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Essential Makeup Application Guide

Introduction to makeup

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Rune Hato
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100% found this document useful (1 vote)
318 views25 pages

Essential Makeup Application Guide

Introduction to makeup

Uploaded by

Rune Hato
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Basic Makeup Course

Makeup Application
• With the right makeup application and right makeup color can make us positively glow, while wrong
makeup color or application can ruin an otherwise perfect look.
• Simple. Perfectly applied makeup can help you put together a polished working image. Effective and
inexpensive way to dramatically enhance or change our appearance.
• A stylish, balanced look will make you feel really confident and ready to face the day.

MAKEUP TOOLS
Main
mirror Client can see herself and feel comfortable
lights Natural light
hair clip To pull out client’s hair
tissue paper For immediate cleaning of makeup brush
wet tissue For cleaning purposes
cotton bud Great for cleaning up tiny makeup mistakes or helping smudge
facial cotton Remove client’s makeup
makeup puff To put on baby finger during makeup session to avoid any makeup mess
sponge To even out foundation

Make sure you have good lighting


wherever you’re doing your makeup.
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MAKEUP BRUSH
Good brushes feel soft and full and should not shed hairs on your face when you’re using them.

Makeup brush
Each brush comes in different shape, volume and texture.
The softer the brush hair, the softer the color applied
smoothly and evenly, creating a more flawless finish.

Brush Type
Foundation brush,
Concealer brush Face brush
Cheek brush
Eyeshadow brush (L, M, S)
Eyeshadow chip
Eyebrow brush
Brow comb and brush Lip brush
Eye Eye Cheek Face
Lip Eyebrow Eyebrow Eye Eye
Shadow Shadow Brush Brush
Brush & Shadow Shadow
Brush Care Comb chip (S) (M) (Big)
Clean after use. Tap the brush onto tissue paper immediately after use.
How to clean.
If you’re going to invest in nice makeup brushes, taking care of them properly will allow
them to last for years. This means routinely cleaning them. All you need is a gentle
liquid soap (baby shampoo works well). Run some warm water and add a bit of soap or
shampoo to the palm of your hand. Swirl your brushes against your palm until the water
rinses clear. Squeeze the excess water out of the brush heads and reshape them with your
hands. Let them air-dry lying flat—not standing up.

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SKIN TYPE
Sometimes your skin will behave differently depending on the season or changes in your lifestyle, find a
routine that works for you, making your skin look healthy, smooth, and clear.

DRY
Dry skin looks and feels rough and dull, sometimes with redness or flakiness. It may feel tight, and you
may see fine lines right after washing your face. Hydrating and protective skincare products are good,
including gentle cleansers, hydrating serums, rich moisturizers, and face oils.

NORMAL
“normal” could just mean that your skin is balanced and doesn’t have any uncomfortable issues. Balance
is generally the goal for all skin types, but even balanced skin sometimes experiences breakouts or
dullness. A proper cleansing, exfoliating, and moisturizing routine will usually keep things in check.

COMBINATION
A mixture of oily and dry. (Some people are oily in their T-zone–the forehead and nose—and dry on
their cheeks; others could have dehydrated skin that’s also breakout-prone.) Learning which regions
of your face require what kind of care means that you can address your issues in the most optimal way

OILY
If your skin produces excess sebum year-round, your skin type is likely oily. On the one hand, this is great
because your skin’s natural oils protect and moisturize, so it’ll naturally stave off fine lines and maintain
elasticity longer. On the downside, oily skin can easily lead to breakouts. Make sure you have a good
exfoliating toner to keep those pores clear.

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PREP THE SKIN
Foundation always looks best on skin that’s been properly cleansed and moisturized. It is free of any flakes or texture
- make sure that the skin is smooth—not dry, not oily.

A good moisturizer will do the trick, and a dab of eye cream will fill in any fine lines around the eyes. For dry skin, go
for a nourishing cream (you can even add a drop or two of face oil if your skin is extra parched), and if you have oily
skin, opt for an oil-free moisturizer. You don’t need a lot, just enough to hydrate your skin and make it look refreshed.
This will give you a good starting point to know where to place foundation; oftentimes well-moisturized skin looks
fresh enough that you may realize you don’t need foundation all over your face, just in certain spots.

Extra Tips
Use this if you don’t have enough time to prep the face

Embryolisse Lait Creme Concentre

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FACIAL PARTS FACE CLEANSING
Preparation: HOW TO
Cleanser
Facial cotton 3x From left side
Cotton bud to right side

Nose Line

C Zone T Zone

Face Line U Zone

Facial cotton fold


half for thorough
cleansing

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SKIN CARE
Preparation:
Toner
Moisturizer
Face Cream (if necessary)

HOW TO

Toner
Amount : Plus 1 time of your age.
(30s = 3 times, 40s = 5 times)

{Eye Area}

{Laugh Lines}

{Cheek} Use middle finger


only for eye area

{Lip Area}

{T Zone}

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BASE MAKEUP – HOW TO
Sequence

{Cheek}

{Forehead}

{Nose}

{Lip Area}

{Eye Area}

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BASE MAKEUP ITEMS
Items:
Makeup base (Primer)
Control color
Foundation
Concealer
Face Powder
WHITE PURPLE PINK GREEN YELLOW BLUE
for highlight for brighten Brighten skin. to remove to remove for translucent
and brighten up. Reduce Conceal any reddish in skin reddish on finish. Correct
up yellow tone imperfection cheek area sallowness on
fair skin

〇 greenhelps offset redness for fair skin


〇 peach will help brighten sallowness or purple tones in darker skin.

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FOUNDATION COLOR SELECTION
UNDERSTANDING YOUR UNDERTONE pinkish neutral yellowish
Identifying your undertone is important when it comes
to selecting the right shade of foundation for your bright
complexion. Whether you’re exceptionally pale or
have very dark skin, undertones fall into three basic
categories: warm, cool, and neutral—and each of
these has tones within it.
Cool: bluish, red, or pink
Neutral: a mixture of both warm and cool dark
Warm: golden, peachy, or yellow

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FOUNDATION – HOW TO
FOUNDATION application
There are a few ways to get foundation
Sequence onto your face and have it look seamless
Your fingers
{Cheek} Good for blending creamier
foundations because the warmth
from your fingers will melt the
formula into your skin more
seamlessly.
{Forehead} A makeup sponge
Leaves a fresh, natural finish with cream
and liquid formulas. Dampen the
sponge before applying for a more
{Nose} sheer and natural finish,
and build coverage by dabbing and
blending over certain areas.
A foundation brush Great if
{Lip Area} you’re going for full coverage or
blending large areas. Easy for
applying precisely around the
Blend-in in this way nose and under the eyes.

{Eye Area}
Whatever tool you prefer, make sure you’re applying your
foundation in good lighting. Natural daylight is best, but if
it’s nighttime, bright, natural-toned light works as well.

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CONCEALER
Type:
Liquid Cream Pencil
Brown Undereye bag Bluish or purple Undereye bag

Type: beige concealer Type: orange concealer

Tips for Applying Under-Eye Concealer:


● Since under-eye shadows tend to have a bluish or purple cast, a pinky, peachy or yellow-toned concealer helps
counteract that, no matter your skin tone.
● Apply a tiny bit of eye cream before applying your under-eye concealer to plump and hydrate the area.
● Blending under-eye concealer with the warmth from your fingers helps to melt it into your skin seamlessly, but
if you want more coverage, a brush or makeup sponge would be more effective.
● Don’t forget to set your under-eye concealer with a bit of powder if you’re wearing eyeliner or mascara to
prevent the rest of your eye makeup from smudging.

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FACE LOOSE POWDER EYEBROW
To keep and settle your makeup base Types:
Powder Pencil Mascara Coat

Tools:
Once your foundation and concealer are on, you
can use a fluffy powder brush to set them with a
light dusting of face powder. This will prevent
your makeup from sliding around, and it’ll cut
excess shine. If you have oily skin, you don’t
want to skip this step, but for drier skin (or if
you’re going for a dewy look), you can target
your powder placement with a smaller powder
brush.

Eyebrow Eyebrow Eyebrow Eyebrow


Tweezer Comb scissors Electric
brush Shaver

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EYEBROW
Eyebrows are the silent workhorse of the face. They have a big job. Eyebrows frame the facial features, creating balance, so
when they change or fall out completely, the balance of the face is thrown off -- and the effect can be dramatic.

Naming

Head Arch Basic Eyebrow


Tail
① Starting point
Brow bone ② Arch point
③ End point

Basic Eyebrow Thickness


Things to consider: Side
Head to Arch : 3 Definition
Arch :2 Length
Tail :1 Thickness
Arch shape
Position

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EYEBROW Basic Shape of Eyebrow – 3 patterns

Round Shape Sharp Shape Angled Shape


Round Arch Line Straight Line Angled Arch Line

Short for young look

Round and soft


color for soft look
Straight for long for lady look
sharp look

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Extra
EYEBROW

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EYESHADOW
Eyeshadow add depth and dimension to the eyes, make the
eyes appear larger, or simply draw attention to the eyes.

Type
Cream
Powder
Pencil
Liquid

① Lightest shadow: used all over the lid as a base to nix excess
oil and even out the tone of your eyelid. Also used under the
brow bone

② Midtone shadow: used on the visible lid below the crease


for depth and blended three fourths of the way up the lid

③ Darkest shadow: used for extra definition along the lash line
or when you’re creating a smoky eye

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EYESHADOW
What makes eye makeup tricky is that your application and placement may change depending on your eye shape, so
learning how to work with what you’ve got is key. Most common eye shape is round or almond-shaped eyes

Cute Image Adult look Image

focus in the middle Longer finishing


Tips for Applying Eye Shadow:
Always make sure to tap off excess powder from your eye shadow brush before applying to your eyelid to prevent shadow fallout.
Take a step back from the mirror in between each step of your eye makeup to make sure your shadow and liner placement is where you
want it and both eye are balanced.
If something looks a little off, adjust accordingly.
Keep cotton swabs around to fix tiny errors or pick up fallen shadow that might land on your cheeks.
For those with mature skin or fine lines around their eyes, make sure that your powder shadows aren’t too dry or flakey. Heavily textured
eye shadow that’s either extremely matte or very shiny looks much more dramatic on mature skin as well.
Opt for shadow with a subtle shimmer or satin finish for a natural-looking effect

EYELINER
Cute Image Adult look Image
Type:
Liquid, Pencil, powder
Color : Black(sharp image)
Brown (soft and natural look image)
focus in the middle Focus at the tip of eye corner

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Applying Mascara:
MASCARA
Keep clean spoolie brushes on hand to separate lashes that have been stuck together right after applying mascara.
Before applying, wipe any excess mascara from the tip of the wand onto the tube’s opening or on a tissue to prevent clumps.
Look down when applying so you can get the wand as close to the root of your lashes as possible without smudging the makeup onto your
eyelid.
Always make sure you apply the makeup underneath your lashes, not on top of them (which can weigh them down).
Whether or not you curl your lashes before applying mascara, gently lifting your lashes upward with a finger after the mascara is freshly
applied will help set them into a curl while the makeup is drying.
To keep your mascara from running, make sure your concealer isn’t too oily, you aren’t wearing too much eye cream, and your lids are oil free.
Using a small amount of powder before applying will help to prevent smudging

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SPECIAL

Eyelash
How to keep the lashes lifted
Hot eyelash curler to Apply mascara
Apply eyelash primer
curl up the lashes
and curl with the curler

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Cheek
Things to consider:

Position
The shape
Color and texture of blusher
The cheek brush
How soft or hard you apply

The shape

Elegant Cute Sharp

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Cheek
Things to consider:

Position
The shape
Color and texture of blusher

BLUE BASE

YELLOW BASE

ROSE ~ PINK CORAL PINK ORANGE

The cheek brush


How soft or hard you apply

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Lip
How to do?
Pencil to outline the shape → lip color with lip brush → lip gross

How to choose color?


By Image
Pink Kind, cute, feminine
Orange Healthy, casual, fresh
Red Sexy, hot,
Beige Natural, down to earth, cool
Wine Mature, settle down

By Personal color
Yellow Base Coral Pink, Apricot, Orange, Orange Red
Blue Base Pink, Rose, Red, Wine

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Highlight
bringing light to the high points of the face

Nose Bridge

Under eyebrow
Forehead

C Zone Upper Eyelid

Under eye Triangle


Zone
Chin

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NOSE SHADOW
Use powder to add definition to the nose
Shading

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Others
FOUNDATION FOR MATURE SKIN

Skin of a certain age and beyond will see collagen production slow down, meaning that skin loses elasticity, moisture
retention, and the ability to self-repair. Certain makeup techniques may need a bit of tweaking.

Skin prep is very important. Opt for a rich moisturizer or face oil and massage it in—this will automatically plump up any
fine lines with added hydration and therefore make them slightly less visible. Also, choose a hydrating, buildable
foundation formula rather than a thick, heavy formula.

Foundation should appear to melt into your skin without settling into any fine lines, so starting with a light application
and gradually building or layering it in the places where you want more coverage is the way to go. You may find that a
tinted moisturizer gives you the effect you want. (Matte-finish foundations tend to make mature skin look dehydrated
and mask-like.)

Student copy. Not for resale or other distribution.


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