USER RESEARCH
APPLICATION
PROJECT
Healthcare
Industry
The healthcare industry is a vast and
complex field encompassing
everything related to the preservation,
restoration, and improvement of
human health. It's one of the world's
largest and fastest-growing industries,
employing millions of people globally.
Project Goals
Identify the prevalence and impact of bad
posture.
Understand the reasons behind bad
posture in the Indian context.
Explore user needs and preferences
regarding posture correction solutions.
Develop a user-centered approach for a
product or service that addresses bad
posture.
.
Poor posture is leading to alarming levels
of back and neck pain: Anuj Arenja
Back and neck pain used to be a slightly older persons problem as pain would start setting in at the age of 40.
What we’re seeing in the last several years is that the onset is starting much earlier on where you see young
school children, college children, young working professionals with a very high propensity of pain.
Back pain is the leading cause of disability and work place absenteeism in the world. It affects 8 out 10 people
at some stage in their life.
[Link]
Neck pain is a very common problem for adults, affecting a lot of people around the world. In fact,
somewhere between 1 in 6 and 3 in 4 adults will experience neck pain at some point.
There are a number of reasons why our necks get sore. Some things we do at work can cause it, like lifting
heavy things, using tools that vibrate a lot, sitting in a bad position for too long, or doing the same
movements over and over again.
Some studies show the relationship between neck pain and associated factors. In China, it was observed that
individuals who reported neck pain were the ones who performed manual activities above shoulder level,
utilized vibrating tools, and remained in the sitting or standing position with bent necks.
Neck pain is a major cause of morbidity and disability in everyday life and at work in many countries. It can
have an impact on the individual's physical, social, and psychological well-being, contributing to increasing
costs to society and businesses. In addition, with the increasing aging population of medium-and low-income
countries, the prevalence of neck pain will grow significantly in the coming decades.
[Link]
Bad Posture: The Silent Culprit
Behind Many Aches and Pains
Posture refers to the way we hold our bodies, both
standing and sitting. Good posture involves proper
alignment of our spine, allowing our muscles to
support us efficiently. Bad posture, on the other
hand, is any deviation from this ideal alignment. It
can lead to a cascade of problems throughout the
body.
Causes of Bad Posture
Poor Ergonomics: Inadequate workstation setup,
uncomfortable chairs, and hunching over phones
contribute to bad posture.
Weak Core Muscles: Weak abdominal and back
muscles struggle to maintain proper spinal alignment.
Sedentary Lifestyle: Sitting for extended periods
weakens core muscles and tightens chest muscles,
promoting slouching.
Carrying Heavy Objects: Uneven weight distribution or
carrying heavy loads strains the spine.
Problems
Caused by Bad
Posture
Musculoskeletal Pain: Misaligned joints and
strained muscles lead to pain in the neck, back,
shoulders, and even headaches.
Decreased Lung Capacity: Slouching compresses
the lungs, making it harder to breathe deeply.
Digestive Issues: Poor posture can affect digestion
and cause heartburn or acid reflux.
Spinal Deformities: Scoliosis, kyphosis (hunchback),
and lordosis (swayback) can develop.
Arthritis: Chronic stress on joints can accelerate
wear and tear.
Reduced Mobility: Muscle tightness and pain can
limit flexibility and range of motion.
Poor Circulation: Compressed blood vessels from
slouching can lead to fatigue and numbness.
Decreased Confidence: Slouching can project a less
confident and assertive body language.
Target Audience
Students Office Workers People with Desk Jobs or Individuals with Pre-
Hobbies that Promote existing Back or Neck
Slouching Pain
Primary Research and insights
Majority of respondents fall in the age group
of 18-24
The gender distribution is skewed towards
male respondents.
Most respondents rated their posture as
fair or good.
The majority participate in regular physical
activity.
Very less people use any posture aids or
supports
A significant number spend 6-8 hours sitting per day,
with many reporting taking regular breaks from sitting
.
A large majority use electronic devices frequently or
always during leisure time.
Over 70% of respondents notice a correlation between
electronic device usage and posture, often leading to
slouching or neck craning.
Most respondents experience pain in their bodies
due to posture, mainly in the lower back, neck, and
shoulders.
Pain is experienced occasionally to frequently by a
majority of respondents and may affect sleep quality
for over half of them.
About 40% of respondents use ergonomic furniture
at their workspace.
A majority feel neutral about their current workspace
setup in terms of promoting good posture.
Some common
insights
Good posture brings freshness inside the body.
Always stretch the whole body after sitting for
too long while using mobile and laptops.
Taking care of good posture is very important.
I personally feel good posture is a must. Not
only it prevents body pain also makes you look
confident.
Problem A large portion of the population, particularly those in desk
jobs and student are suffering from back and neck pain due
Statement
to bad posture, leading to other health problems and joint
discomfort.
Scenario
It's a Saturday morning, and Vansh is preparing for a weekend gaming marathon. He cracks open
a can of energy drink, settles onto his couch, and launches his favorite game. Hours melt away as
he battles online opponents. However, by late afternoon, a familiar ache creeps into his lower
back, making it difficult to concentrate. He catches a glimpse of himself in the reflection of his TV
and winces – his shoulders are rounded, and his head juts forward. Discouraged by the pain and
his slouchy posture, Vansh knows it's time to make a change. He wants to find a way to improve
his posture that's comfortable, convenient, and fits seamlessly into his gaming life.
Vatsal Sharma
Vansh is a 22-year-old college student majoring in computer science. He's
passionate about gaming and spends a significant amount of time hunched over
his computer or hunched on the couch while playing on his console.
Goals Needs Pain Points
Improve his gaming Posture education Inconvenient solutions
performance Sense of control Lack Of Awareness
Age : 22 Reduce back pain Something to maintain Discomfort vs Comfort
Gender: Male Boost his confidence good posture
Occupation: Student
Improve my posture, boost my confidence, and enhance my gaming performance.
Already
Existing
Products
Posture Alert Sensor
Ergonomic pillow
Ideation
Stylish color band
Smart clothing
Posture-correcting
smartphone holder
Posture Alert Sensor
Introduction: - Computers are considered as an essential part of our daily life. Nowadays,
computers are used in different environment; including home, school, and work. Although
computers made our lives easier and more efficient, there were some injuries related to
computer use; such as muscle and joint pain. Using a computer for long periods often results
in postural compromises such as kyphosis, i.e. rounding of the upper back, short hip flexors.
These problems are caused by bad posture and made worse by sitting for long periods of
time. Therefore, I develop detect bad posture sensor among computer users which suggests
user to take short breaks after sitting and also gives alerts if user is not sitting in a good
posture.
Materials and Functions:
Sensor: An accelerometer. It's readily available, relatively inexpensive, and detects changes in tilt
that can indicate bad posture.
Microcontroller: A small, programmable board like Arduino can be used to process data from
the sensor and trigger alerts or vibrations.
Wireless Connectivity: Bluetooth.
Alerts and Feedback: The microcontroller can be programmed to trigger a small vibration motor
sewn into the sensor when bad posture is detected. It can also send data to the app for visual
alerts and reminders.
How it works
The user attaches the posture sensor to the computer screen.
powers on the sensor (pressing a button or automatic with computer
connection).
The sensor establishes a Bluetooth connection with the user's computer or
smartphone app.
The sensor software (built-in or through the connected app) analyzes the
collected data.
It compares the user's posture to pre-programmed ideal posture models.
The software identifies any deviations from good posture, such as slouching,
hunching, or a forward head position.
If connected to a computer, the app might display a posture score or
highlight areas needing improvement on the screen.
The sensor itself might have an LED light that changes color (green for good,
red for bad) to provide immediate visual cues.
Ergonomic pillow
Introduction: Sitting for long periods can damage havoc on your posture, leading to pain and discomfort. so here i am introducing
the ergonomic p Chair Pillow, a revolutionary ergonomic solution designed to combat bad posture and promote a healthier, more
comfortable sitting experience..
Features:
Gentle Vibration Alerts
Guided Meditation App Integration
Lightweight and Compact
Inbuilt Balls massager
Benefits of Massage
Promotes relaxation and reduces muscle tension
Improves blood circulation
Alleviates pain and discomfort
Enhances overall well-being
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