11/14/24, 8:38 PM Study Guide-Assignment-5001
English Y Help
Study Guide Print
COURSE 9, ASSIGNMENT 1 : BUILDING A BRAND
Learning Goals
By the end of this assignment, you will be able to:
understand suggestions in a proposal understand implied meaning
understand exchanges about building a write about a popular brand in your country
brand
Vocabulary Grammar
Nouns Verbs Adjectives PrepositionsAdverbs
characteristic associate distinctive off the top of relatively
commodity bet premium my head
consistency catch someone's eye up-and-coming
craftsmanship characterize visible
distinction distinguish
distribution outlet manage
endorsement reinforce
heritage resemble
impression shoot for
purity stand the test of time
take part in
Nouns
characteristic (noun) = characteristic
[countable]
a feature of a person or thing
Patience is one of Jane's best characteristics.
characterize (verb)
characteristic (adjective)
commodity (noun) = commodity
[Link] 1/4
11/14/24, 8:38 PM Study Guide-Assignment-5001
[countable]
a product that has few unique qualities and is sold solely based on price
The prices of most agricultural commodities, like corn and soybeans, fell last month.
consistency (noun) = consistency
[uncountable]
the quality of staying the same or staying at the same level over a period of time
Consumers expect consistency from well-known brands.
consistent (adjective)
craftsmanship (noun) = craftsmanship
[uncountable]
the quality of producing something with great skill and attention to detail
Companies that are known for craftsmanship can usually charge a higher price for their products.
craftsman (noun)
distinction (noun) = distinction
[countable]
a specific difference between two or more things
The distinctions between individual dogs are clear to dog lovers.
distinct (adjective)
distinctive (adjective)
distribution outlet (noun phrase) = distribution outlet
[countable]
a place where a product or service is sold or delivered
During the 1990s, many people began to use the Internet as a new distribution outlet.
endorsement (noun) = endorsement
[countable]
a formal recommendation in support of someone or something
Many companies use endorsements from well-known actors to sell their products.
endorse (verb)
heritage (noun) = heritage
[uncountable]
a long history or tradition passed down from generation to generation
My grandmother taught me a lot about her Japanese heritage.
impression (noun) = impression
[countable]
a feeling about a particular thing
What's your impression of Susan's boyfriend?
purity (noun) = purity
[uncountable]
the quality of being clean or consisting of 100 percent of one substance
The inspector checked the purity of the metal.
pure (adjective)
Verbs
associate (verb) = associate
[used with an object]
to mentally connect or link one thing to another thing
I associate Jamaica with clear blue water and reggae music.
[Link] 2/4
11/14/24, 8:38 PM Study Guide-Assignment-5001
association (noun)
bet (verb) = bet
[used with an object]
to gamble, OR to suggest that something will probably happen or probably is true
I bet Brazil will win the next World Cup.
bet (noun)
catch someone's eye (verb phrase) = catch someone's eye
to attract someone's attention
My wife caught my eye the first time I saw her.
eye-catching (adjective)
characterize (verb) = characterize
[used with an object]
to describe the nature of someone or something
My teacher characterized me as a hard worker.
characteristic (noun)
characteristic (adjective)
distinguish (verb) = distinguish
[used with or without an object]
to recognize the differences between two or more things
Most people find it difficult to distinguish between Roger and his twin brother Bob.
distinguishable (adjective)
manage (verb) = manage
[usually followed by an infinitive]
to successfully complete a difficult or challenging task
My soccer team was losing 3 to 0 at halftime, but we managed to win the game.
reinforce (verb) = reinforce
[used with an object]
to strengthen or add support to an idea or a belief
The U.S. government's antismoking message was reinforced by a series of TV commercials.
resemble (verb) = resemble
[used with an object]
to look similar to someone or something else
Most people think I resemble my father.
resemblance (noun)
shoot for (phrasal verb) = shoot for
[inseparable]
to attempt to reach a specific, usually challenging, goal
This year, management is shooting for profits of $100 million.
stand the test of time (verb phrase) = stand the test of time
to last over a long period of time
Great ideas usually stand the test of time.
take part in (phrasal verb) = take part in
[inseparable]
to participate in an activity
Most parents take part in their children's wedding ceremonies.
[Link] 3/4
11/14/24, 8:38 PM Study Guide-Assignment-5001
Adjectives
distinctive (adjective) = distinctive
special in a way that makes someone or something different or easily recognizable
I always know when Amy is near because she has such a distinctive laugh.
distinction (noun)
distinctiveness (noun)
premium (adjective) = premium
superior in quality or reputation
I only drink premium wine.
up-and-coming (adjective) = up-and-coming
becoming or about to become increasingly popular or successful
In the early 1980s, Tom Cruise was an up-and-coming actor.
visible (adjective) = visible
able to be seen or noticed
If a product is not visible on store shelves, consumers will not buy it.
visibility (noun)
Adverbs
relatively (adverb) = relatively
compared to other similar things
The movie that I saw last night had relatively little violence.
relative (adjective)
Prepositions
off the top of my head (preposition phrase) = off the top of my head
without thinking something through carefully
Off the top of my head, I can't think of the answer.
About Legal Privacy policy Terms and Conditions © 2010 - 2024
[Link] 4/4