Dynamic and results-driven Buyer & Merchandiser with over a decade of experience in the footwear and accessories industry.
Expert in category management, product assortment planning, and inventory optimization for multi-retail and omni-channel
operations. Proven track record in driving sales growth, optimizing supply chains, and enhancing profitability through strategic
vendor management and market-driven product selections. Adept at utilizing data-driven insights to forecast demand,
manage budgets, and ensure timely product availability across global markets.
+91-7506747245 anjayriturajutsav1962@[Link] [Link]/in/rituraj-
utsav-footwear Profile Summary
Core Competencies
Category Management: Expertise in managing the entire product lifecycle, including
Strategic Demand category health management, portfolio mix optimization (core/fashion), and strategic
Planning & Planning & product selection.
Leadership Forecasting
Buying & Merchandising: Skilled in curating product assortments, managing Open-to-Buy
(OTB) budgets, and aligning product selections with market trends and consumer demands.
Digital Marketing
Merchandising
& e-commerce Vendor Negotiation & Sourcing: Proven ability to negotiate favorable terms, source
Strategies
Operations
quality products, and maintain strong vendor relationships to ensure cost-effective
procurement.
Category Cost & Resource Demand Planning & Forecasting: Mastery in forecasting demand with high accuracy,
Management Optimization
optimizing inventory levels, and minimizing stock outs to drive sales and reduce carrying
costs.
Revenue/ Sales & Profitability Management: Strong P&L management skills, with a focus on
Product
Profitability
Management improving gross margins, managing stock-related financials, and driving overall business
Management
profitability.
Inventory Optimization: Expertise in inventory turnover strategies, stock-to-sale ratio
Inventory Vendor
Management Development management, and aging analysis to maintain optimal stock levels.
Trend Analysis & Market Research: In-depth knowledge of market trends and consumer
behavior, enabling informed buying decisions and effective product strategies.
Soft Skills
Supply Chain Coordination: Proficient in streamlining supply chains,
improving OTIF scores, and ensuring timely product delivery through
efficient logistics management.
Career Highlights
Buyer & Category Management:
o Spearheaded the development and execution of product strategies,
achieving 95% accuracy in demand forecasting and a 5% improvement in
gross margins.
o Enhanced product assortments, resulting in a 70% sell-through rate and
improved stock-to-sale ratios.
Merchandising & Inventory Control:
Planned seasonal product assortments, achieving a 95% fill rate and reducing
excess inventory by 15%.
Monitored and optimized category health metrics, including STRs, DOH,
and product aging, ensuring a balanced portfolio mix.
Vendor & Supplier Relations:
o Successfully negotiated with suppliers to secure cost-effective
procurement, leading to a 10% improvement in OTIF scores and a
3% quarterly increase in gross margins.
oCultivated strong vendor partnerships, driving mutual success and
enhancing supply chain reliability.
Sales & Financial Management:
o Took full ownership of P&L, driving profitability through strategic
cost management and financial forecasting.
o Collaborated with cross-functional teams to align financial targets,
resulting in a 20% reduction in order cycle time and enhanced budget
control.
Career Timeline
JUNE 24 -TO PRESENT
April’21-February,22
Mar’11-Aug’14 Sep 15-Nov’17 Neemans Pvt Ltd
AVT Leathers, Bhartiya JCR Retail pvt ltd”
International,
Manager Merchandising
Chennai as Ahmedabad” Category & Buying
Merchandiser Chennai as Senior
Merchandiser Head”
Sep’14-Aug’15 Feb’18 to March-21
Condor India Pvt. March’22- April 24
Bright Way Rubbers,
Jalandhar & Chennai Ltd., Surat, Gujarat AT Arete Vapi,
as Manager- as an Assistant Gujarat as Product
Merchandising Allocation Manager Manager
Highlights:
Contributed into acquisition of Onboarding of Ecommerce platforms Managed numerous brands such as
core customers utilizing such as Myntra,Ajio,Nayka,Amazone Glamorous, Madden-Girl, Ajio, koovs, label-
consumer intelligence data Flipkart as well Devloping Private life, Start-Rite, Mephesto, Gabour, Kickers &
which maximized the sales Label Ladies footwear Brand "Chere" several others
Managed Buying Houses such as Asmara, VF Successfully attained all the set targets of
Fashions, Mohan Clothing, Shoe-Tech, Pentland, sales, markdown & inventory Along with
Erram, Wolverine, Bugatti (Astro-Muller), BHPC, VJ success full launching and Growing A ladies
Sourcing & Kacoo Fashions Footwear Private Label
IT Skills
MS Excel (Advance knowledge of Macros automation)
Power Bi & Tableau Visualization Expert
SAP S4 Hana Expert
Academic Details
SECONDAY (10TH)- CHRIST CHURCH (2006)
SENIOR SECONDARY(12 TH)- SAINT MICHELS (2008)
Diploma in Footwear Technology from FDDI, Noida (2008-2011) Under Graduate
[Link]. from VBS Purvanchal University(2010-2013)
PGDM IMT GAZIABAD (CGPA 7.4) (2023-24)
MBA DEIKEN AUSTRALIA (PERSUING)(2023-24)
Personal Details
Date of Birth : 13th August 1987
Languages Known : English & Hindi
Location : Vapi(Gujarat)