Republic of the Philippines

Department of Education
Region 1
School Division of Ilocos Norte
PAOAY NATIONAL HIGH SCHOOL
SENIOR HIGH SCHOOL DEPARTMENT
Paoay, Ilocos Norte

SADUMIANO, KATHLENE T.
12-PACIOLI
BUSINESS ETHICS

What I Can Do
Activity No. 7: Develop Me Now
Direction: Choose one of the small business enterprises within your town and prepare an
action plan that can assist them in their business operation while practicing ethics and social
responsibility during the “New Normal”.

BUSINESS: BELIZZO CAFE

GOAL IN MIND: LAUNCHING A NEW
PRODUCT: COLD BREW
COFFEE CONCENTRATE
S What should be achieved? Introduce a new product, cold brew
P coffee concentrate, to offer customers
E a convenient and high-quality coffee
C experience while reducing waste
I associated with single-use coffee
F cups.
I Where should it be implemented? The cold brew coffee concentrate
C will be available for sale at t he coffee
shop and potentially through online
platforms for delivery.
Who is involved? Coffee shop owners, baristas,
suppliers for coffee beans and
packaging, and potentially delivery
partners if an online sales channel is
established.
M What is my indicator of progress? Progress will be measured by the
E volume of cold brew coffee
A concentrate sold weekly, with the
S aim of achieving a 20% increase in
U overall sales within the first three
R months after launch.
A
B
L
E
 Republic of the Philippines
Department of Education
Region 1
School Division of Ilocos Norte
PAOAY NATIONAL HIGH SCHOOL
SENIOR HIGH SCHOOL DEPARTMENT
Paoay, Ilocos Norte

A Is it attainable with the resources that you Yes, the coffee shop already has the
T have? necessary equipment for brewing
T cold brew coffee and existing
A relationships with suppliers for
I coffee beans. With some adjustments
N to operations, introducing a new
A product line is feasible.
B
L
E
R Is it aligned with the enterprise’s previous Yes, launching a cold brew coffee
E goals? concentrate aligns with the coffee
L shop's commitment to sustainability
E by reducing waste and providing
V customers with more eco-friendly
A options.
N
T
T When is it going to happen? The cold brew coffee concentrate
I will be launched by the start of the
M summer season, capitalizing on
E increased demand for cold beverages.
L We aim to achieve a 20% increase in
Y overall sales within the first three
months after launch.

2. LIST DOWN THE STEPS TO BE FOLLOWED

Goal: LAUNCHING A NEW
DUE
TASK PRODUCT: COLD BREW COFFEE
DATE/DEADLINE
CONCENTRATE
1. Define your product Decide on a new flavor and identify the
Day 1
and target market. target audience.
Research market trends for cold brew
2. Market research and
coffee and analyze competitor products. Days 2-3
competitor analysis.
3. Develop the product Develop a recipe and test different
Days 4-10
or service. coffee bean blends for the concentrate.
Design packaging for the cold brew
4. Create a marketing coffee concentrate. And plan a product
Days 11-12
strategy. launch campaign with social media and
email marketing.
5. Set up sales and Establish online sales platforms and Days 13-14
distribution channels. update the coffee shop's website to
 Republic of the Philippines
Department of Education
Region 1
School Division of Ilocos Norte
PAOAY NATIONAL HIGH SCHOOL
SENIOR HIGH SCHOOL DEPARTMENT
Paoay, Ilocos Norte

feature the new product.

Launch the new product in-store and
online with a promotional event. And
6. Launch the product
monitor sales performance and gather Day 15 onwards
and monitor results.
customer feedback for continuous
improvement

3. PRIORITIZE TASKS AND ADD DEADLINES

Goal: LAUNCHING A NEW
DUE
TASK PRODUCT: COLD BREW COFFEE
DATE/DEADLINE
CONCENTRATE
1. Market research and Research market trends for cold brew
Days 1-3
competitor analysis. coffee and analyze competitor products.
2. Define your product Decide on a new flavor and identify the
Day 4
and target market. target audience.
3. Market research and Research market trends for cold brew
Days 5-6
competitor analysis. coffee and analyze competitor products.
4. Develop the Develop a recipe and test different
Days 7-13
product or service. coffee bean blends for the concentrate.
Design packaging for the cold brew
5. Create a marketing coffee concentrate. And plan a product
Days 14-15
strategy. launch campaign with social media and
email marketing.
Establish online sales platforms and
6. Set up sales and
update the coffee shop's website to Days 15-16
distribution channels.
feature the new product.
Launch the new product in-store and
online with a promotional event. And
7. Launch the product
monitor sales performance and gather Day 17 onwards
and monitor results.
customer feedback for continuous
improvement

4. IDENTIFY THE RESOURCES NEEDED

Ingredients: Coffee beans, additional flavorings (e.g., spices, extracts).
Packaging: Sustainable packaging materials.
Marketing Materials: Graphic design services for branding and promotional materials.
Online Sales Platforms: E-commerce website setup or integration with existing platforms.
Staff: Baristas for product development and sales, marketing personnel for campaign
execution
 Republic of the Philippines
Department of Education
Region 1
School Division of Ilocos Norte
PAOAY NATIONAL HIGH SCHOOL
SENIOR HIGH SCHOOL DEPARTMENT
Paoay, Ilocos Norte

6. MONITOR, EVALUATE AND UPDATE

Regularly monitor sales performance and customer feedback to evaluate the success of the
cold brew coffee concentrate launch.
Update marketing strategies or product offerings based on feedback and market trends to
ensure continued success and customer satisfaction.
 Republic of the Philippines
Department of Education
Region 1
School Division of Ilocos Norte
PAOAY NATIONAL HIGH SCHOOL
SENIOR HIGH SCHOOL DEPARTMENT
Paoay, Ilocos Norte

5. VISUALIZE YOUR ACTION LAUNCHING A NEW PRODUCT: COLD

PLAN: BREW COFFEE CONCENTRATE

S- Introduce a new product, cold

brew coffee concentrate, to offer
customers a convenient and high-
quality coffee experience while DUE
TASK
DATE/DEADLINE
reducing waste associated with
1. Market research and competitor
single-use coffee cups. Coffee Days 1-3
analysis.
shop owners, baristas, suppliers 2. Define your product and target
for coffee beans and packaging, Day 4
market.
and potentially delivery partners 3. Market research and competitor
Days 5-6
if an online sales channel is analysis.
established. The cold brew coffee 4. Develop the product or service. Days 7-13
concentrate will be available for 5. Create a marketing strategy. Days 14-15
sale at the coffee shop and 6. Set up sales and distribution channels. Days 15-16
potentially through online 7. Launch the product and monitor
Day 17 onwards
platforms for delivery. results.

M- Progress will be measured by

the volume of cold brew coffee
concentrate sold weekly, with the Ingredients: Coffee beans, additional flavorings (e.g.,
aim of achieving a 20% increase spices, extracts).
in overall sales within the first Packaging: Sustainable packaging materials.
three months after launch. Marketing Materials: Graphic design services for
A-The coffee shop already has branding and promotional materials.
the necessary equipment for Online Sales Platforms: E-commerce website setup
brewing cold brew coffee and or integration with existing platforms.
existing relationships with Staff: Baristas for product development and sales,
suppliers for coffee beans. With marketing personnel for campaign execution
some adjustments to operations,
introducing a new product line is
feasible. By implementing a robust monitoring, evaluation, and
R- launching a cold brew coffee update process, Belizzo Cafe can ensure the successful
concentrate aligns with the coffee launch and ongoing success of their new product, while
shop's commitment to maintaining a focus on ethics and social responsibility
sustainability by reducing waste
in their business operations.
and providing customers with
more eco-friendly options.
T- The cold brew coffee
concentrate will be launched by Regularly monitor sales performance and customer
the start of the summer season, feedback.
capitalizing on increased demand
for cold beverages. We aim to
achieve a 20% increase in overall
sales within the first three months
Evaluate the success of the cold brew coffee
after launch. concentrate launch.
 Republic of the Philippines
Department of Education
Region 1
School Division of Ilocos Norte
PAOAY NATIONAL HIGH SCHOOL
SENIOR HIGH SCHOOL DEPARTMENT
Paoay, Ilocos Norte

GOAL

TASK DUE DATE/DEADLINE

IDENTIFYING THE RESOURCES NEEDED

IMPLEMENTING

IMPLEMENTING

EVALUATING
 Republic of the Philippines
Department of Education
Region 1
School Division of Ilocos Norte
PAOAY NATIONAL HIGH SCHOOL
SENIOR HIGH SCHOOL DEPARTMENT
Paoay, Ilocos Norte

Assessment
1. What does the "S" in SMART stand for?
A. Simple B. Specific C. Sensible D. Significant
2. Which aspect of SMART goals emphasizes the need for clear and precise objectives?
A. Measurable B. Attainable C. Relevant D. Timely
3. Which letter in SMART ensures that a goal is realistic and achievable?
A. A B. M C. R D. T
4. What does the "R" in SMART goals focus on?
A. Rapid achievement B. Resource allocation
C. Realistic expectations D. Relevant and meaningful objectives
5. Which aspect of SMART goals emphasizes setting a specific timeframe for achieving the
goal?
A. Measurable B. Attainable C. Relevant D. Timely
6. Which of the following is NOT a component of SMART goals?
A. Flexible B. Specific C. Achievable D. Measurable
7. What is the primary purpose of the "M" in SMART goals?
A. To measure progress B. To define the desired outcome
C. To ensure the goal is motivating D. To specify the means of achieving the goal
8. Which aspect of SMART goals emphasizes that the goal should align with your overall
objectives and priorities?
A. Measurable B. Attainable C. Relevant D. Timely
9. Which letter in SMART goals is associated with making sure a goal is time-bound?
A. A B. M C. S D. T
10. What does the "A" in SMART goals emphasize in terms of goal-setting?
A. Ambitious goals B. Achieving goals quickly
C. Attainability and feasibility D. All of the above
11. Which of the following steps in creating an action plan deals with allocating a budget for
the needed supplies?
A. Listing down the tasks B. Updating the action plan
C. Adding/Adjusting deadlines D. Identifying the resources needed
12. In visualizing an action plan, what form is the most common among the following
choices?
A. Table B. Diagram C. Flow chart D. Gantt Chart
13. Which of the following criteria answers the question “What is my indicator of
progress?”?
A. Attainable B. Measurable C. Specific D. Timely
14. Which of the following criteria can be in the form of analytical data, performance
measures, or direct revenue, ensuring that your goal is quantifiable?
A. Measurable B. Relatable C. Relevant D. Specific
15. What should be your basis in identifying your tasks?
A. Goal B Time C. Employees D. Resources
16. Why should we evaluate our action plan even if it is already implemented?
A. In order to know if it really is needed in the business
B. In order to know if the employees follow the new policy
 Republic of the Philippines
Department of Education
Region 1
School Division of Ilocos Norte
PAOAY NATIONAL HIGH SCHOOL
SENIOR HIGH SCHOOL DEPARTMENT
Paoay, Ilocos Norte

C. In order to know what went wrong with the new policy

D. In order to know what steps could be improved or adjusted
[Link] should we put a deadline for tasks to be followed?
A. In order predict the error in the listed tasks
B. In order to know if the steps are really effective
C. In order predict the outcome of the action plan
D. In order to know which step should be prioritized more than the other
15. Why is defining the goal the most important part of creating an action plan?
A. It encourages the employees to do their job well.
B. It is the very first step in creating the action plan.
C. It gives the entrepreneur the motivation to start the action plan.
D. It guides the entrepreneur on what will he do with his business for a specific time.