Job Title: E-Commerce Sales Head Department: Online Sales
Location: Noida Reports to: MD
JOB PURPOSE
The E-Commerce Head is a strategic leader responsible for driving a company’s online sales operations and maximizing
profitability across digital platforms. This role involves crafting and executing e-commerce strategies, managing online sales
channels, optimizing in-house web shop performance, and enhancing customer engagement to achieve revenue targets.
ROLES AND RESPONSIBILITIES
Strategic Planning and Execution
Develop and implement e-commerce strategies aligned with business objectives, considering market trends,
customer segmentation, and competition.
Define KPIs and track success metrics like conversion rates, average order value, and customer acquisition
cost.
Lead platform selection and integration to ensure scalability and functionality.
Oversee promotional campaigns such as flash sales, seasonal offers, and loyalty programs.
Ensure smooth integration with inventory systems, payment gateways, and shipping providers.
Marketing and Customer Acquisition
Collaborate with marketing teams to run campaigns across SEO, SEM, social media, email, and affiliate
channels.
Implement targeted marketing initiatives to boost customer retention and brand loyalty.
Analyze customer data to deliver personalized marketing and improve the overall shopping experience.
Sales and Order Fullfillment
Oversee the end-to-end online sales process, including order processing, inventory management, and
fulfillment.
Address customer service issues related to orders and returns, ensuring satisfaction.
Coordinate with logistics and warehouse teams to streamline delivery operations.
Team Leadership and Development
Build and lead a dynamic team, including marketers, developers, and customer service staff.
Provide mentorship and foster a culture of innovation and excellence.
Drive professional growth through coaching and skill development initiatives.
QUALIFICATIONS
Experience Requirements:
Minimum of 12-20 years of experience
Demonstrated success in e-commerce leadership with proven online sales growth.
Proficiency in e-commerce platforms (Amazon, Flipkart, Shopify, Magento, Quick commerce etc.) and web
analytics tools.
Strong project management, communication, and collaboration skills.
Analytical problem-solving abilities to address challenges in online sales processes.
Up-to-date knowledge of e-commerce trends and emerging technologies.
Preferred female candidate, however not limited for the right candidate.
Education Requirements:
MBA- Sales & Marketing