for Psychiatry and Foreign Affairs, and Joseph V. Montville
was a Foreign Service Officer in the U.S. State Department.
See also Citizen Diplomats (Warner and Shuman 1987) with in-depth-profiles of nine “pathfind-
ers in Soviet-American relations”, Cornell professor Matthew Evangelista’s monograph Unarmed
Forces: The Transnational Movement to End the Cold War (1999) about behind-the-scene efforts
of European-peace-researchers, former policy makers and high-level U.S. and Soviet scientists
in steering Gorbachev toward ending the nuclear arms race.
4. While writers and scientists, such as Arnold Toynbee, Aldous Huxley, Fritz Perls and espe-
cially Abraham Maslow gave talks in the scholarly gatherings, a wide range of techniques, new
and old, were developed and practiced at Esalen: Gestalt therapy, meditation, tai chi chuan,
psychedelics, Rolfing, primal scream therapy, holotropic breathwork, hatha yoga, biofeedback,
Tantra, massage. See Kripal (2007) and Goldman (2012).
468 Birgit Menzel
This was a program that “offer(ed) management training in U.S. companies for
non-English speaking delegations of Russian business owners” as part of the
6. The AHP was founded in 1962 by Carl Rogers, Virginia Satir and Abraham Maslow. Amer-
ican (Gestalt-) psychologist and later environmental activist, Francis Underwood Macy, was
one of the most influential citizen diplomats. He reintroduced psychoanalysis and other new,
individual-based methods of psychological therapies to Soviet Russia, after psychoanalysis had
been officially banned from Soviet Russia since the 1930s. For the early history of Psychoanaly-
sis in Russia until WWII. see Etkind (1997). The more recent history of Psychoanalysis is still
waiting to be written.
7. Later, during the perestroika years, Russian writers and intellectuals (Viktor Erofeev,
Alexander Dallin, Valentin Berezhkov, Yuri Zamoshkin, Andrei Melville) would join them and,
together with scientists, interpreters and diplomats, they would participate in these workshops.
470 Birgit Menzel
8. Some of the sponsors (Henry Dakins, Arthur Shultz) wanted to repay the Russians for their
decisive role in winning WWII.
9. Tennison, who introduced Middle America to a more positive way of thinking about Russia,
became a passionate representative of “understanding Russia” in America and was not with-
out influence in Washington. The CCI brought organizations such as Alcoholics Anonymous to
Russia, introduced roof-top gardening, launched a 2002 anti-corruption program, and, after it
stopped, provided a perfectly documented template for future programs of this kind in other
countries. President Obama sought out Tennison’s opinion in the Russian conflict with Georgia
in 2008.
The interpreter as a citizen diplomat 471
in the U.S. The training modules were carefully designed by U.S. industry pro-
fessionals. Both volunteers and hired professional facilitators along with Russian-
born professional interpreters worked in eight Russian partner-offices, as well as
in 60 regional satellite operations all over Russia (122). The basic premise was the
principle of a “closed loop” system, i.e., continuous monitoring from beginning
to end, immediate problem-solving via computerized communication, and pre-
serving all information at all stages. There were pre- and post-travel consultations,
with accompanying and materials, and interpreters were trained to work in vari-
ous industrial sectors.10
Interpreters found themselves in the role of group coordinators and faced
problems of authority and discipline. For example, the Russians tended to view
“their” interpreters as their leaders, giving them the right and authority to send
delegates home. At the same time, Russian delegates felt overwhelmed by tight
schedules on both business trips and sometimes non-stop entertainment program
put together by their hosts. They would not regard their visit as a strictly business
trip, and so they often split up, broke the rules and disappeared for souvenir shop-
ping or to take a tourist excursion.
Interpreters volunteered to drop by the various families to facilitate commu-
nication by interpreting. But this led to problems. For example, American fami-
lies expected the Russians to accompany them from one event to another, to lend
a helping hand in the household or to participate actively in their neighborhood
relationships, while the Russians would hide in their rooms or remain at a dis-
tance, uninterested in sharing minor chores or responsibilities – or they polluted
the air with their chain smoking.11
Interpreters in these groups had to act as intercultural mediators between rep-
resentatives not only of two different cultures, but also within a highly complex
imbalance of power. Though all the people involved were conscious of the cultural
differences, the imbalance of power was often perceived differently on each side.
American hosts saw themselves as equal partners, respecting their guests, moti-
vated by altruistic, generous, sometimes charitable, and – if good Christians –
missionary ideals. As initiators of this process, they were curious and ready to
10. Here are some figures: in 1988–89, there were 350 Soviet citizens in 230 US cities, in 900
homes, “missionaries for open borders.” Among the 26 basic principles (119) of the project was
the following: “Russian staff provides pre- and post-travel consultations and material and long-
term resources for the alumni.”
11. The Stanford Hoover Tennison archive documents an episode of an interpreter breaking the
rules – perhaps to enhance the experience of her Russian guests. The interpreter, Claire Greens-
felder, after a whole day of programmed activities, instead of accompanying the Russian group
to a performance of a film, let herself be persuaded to drive a few of them all the way to Chicago
to spend the evening in several bars to see the “real life” of a U.S. city.
472 Birgit Menzel
invest time, money, energy and effort into this project of civic responsibility and
public service.
On the other side, they met Soviet Russian citizens who were encountering a
totally new world, which differed significantly from their “imaginary West” (Yur-
chak 2006: 158–206), which reflected both an idealized image of the wealth and
high standard of living in the U.S., and an internalized image of “foul Western cap-
italism” (“gniloi Zapad”), derived from official Soviet propaganda. The Russians
were also eager to present their own work, ideas, and traditions, distribute and
present their material, but soon realized that there was rarely time or interest for
what they were ready to bring to America. Expectations differed greatly. For the
Russians, it was their first vacation beyond the Iron Curtain, and they were over-
whelmed by impressions – and by the intense, full-time care of their host families.
Therefore, it often fell to the interpreters to ease cultural tensions and con-
flicts, often in the host family context. They had to make Russians aware of their
communication habits. One of them reported: “Interns should speak tactfully in
Russian around their home hosts; some of the hosts speak Russian.”12 Sometimes,
interpreters and facilitators, often Russians in Russia, found themselves in com-
peting roles as facilitators who had trained the Russian delegation before the trip
abroad, on the one hand, and as the ones tasked with to supervising, documenting
and monitoring the entire visit, on the other. Not all of the interpreters, Russian
native speakers living in the U.S., were prepared to facilitate an adequate level of
communication with the Soviet guests. Another source of tension was the inequal-
ity between immigrant and domestic interpreters. Sometimes Russian immigrants
in the U.S. were perceived as removed from both the Russian facilitators in Russia
and the Russian delegations. One Russian immigrant in the U.S. was found by the
Russian facilitator to be “good but sometimes strange with both [languages], not
really a professional interpreter, does not know technical terms, and her vocabu-
lary is outdated.”13
14. “Seksa u nas net”/ “There is no Sex in the USSR” is a truncated quote of the Russian
female talkmaster in the Donahue/Pozner space bridge “Women to Women” between Boston
and Leningrad on July 17, 1986. To the question by an American woman in the audience about
TV-commercials (“In our TV commercials everything is about sex. Do you have such TV
commercials?”), the representative of the Soviet Women’s Committee responded: “Nu, seksa u
nas …(smeshok), seksa u nas net, i my kategoricheski protiv etogo.”/”Well, sex here (laugh-
ter)…there is no sex, and we are categorically against it.” (Wikipedia “V SSSR seksa net”, 09
May 2015)
15. There were two major US rock festivals, a Washington-Moscow spacebridge between
American scientists, which included Carl Sagan and the Russian academic Yevgeny Velikhov
discussing “nuclear winter” with professional conference interpreters, and a musical Peace
Child spacebridge from the Minneapolis Childrens’ Theater with John Denver and singers in
Moscow.
474 Birgit Menzel
Visson remembers the challenges of interpreting during the live talk show, often
not seeing the audience, only hearing voices or seeing them on screen, or of con-
sulting the talk-show anchor Phil Donahue when he planned “killer-questions”
about contraception, adultery, sex and drugs or other predictably “dead-end ques-
tions” or discussions.16
Conclusion
whether they were even understood by their clients. Also, citizen diplomat inter-
preters had to convey content to third parties, such as the U.S. home office. The
most striking feature that distinguishes their situation from that of conference
interpreters is the imbalance of power, which lent the interpreter a fundamentally
different status. Interpreters were often unprepared or unwilling to accept this
expanded role. No longer invisible and uninvolved agents, they were often treated
as an active third party with their own cultural, social, and personal identities. As
such, they were placed right in the middle of the event, which gave them a high
degree of responsibility, although their contribution often went unacknowledged.
Both community and citizen diplomacy interpreters work with at least two
languages, often interpreting in both directions. Different from the conference
interpreter’s situation, however, interpreters involved in citizen diplomacy have
different pre-knowledge, different cultural backgrounds, as well as different ideas
about interpreting and the role of the interpreter. They act in small groups, need
to develop empathy as a basic ethical precondition, and their clients are often not
used to communicating via an interpreter. In addition, both citizen diplomats and
community interpreters have to navigate and find a balance between emotional
involvement – as clients often see their interpreter as a trusted party on their side.
There are, however, a few features in which citizen diplomats’ work is different
from that of both conference and community interpreters (see Table 2). Their
clients were neither migrants nor refugees nor political victims, who are often
traumatized; rather, they were formally equal citizens of a different country,
guests, visiting temporarily. The image of the clients’ country was, however,
charged with biases and adversarial stereotypes, and the Americans were more
often than not in a state of ignorance about their guests’ country. So, the envi-
ronment was not as in the social, legal and medical spheres – involving migrants
and individuals of different ethnic groups. The situations were formal as well as
476 Birgit Menzel
References
Etkind, Alexander. 1997. Eros of the Impossible. The History of Psychoanalysis in Russia.
Westview.
Evangelista, Matthew. 1999. Unarmed Forces. The Transnational Movement to End the Cold
War. London: Cornell University Press.
Gaiba, Francesca. 1998. The Origins of Simultaneous Interpretation. The Nuremberg Trial.
Ottawa: University of Ottawa Press.
Gentzler, Edwin. 2002. “Translation, Poststructuralism, and Power.” In Translation and Power,
ed. by Maria Tymoczko and Edwin Gentzler, 195–218. Amherst: University of
Massachusetts Press.
Goldman, Marion. 2012. The American Soul Rush: Esalen and the Rise of Spiritual Privilege.
New York: New York University Press. [Link]
Hickman, James L. and Garrison, James A. 1980. Psychological Principles of Citizen
Diplomacy. unpublished manuscript. Esalen-Archive.
Kucharev, Anya (ed). 1987–88. Information Moscow. Western Edition. San Francisco, CA: U.S.
Information Moscow Publisher.
Jiménez-Crespo, Miguel A. 2015. Collaborative and volunteer translation and interpreting. In
Researching Translation and Interpreting, ed. by Claudia V. Angelelli and
Brian James Baer, 58–70. London: Routledge.
Keen, Sam. 1988. Faces of the Enemy. Reflections of the Hostile Imagination. The Psychology of
Enmity. Harper Row.
Korchagin, Pavel and Skvortsov, Sergei. 2007. V SSSR seks byl!!! Kak my stroili telemosty.
Moscow: Infomedia Publishers.
Kripal, Jeffrey. 2007. Esalen. America and the Religion of No Religion. London: University of
Chicago Press.
Mikkelson, Holly. 2014. “Evolution of public service interpreter training in the U.S.” In
FITISPos International Journal. Public Service Interpreting and Translation 1(1): 9–18.
Prunč, Erich. 2011. “Differenzierungs- und Leistungsparameter im Konferenz- und
Kommunaldolmetschen.” In Modelling the Field of Community Interpreting. Questions of
Methodology in Research and Training, ed. By Claudia Kainz, Erich Prunč, and
Rafael Schlögler, 21–44. Berlin: LIT-Verlag.
Prunč, Erich. 2007. Entwicklungslinien der Translationswissenschaft. Von den Asymmetrien der
Sprachen zu den Asymmetrien der Macht. Berlin: Frank & Timme.
Risch, Julia. 2012. Russen und Amis im Gespräch. Die sowjetisch-amerikanische Telebrücke
(1982–1989). Ein vergessener Beitrag zur Beendigung des Kalten Krieges. Berlin: Saxa.
Tennison, Sharon. 2012. The Power of Impossible Ideas. Ordinary Citizens’ Extraordinary Efforts
to Avert International Crises. Temple, TX: Odenwald Press.
Tymocyko, Maria (ed). 2010. Translation, Resistance, Activism. Amherst: University of
Massachusetts Press.
Tymoczko, Maria. 2007. Enlarging Translation, Empowering Translation. Amsterdam: St.
Jerome.
Venuti, Lawrence. 1995. The Translator’s Invisibility. A History of Translation. London:
Routledge. [Link]
Warner, Gale, and Michael Shuman. 1987. Citizen Diplomats. Pathfinders in Soviet-American
Relations and How You Can Join Them. New York: Continuum.
Yurchak, Alexei. 2006. Everything Was Forever Until It Was No More. Princeton University
Press.
478 Birgit Menzel
Correction
The version of this article that was available online until 4 December 2019 unfortunately con-
tained a few factual errors, of which the author became aware after publication. The errors con-
cern the provenance and description of the Esalen Soviet-American Exchange Program as well
as the characterization of several interpreters as émigrés.
The author regrets this oversight. The corrections have been implemented in the version
that is currently available.
Birgit Menzel
Arbeitsbereich Russisch
Fachbereich Translations-, Sprach- und Kulturwissenschaft
Johannes Gutenberg Universität Mainz
An der Hochschule 2
76711 Germersheim
Germany
bmenzel@[Link]
Biographical notes
Birgit Menzel is a professor for Russian Cultural Studies at the University of Mainz/ Germ-
ersheim. She has published nine books on twentieth and twenty-first century Russian culture,
including Russian Literary Criticism in the Perestroika, Late and Post Soviet Popular Literature,
The New Age of Russia. Occult and Esoteric Dimensions, Russian Translation Studies Today, and
Russian Germans as a Case of Ethnic Remigration. Her current research projects are Citizen
Diplomacy. A Soviet-American Exchange Program to End the Cold War and New Religious Cul-
tures in Late and Post Soviet Russia.
Copyright of Translation & Interpreting Studies: The Journal of the American Translation &
Interpreting Studies Association is the property of John Benjamins Publishing Co. and its
content may not be copied or emailed to multiple sites or posted to a listserv without the
copyright holder's express written permission. However, users may print, download, or email
articles for individual use.