Case Study
Summarize
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Submitted by
Baloloy, Johannah
Cacal, Kayvin
Labaro, Niccol John D.
Tolentino, Shansha Mae E.
Simon, Cohleenn R
Gregorio, Weltz Qely B
Quiazon Allyana Charaine R
Papandayan, Sittie Yna
I. POINT OF VIEW
The main point of this study is to know the global competency of Huawei
and the challenges that it faces during that crisis especially in 2019
which cause an economic recession Covid-19, which they emerge as the
number one brand in China as well to overtake their local competition
which is Oppo and Xiaomi which they reign supreme either in local or
globally.
II. STATEMENT OF THE PROBLEM
The crisis Huawei face during the epidemic which is Covid-19.
III. KEY FACTS
Huawei Technologies was founded in 1987 in Shenzhen, China, with
a main business focus on telecommunications equipment design
and manufacturing. Huawei entered the consumer business of
mobile devices in 2005 as an original equipment manufacturer
(OEM) by designing and manufacturing mobile handsets for network
carriers such as Vodafone and Orange. At that time, it was a
common practice for network carriers to bundle their service plans
with a mobile phone, sometimes carrying their own brand name
IV. OBJECTIVES
The study solely focuses on the challenges Huawei faces during pandemic
which they have many objectives to be filled the with their chosen study
here are the following.
1. What is the awareness of the Huawei globally.
2. Huawei entering to new market.
3. Do Huawei can keep up the supply in the market.
4. Tighten export controls on American IP.
5. Covid-19 lockdown declining in sale.
V. DECISION CONSIDERATION
Strengths
1. The study can be used by Huawei for furthermore research in the
future.
2. Researchers are well educated and well verse by the subject.
3. Study is well verse and detailed oriented.
Weakness
1. The study is very vast in criteria.
2. The study needs more inside information which Huawei noted as
classified info.
3. The information can be used of what that exist in the open market
info.
Opportunities
1. Improve the supply chain in the open market for Huawei.
2. Knowing the right market to penetrate.
Threats
1. Can be use by other competitors.
2. Higher import control can be implemented to global market.
VI. ALTERNATIVE COURSES OF ACTION
ACA 1: Huawei business strategy is creating value for their
customers through quality and user experience at an affordable
price.
ACA 2: R&D to know the product positioning to develop in
low end smartphone market.
ACA 3: Building IoT partnership.
ACA 4 Partnership with Foxconn and Flextronics to expand
the supplies.
VII. ASSESSMENT OF ALTERNATIVE COURSES OF ACTION
ACA 1
Huawei business strategy is creating value for their customers through
quality and user experience at an affordable price.
Advantages Disadvantages
1. The low market has a higher 1. Due to low profit it will be dependent
population which can be high profits to the customer satisfaction.
even with low profit margin. 2. Consumer with higher income will not
2. Can help low-income individuals to be interested in the company brand.
purchase effective and friendly user 3. With the emerge of new trend it’s hard
smartphones. to make the product high quality with
3. Company values of integrity, low price.
continuous improvement, teamwork
openness and initiative, customer first
and dedication is going to their core
company motto.
ACA 2
R&D to know the product positioning to develop in low end smartphone
market.
Advantages Disadvantages
.
1. They can know what the trends are. 1. R&D is expensive to conduct which
2. Costumer may feel that they are being the budget may be use in other
care not just as customer but one with aspect that would help them grow
the company. more.
3. They can see where they will invest
on what field they are lacking
ACA 3
Building IoT partnership
Advantages Disadvantages
.
1. It have the potential to grow 6.5 billion 1. Diversity has risky from the quality
users if they can achieve one gigabit and brand image perspective
per second.
ACA 4
Partnership with Foxconn and Flextronics to expand the supplies.
Advantages Disadvantages
.
1. They can keep up with the leading 1. Because of expanding and
market with the help of other development could eat into profits in a
companies. way that could prove unsustainable.
2. They can gain new partner.
VIII. CONCLUSION
Variables:
Cost Effectiveness – means economical in terms of tangible benefits produced
by money spent
Timeliness – occurring at a suitable time; well timed
Cost- The money needed to operate the project.
Rating System:
1 being the lowest
and
3 being the highest
ACA Effectiveness Timeliness Cost Total
ACA 1 3 2 1 6
ACA 2 1 2 3 6
ACA 3 1 1 2 4
ACA 4 1 3 3 7
Therefore, to conclude the most effective they approach to the
problem is ACA4 which highly helpful in the time of challenges
where they easily though the other approach have different view
point they also have an help in the challenges they face through the
years.
IX. RECOMMENDATIONS
Researcher
1. The study needs to be centralized and easy to understand for students.
2. The study has to many variables which can be confusing sometimes.
3. The should focus only in one aspect so that we can focus on one subject.
Huawei
Huawei should focus first in product quality which they must have high
price high quality.
They should focus more on USA and its trend.
They should only focus more Research and Development so that they can
improve more.