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Blooming Blossom Flower Shop Overview

Blooming Blossom Flower Shop sells a variety of fresh flowers, floral arrangements, potted plants, and accessories at various price points. It aims to stand out from competitors through market research, community involvement, highlighting unique benefits and services, customer feedback, and free local delivery. The document provides financial projections, including estimated monthly expenses for utilities, wages, supplies, and taxes over a two-year period, projecting a net income of $4.6 million.
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0% found this document useful (0 votes)
46 views5 pages

Blooming Blossom Flower Shop Overview

Blooming Blossom Flower Shop sells a variety of fresh flowers, floral arrangements, potted plants, and accessories at various price points. It aims to stand out from competitors through market research, community involvement, highlighting unique benefits and services, customer feedback, and free local delivery. The document provides financial projections, including estimated monthly expenses for utilities, wages, supplies, and taxes over a two-year period, projecting a net income of $4.6 million.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Blooming Blossom Flower Shop

A Blooming Blossom Flower Shop are the home of many different types and variety of
flowers. Our flower shop are retailers that create unique design and sell floral arrangement to
individuals and arrange beautiful décor for large events or any kinds of events.

 Products and price- Fresh Flowers 1,500

 Products and price- Bouquet 699 to 7,000

 Products and price- Funeral Flower 3,000 to 10,000

 Products and price- Potted Plants 2,000 to 4,500

 Products and price- Floral Accessories500 to 1,000

 Products and price- Souvenir 3,500 to 5,000

Marketing strategy
DO MARKET RESEARCH
 Talk with our customers, and ask them what they like about our flowers, and why they
choose us over other florists.

REACH OUT AND GET INVOLVED


 Ways to set our business apart from other local florists. If you're a professional florist
looking to establish a presence in a small town, consider engaging with community
organizations, hosting special events, or even going door-to-door to introduce your
services. These actions will help raise awareness about your brand and create lasting
connections within the community.
ADVERTISE THE BENEFITS YOU OFFER YOUR CUSTOMERS
 A successful business needs to be able to stand out from its competitors. What makes
your shop special? Write down a list of benefits that we offer to our customers and
how they will impact their day-to-day lives, then share these online with your
audience. For example, we will offer a personal touch or floral arrangements that are
truly unique. Whatever your selling point is, make sure people know about it.

MAKE YOUR BUSINESS STAND OUT


 Having a good reason why your customers should choose you can help when you're
trying to market your business. Maybe you offer better service or a wider variety of
products. Perhaps your prices are cheaper than others in town. Whatever it is, make
sure you know what sets you apart from other local florist shops, so that when
customers start comparing you to other businesses, they will think of your reasons
why they should come to your shop first.

GET FEEDBACK FROM CLIENTS


 To keep up with market trends, it's important to know what customers want and
expect from our business. Feedback helps us do that by letting you know when you're
doing well and when there are some areas for improvement. Make sure that we are
actively soliciting feedback from our customers, whether that means sending them a
quick email survey or chatting them up about how our service could be better.

OFFER FREE FLOWER DELIVERY IN LOCAL AREAS


 Consumers are always looking for more ways to save, and offering free delivery is a
great way to set our shop apart from competitors. Not only does it impress potential
customers, but it makes them more likely to buy.

ASSUMPTION
 Water - 5,000 per month
 Electricity - 10,000 per month
 Internet Connection - 2,500 per month
MINIMUM WAGES
 Manager - 50,000 per month
 Cashier - 14,000 per month
 Designer 3 person - 20,000 per month
 Driver 3 person - 8,000 per month
MINIMUM WAGES
 On call maintenance – (outsource)
 On call extent receptionist – (outsource)
 Flower supplier Baguio City – 40,000 per month
TAX – 100,000 per month

ASSET: 500,000 per month


Receptionist Involve:
 Funeral Graduation

 Wedding
 J.S Prom
 Festival
 Birthday Party

2 YEARS
Water – 120,000
Electricity – 240,000
Internet Connection – 60,000

MINIMUM WAGE
Manager – 1,200,000
Cashier – 336,000
3 Designer – 1,440,000
3 Driver – 576,000
Maintenance – 20,000
Mechanic – 5,000
Electrician – 5,000
Computer Tech – 5,000
Aircon Tech – 5,000
Event Receptionist – 10,000

Flower Supplier in Baguio City – 960,000


Tax – 2,400,000

Asset:
12,000,000
- 7,362,000 (Liabilities)
4,638,00 (Income for 2 years)

Common questions

Powered by AI

Blooming Blossom Flower Shop incurs several monthly expenses: water at 5,000, electricity at 10,000, and internet at 2,500. Additionally, it supports staff costs such as a manager at 50,000, cashiers at 14,000 each, designers at 60,000 total for three, and drivers at 24,000 total for three. There’s also a flower supplier cost of 40,000 and tax at 100,000. These substantial recurring costs require careful financial management to maintain operations and profitability, emphasizing the importance of a steady revenue stream and effective marketing to ensure financial stability .

Blooming Blossom Flower Shop utilizes a range of pricing across its products to appeal to different customer segments, offering items like bouquets from 699 to 7,000 and funeral flowers from 3,000 to 10,000. This pricing strategy allows them to target a wide customer base, potentially providing a competitive edge by catering to various budget needs . By comparing these prices to local competitors, customers may perceive the shop as offering better value for their money.

Engaging with community organizations allows Blooming Blossom Flower Shop to build a strong local presence and foster trust within the community. This engagement, through hosting events and introducing services directly, helps the business create a positive brand image and reinforce community ties, which can lead to increased brand loyalty and customer retention .

Blooming Blossom Flower Shop actively solicits customer feedback through methods like email surveys or casual conversations, allowing the business to stay informed on market trends and customer expectations. This feedback is crucial for highlighting areas for improvement and ensuring the business remains competitive and aligned with customer desires .

Blooming Blossom Flower Shop uses engagement with community organizations, hosting special events, and direct marketing like going door-to-door to introduce services as primary marketing strategies. These efforts aim to raise brand awareness and create lasting community connections, setting them apart from other local florists .

Outsourcing functions like maintenance and reception services can offer Blooming Blossom Flower Shop several advantages including cost savings from not having full-time employees for these roles, access to specialized skills, and increased operational efficiency. By outsourcing, the shop can focus more on core activities like selling flowers and managing customer relations, thus potentially enhancing overall business performance .

Blooming Blossom Flower Shop has significant assets valued at 12,000,000 against liabilities amounting to 7,362,000, leaving an income of 4,638,000 over two years. This reflects a relatively healthy balance but also indicates potential financial strain from high liabilities. To address this, the shop should implement strategies to optimize operational costs and increase revenue streams, ensuring sustainable growth and financial stability .

Offering free delivery in local areas is a strategic move by Blooming Blossom Flower Shop to distinguish itself from competitors, potentially increasing customer appeal and sales. This could lead to enhanced customer satisfaction and loyalty as it adds value and convenience, although it also implies additional operational costs that need careful financial consideration to avoid eroding profit margins .

Blooming Blossom Flower Shop should prioritize events like weddings, birthdays, and festivals for maximizing revenue as these typically require extensive floral arrangements. Given their diverse product range, targeting such high-demand occasions can leverage their resources and potentially yield higher profits . Other events like funerals and proms are also important, but they may not generate consistent high-volume sales compared to more frequent and widely celebrated occasions.

Blooming Blossom Flower Shop caters to customer satisfaction by offering a wide variety of products including fresh flowers, bouquets, funeral flowers, potted plants, floral accessories, and souvenirs. This diverse range allows them to meet varying customer needs and preferences for different occasions, thus enhancing customer satisfaction and attracting diverse clientele .

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