Activism and Professionalisation Dynamics
Activism and Professionalisation Dynamics
Abstract1
Sustainable activism requires both elasticity and rigor, the ability to learn and
compromise as well as the willingness to stick to values and convictions. In this
article I argue that activism and professionalisation are not necessarily
mutually exclusive but that the ability to move from one to another form of
activism is important for the sustainability of activism at the individual,
organisational and movement levels. Acknowledging the diversity of activism
also highlights that activism and everyday life can be intertwined and that
family, community and work can in fact motivate and be sites of activism. The
shift from one sphere and form of activism to another is important at the
individual level in order to prevent burnout. Furthermore such shifts allow for
different tactics, a division of labour and coalition building at the
organisational and movement levels. I introduce some key figures in social
movements who represent different forms of activism and professionalism.
They connect different spheres of activism, take on different roles in and
provide access to various resources to social movements. These key figures
illustrate biographical consequences of activism as well as boundary crossing
between different spheres and activities. Finally, I introduce the case study of a
women’s cooperative to show how activism and professionalism intersect.
Introduction
My article addresses the relationship between professionalisation of social
change organisations2 and activism. Rather than considering activism and
professionalisation as mutually exclusive, I argue that a more nuanced
perspective is necessary in order to better understand how activism can be
sustained at personal, organisational and movement levels. This includes
acknowledging the diversity of activisms as well as the shifts from one form to
another form of activism across the life-course of activists and in the
development of social change organisations and social movements. In this
1I greatly appreciate the insightful comments by Laurence Cox and two anonymous reviewers. I
thank Clare Saunders and Milena Büchs for comments on much earlier versions of this paper.
2For the sake of brevity, but also to highlight similarities (despite significant differences) I will
refer to social movement organisations, non-governmental organisations and third sector
organisations as “social change organisations”.
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heroism related to daring acts during the participation of social action is not
restricted to men (see also Hopgood 2006).
Based on a comparison of participants in four different social movement
organisations (SMO), Corrigall-Brown (2012) also found that the involvement in
activism did not predict whether someone identified or as activist or not. She
found that SMO members who were leftist in ideology and had previously been
involved in social movement activism were more likely to identify as activists
and to stay involved. In contrast, those who had a negative view of activism
rejected an activist identity despite engaging in exactly the same behaviour.
Thus, while Bobel (2007) found that the label “activist” was rejected because
participants felt they did not deserve it, Corrigall-Brown (2012) observed that
participants distanced themselves from it because they resented it.
Still another perspective is offered by Cortese (2015) who, on the basis of
interviews with LBGTQ movement participants, identified three types of activist
identity: emphatics, demarcators and reconcilers. Emphatics identified with an
activist ideal-type, were deeply involved and often movement leaders setting the
standard of activism in the organisation. Demarcators engaged in boundary-
setting and distinguished between “good activists” (themselves engaging in
polite activism) and “bad activists” (others engaging in radical, in-your-face
activism). Reconcilers identified as activists although they did not meet the
criteria of the “perfect standard” of high-level involvement. They had either only
recently joined the movement or their activism had decreased or they perceived
working in their current occupation (for example as teachers) as activism.
Cortese (2015) refers to the latter group as occupational activists. This concept
expands activism beyond the paid and unpaid participation in social movement
organisations and makes an important contribution to our understanding of
sustainability of activism over the life-course.
Trajectories of activism
Social movement research has primarily focused on recruitment into activism
(Klandermans 2007) and to a lesser extent on retention (Corrigall-Brown 2012;
Bunnage 2014) and disengagement (Fillieule 2015). Studies which have
employed a biographical perspective on activism have addressed “biographical
availability” (McAdam 1986), that is whether activism might be constrained by
family or work commitments. However, studies have demonstrated that family
and professional obligations do not affect the participation in non-hazardous,
and even in dangerous actions. For example Nepstad and Smith (1999) have
shown that men and women have been involved in solidarity movements with
Central America regardless of their marital status and their careers. On the
contrary, the close connection between various life-spheres means that
commitment is maintained (Passy and Giugni 2000). Moreover, as I will discuss
below, working conditions and parenthood can actually motivate people to
become politically active.
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What the studies that look at persistence in and disengagement from activism
have in common is that they tend to focus on the involvement in one particular
movement or one particular form of protest. For example, Passy and Giugni
(2000) studied members of a SMO of the Swiss solidarity movement. They
found that those who experienced a congruence of life-spheres (activism, work
and family) stayed involved in the movement whereas those who experienced a
disconnection of the life-spheres – for example living with a partner who did not
share the same political goals or making career changes – tended to withdraw
from the movement. However, due to its focus on Third World activism, this
study cannot capture to what extent the involvement of those who disengaged
from the solidarity movement might have moved on other causes, for example
environmentalism. Similarly, Downton and Wehr (1998) who studied activists
in the peace movement found that a congruence of life-spheres, for example
joining a peace commune which allowed activists to share making money and
raising children, contributed to sustaining activism.
Corrigall-Brown (2012) considers different social movements and distinguishes
four different trajectories: persistence, transfer, individual abeyance and
disengagement. Persisters stayed active in the same movement, those who
transfer stayed active in the same movement while moving to another place,
individual abeyance characterises those who interrupted their participation and
resumed it later on whereas disengagement does not involve a return to
activism. Although Corrigall-Brown (2012) acknowledges that activists might
shift from one movement to another and that they resume their engagement
after a period of individual abeyance, she is very much focused on involvement
in “contentious politics” including “participation in both civic and community
social movement organisations and activities, including demonstrating, rallying,
marching, and protesting” (p. 11). Although this conceptualisation includes a
broad range of activities, it does not include occupational activism (Cortese
2014). Occupational activism occurs in paid employment in a range of
occupations including radical social work (Lavalette 2011; Turbett 2014;
Emejulu and Bassel 2015) and academic activism3 (Taylor and Raeburn 1995;
Askins 2009; Brown and Pickerill 2009; Kyle et al. 2011).
I argue that in order to gain a fuller understanding of the sustainability and
trajectories of activism it is important to think about activists as “boundary
crossers” (Lewis 2008; Kyle et al. 2011; Roth 2015a) who move between
different sectors and between paid and unpaid activism over their life-time.
Such a perspective builds on and further develops the notion of “biographical
consequences” (McAdam 1989) of activism, that is what impact activism has on
personal and professional life-spheres. McAdam (1989) found that former
activists were more likely to work in helping professions, however, he does not
identify these occupations as a form of activism. The participation in NGOs can
also lead to a variety of careers, especially when the boundaries between
3Academic activism or academic activists refers to academics who are involved in social
movements and who reconcile their work as researchers and educators with their work as
activists.
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political activism and volunteering is not drawn too strictly (Eliasoph 2013).
Thus, volunteering in Amnesty International as a student can be helpful for a
career as a lawyer, participation and interest in autonomous movements can
contribute to an academic career and voluntary participation in political parties
and trade unions can lead to full-time positions (Roth 2003).
Moreover, voluntary and full-time social-political commitment can be exercised
simultaneously or successively and can be reflected in a variety of forms in
career choice and activism trajectories. Thus, the voluntary commitment in the
workplace lead to a staff position in advocacy work – or vice versa (see also
Taylor 2004). On the basis of four generations of activists, Janet Newman
(2012) shows how voluntary participation in grassroots organisations alternated
with paid positions in trade unions and political parties while academic research
was complemented by voluntary participation in think tanks. Thus activism can
be maintained in different forms and with different material and personal
consequences. In the next section, I discuss burnout as a risk to sustained
activism and how it can be prevented.
4Gorski and Chen (2015) define these activists as “social justice activists whose activism
revolves around social justice concerns such as racism, sexism, the corporatisation of the public
sphere, anti-immigrant oppression, and environmental justice as they relate to school and
schooling” (p. 386). However, only those who were involved in unpaid activism were included in
the study even though many worked in educational organisations including universities, schools
and non-profit organisations addressing educational justice (p. 392).
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Bobel (2007), they developed a “culture of martyrdom” (Gorski and Chen 2015,
p. 397) that prevented them from engaging in self-care. As social justice activists
they felt that taking advantage of high-quality health-care or taking time out to
sustain themselves would undermine their activism. However, when they
realised that burn-out can lead to disengagement, some of the activists
interviewed changed their attitude towards self-care and became interested in
learning how to overcome the “culture of martyrdom”.
It needs to be emphasised that burnout is not only experienced by volunteers in
social change organisations but also by paid staff. Rodgers (2010) analysed the
work-culture and emotional context of Amnesty International which is
characterised by commitment, sacrifice and guilt. The normative expectations of
selflessness that are reinforced and institutionalised in the organisation result in
high turnover of paid staff. Moreover, it is important to point out that paid
employment in social change organisations is often low paid and precarious as it
depends on unreliable funding and donations (Eltanani 2016).
It is common for (feminist) activists to work on short-term contracts or combine
various part-time jobs or freelance work. After all, most activists have to make a
living – they might work in a helping profession and volunteer in social change
organisations before they find paid employment in social change organisations.
Full-time activists who do not have a paid position in a social change
organisation have to rely on savings, benefits and the support of friends and
family unless they have inherited wealth. Thus, those from privileged
backgrounds will find it easier to volunteer than those who have to provide for
themselves and dependents.5 Notwithstanding international networks,
recognition and prominence, activists’ careers are often precarious (Newman
2012; Faludi 2013).
In order to prevent or overcome burnout, the imbalance between goals and
resources to achieve them needs to be addressed. This can include shifting the
focus of activism and develop more realistic, pragmatic goals (Maslach and
Gomes 2006). Furthermore, engaging in mindfulness practices such as yoga,
tai-chi and meditation can help activists to deal with burnout and become more
effective in the social justice movement (Gorski 2015). Achieving a balance
through paying attention to personal needs, avoiding exhaustion through work,
making time for reflection and play and diversifying activities enables activists
to avoid burnout and contributes to sustaining activism (Downton and Wehr
1997: 543). In her study of feminist and women’s right activists involved in
online campaigning, Gleeson (2016) found that even though the two
campaigners who worked on the campaign as paid part-time employees were in
a precarious position, they remained far longer with the campaign than the
unpaid campaigners. The paid campaigners avoided burnout since they were
able to distance themselves from the campaign and to work fewer hours. At the
same time, the paid campaigners were highly identified with their work and
reported that they spent more hours than needed. Frantz’ (2005) study of NGO
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staff also highlights how professionalism and social values were intertwined.
Staff emphasised that they wanted to develop professionally in order to be
better able to contribute to the realisation of the aims of the organisations they
were working for.
Activism, paid or unpaid, has “biographical consequences” (McAdam 1989) for
the private lives and professional choices of activists. Burnout is a risk both for
volunteers as well as for staff in social change organisations. In order to sustain
activism, burnout needs to be avoided which includes (what I would call) an
“activism-work-life balance”6. I argue that in order to understand the
development of activism over the life-course it is necessary to acknowledge that
activists might shift from one movement to another or from one tactic to
another, including occupational activism. Such boundary-crossing is overlooked
if one focuses only on one form of activism or only one social movement.
Moreover, it is important to recognise that (in addition to social change
organisations) family, community and work places can also be sites of activism.
In the next section, I provide a brief overview over varieties and different
spheres of activism.
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Family
Parents and "significant others" can have a great influence on the political
socialisation of their children.8 For example, Weigand (2001) found that "red-
diaper babies" who grew up in communist households participated in the
second wave of the women's movement. In her study of NGO staff, Frantz
(2005) documented that in the majority of families of origin political
commitment played an important role. Women in the GDR peace movement felt
that they owed it to their children to fight for their convictions even if this
involved risking prison sentences (Miethe 1999). They perceived that their
parents had been complicit with the Nazi regime and they did not want to be
accused by their own children for not standing up to the communist regime.
Parents can thus be role models and children’s experience of participating in a
7Institutional activists are individuals who effect change “from within organisations and
institutions” (Pettinicchio 2012: 501).
8 Apart from family members (parents, grandparents, aunts, uncles, siblings etc.), for example
teachers and religious figures (eg pastors) may have an influence on the value system and the
political beliefs of children and young people.
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9MELA - Mothers of East Los Angeles - a grass-roots organisation comprised also some Catholic
priests and Mexican-American politicians on the city and state level.
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Employment
Finally, employment constitutes a central arena for activism. Rank and file
members, full-time trade unionists, women’s and minority officers are active on
behalf of their constituencies, act as mentors, recruit union members and
involve union and non-union members in events (Roth 2000, Roth 2003,
Kirton and Healy 2013). Voluntary and paid representation in the workplace
focusing on the improvement or security of working conditions constitutes an
important form of social activism which is anchored in everyday life.
Furthermore, feminist organisations have been defined as "the places in which
and the means through which the work of the women's movement is done"
(Ferree and Martin 1995: 13) and provide contexts for volunteer and full-time
commitment. Such organisations not only comprise political groups, feminist
magazines and health organisations, but also businesses (Martin, 1990; Ferree
and Martin 1995). Of course, other social movements also offer paid
employment in non-governmental organisations, magazines, book and food
stores, clinics and so on (Rothschild-Whitt 1979, Kleinman 1996, Brown 2013).
As long gender10 structures paid and unpaid work we can observe gender
differences in social movement participation which are characterised by
different experiences and interests. Thus men and women may engage in
various ways for (or against) social change in different stages of their life. Of
course, not just gender, but class, ethnicity, “race”, religion, nationality,
sexuality, age and many other aspects of privilege and discrimination shape the
involvement in social movements. For example, class differences matter with
respect to recruitment and activist identity (Valocchi 2013).
Participation has not only biographical consequences for activists and may
influence their career and family planning, it has also an impact on their
immediate environment - family members, friends and neighbours and
colleagues. I will now turn to some key figures in social change organisations
and what they contribute to social change organisations.
10Gender differences and (stereotypical) notions of femininity and masculinity are socially
constructed.
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my research (Roth 2003, Roth 2007, Roth et al. 2014) I suggest the following
key figures which can only be analytically distinguished and in practice often
overlap: the broker, the femocrat, the knowledge producer, the consultant and
the founder, who take on various functions in social movements. This is not an
exhaustive list of key figures11, but rather these types reflect various forms of
occupational or institutional activism. Although these key figures are primarily
based on my research and reflections on feminist activists and women’s
organisations, I suggest that they play a role in a wider range of political and
social movement contexts.
A central role is played by the broker, who by virtue of participation in diverse
political contexts and organisations mediates between grassroots organisations,
local government, international non-governmental organisations and
intergovernmental organisations and who thus can provide contacts and
contributes to the diffusion of ideas (Keck and Sikkink 1998, Woodward 2003).
Through volunteer and full-time commitment, she12 has gained experience and
knowledge. The broker has created networks on which she can rely and which
she is constantly expanding. She establishes connections between activists
working in different spheres who either do not know each other or have
difficulties interacting with one another.
The femocrat (Eisenstein 1996) has - at least temporarily - decided to take on
the “march through the institutions” and is thus engaged in institutional
activism (Pettinicchio 2012). Her political socialisation might have taken place
in the autonomous women's movement, in (more left-wing) parties or trade
unions. Her office might represent the interests or provide services to women,
sexual or ethnic minorities and other disadvantaged groups. She has access to
resources, but is confronted with the accusation of de-politicisation and co-
optation when she makes compromises. Such criticism overlooks, however, that
the femocrat not only has a mediating function (between government and social
movements), but that she can also provide material resources as well as access
and legitimacy.
The knowledge producer13 is located in universities and think tanks. She seeks
to contribute to the formation of critical thinking through teaching and
research. Her analysis of social change can provide a basis for the evaluation of
social and economic policy. On the one hand, through her participation in
committees, she can critically accompany and legitimise political decisions; on
the other hand, she can make her expertise available to autonomous feminist
11Further key figures include the witness, the mentor, the pioneer, the veteran and the scapegoat
(Pettenkofer 2013), the martyr and the financier (Virchow 2013) as well as the organiser, the
strategist, the motivator and the representative (Rucht 2013).
12These key figures could be female or male. Men are also meant when I am using the female
form.
13Of course, knowledge production and learning processes are not restricted to formal
educational institutions and research institutes. On the contrary, social movements are
important sites for the production of knowledge (Choudry 2015) and learning processes (Miethe
and Roth 2016).
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life can be seen as a success of the women’s movement. However, the affinity
between (liberal) feminism and neoliberalism has been noted (Fraser 2009). In
a tricky way, the demands of women's movements for self-determination, self-
reliance, individual liberty and autonomy are compatible with the logic of
globalised markets. What does this mean? Neoliberalism involves the transfer of
tasks that were previously covered by the state, to private sector or civil society
as well as an emphasis on personal responsibility and efficiency. This meets
with feminist demands for self-determination and opens up possibilities for
women's NGOs and gender consultants. Kantola and Squires (2012)
characterise these changes as a shift from state feminism to market feminism.
While it is welcome that the expertise and services of feminists are paid
adequately, the reliance on project and performance-bound funding
encompasses the risk of co-optation and de-politicisation.
I consider the fact that the cooperative WeiberWirtschaft could be established
and that it is still active as a success and an example for sustainable activism at
the organisational level. As I will argue in this section, this success is based on a
willingness to take risks, to learn, to compromise and to put many hours of
(unpaid) work into the founding and development of this organisation. Luck
and historical circumstances contributed to the success of this initiative, but
without the ability to negotiate with a broad range of actors it would not have
been possible to take advantage of these political opportunities.
From a feminist perspective, organisations are of great interest. On the one
hand, women have for a long time been excluded from influential organisations
and from influential positions within such organisations (Acker 1990). On the
other hand, women have formed a wide variety of feminist organisations which
have contributed to social change (Martin 1990, Ferree and Martin 1995). The
majority of these organisations are cultural or political, as a primarily economic
organisation or enterprise the women’s cooperative WeiberWirtschaft is an
unusual feminist organisation.
This women’s cooperative represents a real utopia in the sense that it is guided
by the moral principles of equality, democracy and sustainability (Wright 2013).
The organisational structure of the cooperative and the low share price (€ 103)
ensure equality and democracy to a much greater extent than other business
enterprises. Men can buy shares, but can only be involved in a limited form due
to the organisation’s commitment to promote women. The cooperative
represents three models of intersectional feminist practices distinguished by
Naples (2013): local democratic practices, cooperation between state and
community, as well as democratic practices in the transnational context. What
factors and paradoxes contributed to the success of WeiberWirtschaft and how
does this project reflect and inspire feminist transformations? In this section, I
will first discuss the data on which this case study is based. Then I will provide a
short history of the women’s cooperative before I turn to the role of the key
figures of social change organisations that were introduced earlier.
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Data
This account is grounded in personal and activist knowledge (Choudry 2015)
rather than on a systematic academic research project. My discussion of this
organisation is primarily based on reflections by the founders and other
members of the cooperative which were published in a book celebrating the
25th anniversary of WeiberWirtschaft (Neusüß and von der Bey 2015). The
book documents the difficulties and conflicts that the organisation encountered
as well as the success which even surprised the founders themselves. Thus, the
data on which I draw was created by the organisation itself. As a (close) friend
and colleague of some of the founders, I knew about the project from the earliest
discussions in the second half of the 1980s and became one of the members of
the cooperative. Thus my knowledge of the organisations is embedded in my
everyday life and biography. However, I don’t consider myself an activist in the
organisation. My involvement was restricted to listening to the accounts of my
friends about the difficulties and successes they experienced, occasionally
attending events, supporting the organisation financially14 and offering
reflections from my perspective as scholar of feminist organisations in the
afterword of the book. Thus my account is partial and might be perceived as
sympathetic and biased. I certainly hope that this account will be supplemented
by studies that employ interviews with founders, former and current renters and
executive board members.
14In addition to buying shares for myself, I gave shares to my niece and mother – representing
three generations of supporters of a feminist organisation.
15This account is based on the information provided on the website of WeiberWirtschaft
[Link]
Seiten_englisch_2014.pdf and on Neusuess and von der Bey (2105). Details are provided in
order to show what obstacles the organisation faced and what role the key figures which I
introduced earlier played in dealing with them.
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The cooperative was founded in 1989, moved into an office in 1990 and
obtained funding for two staff positions from the senator for women in the local
government. In 1992, the cooperation was included in the register of
cooperatives and bought a building complex which was renovated between 1993
and 1996. In 1994, the refurbishment of a part of the building complex was
completed and the first tenants moved in. Two years later, in 1996, the entire
complex, including social housing (13 apartments) was available for use.
In 1998, the cooperative experienced a significant crisis when 40% of the
building complex was affected by contamination. Ironically, this was a result of
the ecological renovation of the building (heating, airtight windows, the removal
of tiles from the walls) which within three years after completion of the
renovation had allowed naphtalene, which was part of the roofing cardboard in
the suspended ceiling, to diffuse into the air (Smentek 2015, p. 75). The
contamination had to be removed and new spaces for the renters whose office
spaces had become unusable had to be found. These measures put significant
financial pressure on the organisation which had to raise additional funds in
order to keep the building. The refurbishment was completed in 2000 and in
order to deal with the conflicts between the executive board and the renters a
mediation unit was established.
In 2000, 80 per cent of the units were occupied; as of 2012 100 per cent of the
offices were rented to businesses and other interested renters joined the waiting
list. In order to support women founders a number of services were introduced:
cheaper rents for founders during the first year, access to a day care centre on
site, affordable meals in the restaurant on site and micro-credits for members of
the cooperative. Over the years, the cooperative won a number of awards
recognizing it as an ecological, family-friendly, innovative enterprise. In the next
section, I will address what makes this enterprise a feminist organisation and
why the involvement in the organisation should be considered feminist
activism.
Feminist ideology
The idea of the cooperative emerged based on an analysis of the obstacles to
women’s self-employment. The findings of the study indicated that women
16 As mentioned above, WeiberWirtschaft was founded in the context of the women’s movement.
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found smaller enterprises and usually on their own, they have often a family
that they are caring for and they have less access to public funding. These
obstacles could be overcome by creating a centre for women entrepreneurs
where small enterprises can share infrastructure and participate in training.
This infrastructure should enable women to create their own workplaces and
“move away from the victim role” (Hübner 2015: 38). Founders deliberated
about the legal form of the organisation. They considered private property as an
expression of existing patriarchal power relations and rejected the idea to
become a “capitalist”. The idea was to put property into women’s hands and to
redistribute the profit gained through renting out the property by making it
available to the women’s movement (von der Bey 2015: 15). Thus the founders
developed the idea of a women’s cooperative to start a feminist money cycle:
Many women contribute small amounts of money, to 1) buy a large property,
create space for women’s enterprises and women’s projects which 2) provide
employment opportunities for women, 3) make the economic contribution of
women visible and 4) make profit that will be used to support women’s projects
(von der Bey 2015: 15).
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17The founders estimate that in the 1990s alone the unpaid labour put into creating the
cooperative was worth the equivalent of about € 2.5 million (von der Bey 2015: 19).
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out the shares – and that the idea is to invest potential profits into women’s
projects – in this case share ownership means investment in the women’s
movement, not in individual profit. During the crisis that required the
refurbishment, the cooperative had to raise money in a short period of time. The
organisation put together a campaign involving events, panel discussions, press
conferences and marketing actions and successfully sold 2000 shares,
increasing equity by 30%. On the other hand, the founders had to convince
banks and local government that the project is efficient. Thus the organisation
successfully communicated both with the women’s movement as well as with
economic and political leaders and the general public. Femocrats in the local
government played an important role supporting the project. The cooperative
offers office space for consultants which use the networking opportunities on
site.
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by HIV and AIDS might open a gay friendly health clinic, thus providing a
service for one of the affected communities while making a living.
Furthermore, academic activism can play a particular role in sustaining
activism.18 It can offer long-term activists paid employment that allows to
continue working with social movements and activist communities as well as
socializing new generations of activists while at the same time earning money
that allows sustaining a family. It also offers spaces for activists who return to
university for courses or a degree which provide a space for reflection, learning
and networking (Kyle et al. 2011, Roth 2015a). Thus the academy can support
and sustain as well as legitimise and professionalise activism (Kyle et al. 2011).
Does this mean that professionalisation of activists and activism is
unproblematic? No. Just like any form of activism, professional and
professionalised activism requires ongoing critical reflection on strategies,
goals, practices and compromises. No matter how good the intentions, social
movements are not free from contradictions as accounts of racism, sexism or
homophobia in progressive movements demonstrate. Moreover,
demonstrations can be important means to express outrage and oppositions,
but they can also become ritualistic (Rucht 2003). Fair trade is aimed at
improving the lives of farmers, but can be and is incorporated into capitalism
(Brown 2013, Dauvergne and LeBaron 2014, Busa and King 2015). Canvassing
is an efficient means of gaining large numbers of signatures for progressive
causes but undermines meaningful participation and fails to build grassroots
capacity in local communities (Fisher 2006). Gaining access to local and
national governments and intergovernmental organisations can distance NGOs
from the constituencies they are representing (Lang 2013, Carroll and Sapinski
2015). Sustainable activism – no matter in what form it comes – requires
accountability to values and to constituencies and contribute to empowerment
(Kilby 2006).
Conclusions
Sustainable activism requires both elasticity and rigor, the ability to learn and
compromise as well as the willingness to stick to values and convictions. As I
have argued in this article, participation in social movements should not be
thought as separate from but as integrated in everyday life and the life course.
Everyday experiences - for example, discrimination, inequality and injustice -
can be the cause to become active in different ways to fight for one’s own
interests or for future generations. This commitment in turn can serve as a
model for others. If we understand activism as embedded in everyday life, then
we find key figures as role models and mentors in parents, teachers, students
and colleagues. Political beliefs may be reflected in educational methods, the
choice of schools, transportation, consumer products and jobs. These decisions,
18 Of course, in the neoliberal and managerial university, the spaces for academic activism are
increasingly difficult to create and to defend (Crowther & Scandrett 2016).
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Volume 8 (2): 29 - 58 (November 2016) Roth, Professionalisation and precariousness
in turn, can affect children, partners, neighbours and colleagues. Thus I argue
for a sophisticated understanding of commitment that does not reduce activism
to the participation in protest events, but takes into account a wide range of
more or less collective action. This does not mean that the importance of protest
events should be questioned but that these should be more strongly related to
other forms of activism as it is currently the case in the study of social
movements. This also means perceiving the cross-border work of insider and
outsider activists: mediator, femocrat, knowledge producer, consultant and
founder represent different key figures who mediate between civil society,
public sector and market as I have shown in my case-study of the women’s
cooperative WeiberWirtschaft. Key figures in social movements are active at
local, national and international levels, as volunteers and paid staff. A focus on
sporadic protest behaviour or a particular variant of movement participation
(either insider or outsider, protest or participation in a movement organisation)
does not address these life projects. A biographical perspective, however, allows
to take the sequence of participation in various social movements and forms of
activity in the view and to recognise the extent to which these experiences of
multiple participation influence the development of networks and social
movements and contribute to the sustainability of activism at the individual,
organisational and movement levels.
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The WeiberWirtschaft cooperative embodies sustainable activism by integrating principles of equality, democracy, and sustainability into its organizational structure. The low share price allows wider participation, ensuring democratic processes. The cooperative's success required risk-taking, negotiation across different sectors, and a commitment to reinvesting profits into women's projects rather than individual gain. This model showcases the potential for activist organizations to operate sustainably while inspiring feminist transformations by fostering inclusive and democratic business practices .
The professionalisation of activist organizations introduces both tensions and opportunities. While it allows for improved contributions towards the realization of organizational goals by fostering professional growth, it can also lead to risks of co-optation and de-politicization. The reliance on project and performance-bound funding in feminism, for example, has potential for such negative consequences. Professionalisation can intertwine with the activist's social values, enabling them to engage in complex interactions with political and economic spheres. Yet, it also demands careful negotiation to ensure that the movement's core political messages are not diluted .
The success of the WeiberWirtschaft cooperative can be partly attributed to historical circumstances and elements of luck, which played crucial roles in its development. These factors enabled the organization to harness political opportunities and navigate challenges that would otherwise limit progress. The founders' ability to negotiate with a diverse range of actors and mobilize resources contributed significantly to their success, demonstrating how external factors, alongside strategic action, can influence the outcomes of activist initiatives .
Outsider activism involves mobilization efforts that occur outside formal political institutions, such as organizing peaceful protests. Conversely, insider activism operates within established political frameworks to push for change. The choice between these strategies affects activists differently—outsider activism often requires creative and indirect approaches, leveraging public sentiment and visibility, while insider activism may involve pragmatic negotiation and policy adjustment. Ultimately, the context of the movement and individual goals influence which strategy an activist might employ .
Unpaid labor is a critical component in the realization and success of feminist organizations like the WeiberWirtschaft cooperative. The founders invested significant unpaid labor, valued at around €2.5 million, during the 1990s. While this underscores a commitment to feminist ideals and sustainability, it also highlights potential challenges such as the risk of burnout and the undervaluation of women's labor. However, this labor also enables the organization to maintain its investment in women's projects without succumbing to the pressures of profitability, thus supporting long-term feminist goals .
Activists can prevent burnout by achieving a balance between personal needs and work commitments, making time for reflection and play, and diversifying activities. These strategies help sustain activism by allowing activists to avoid burnout and contribute positively to their personal and professional lives. For example, paid campaigners are able to avoid burnout by distancing themselves from the campaign when necessary, while still being highly identified with their work. This balance is crucial as burnout affects both volunteers and staff in social change organizations, highlighting the necessity for an 'activism-work-life balance' .
Intersectional feminist practices are foundational to the WeiberWirtschaft cooperative's success, as they guide its operations through principles such as local democratic practices, cooperation between state and community, and transnational democratic practices. This not only enhances its inclusivity and operational democratization but also empowers diverse participation, reflecting a comprehensive understanding of feminism. These practices address the multifaceted identity issues that women face, thereby reinforcing the cooperative's commitment to social change and sustainability .
Paid activists in precarious positions often manage to sustain their involvement longer than unpaid activists by maintaining a degree of separation from their work, which prevents burnout. Though highly identified with their work, paid activists can regulate their hours and distance themselves as needed. This allows them to contribute sustainably without the debilitating effects experienced by unpaid activists, who may lack such boundaries and experience greater risk of exhaustion, thus demonstrating the importance of work-life balance in activism .
Participatory practices in activist organizations, such as those exemplified by the WeiberWirtschaft cooperative, inspire larger social change by fostering inclusivity and collective action. By engaging various stakeholders and encouraging broad participation, these practices empower individuals to contribute actively to decision-making processes, promoting shared ownership and responsibility. This collaborative approach not only strengthens the movement but also models participatory democracy, encouraging similar practices in other domains of social transformation .
Engaging in high-risk activism can have negative career impacts, including harassment, intimidation, and professional setbacks, particularly in fields like occupational and academic activism. These risks are often more severe compared to other forms of activism, such as digital or low-risk activism, which may allow individuals to support social movements without jeopardizing their careers. This highlights the need for activists to weigh the personal and professional risks associated with different forms of activism and choose strategies that align with their life stage and career aspirations .