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Overview of Toyota Motor Corporation

Toyota is the 3rd largest automotive manufacturer in the world, producing over 5.5 million vehicles per year. It was established in 1937 in Japan and is known for its Toyota Production System which revolutionized manufacturing. Toyota has a global presence with manufacturing plants in over 6 continents. It focuses on advanced automotive and environmental technologies while maintaining its principles of continuous improvement, respect for people, and long-term thinking.

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0% found this document useful (0 votes)
16 views29 pages

Overview of Toyota Motor Corporation

Toyota is the 3rd largest automotive manufacturer in the world, producing over 5.5 million vehicles per year. It was established in 1937 in Japan and is known for its Toyota Production System which revolutionized manufacturing. Toyota has a global presence with manufacturing plants in over 6 continents. It focuses on advanced automotive and environmental technologies while maintaining its principles of continuous improvement, respect for people, and long-term thinking.

Uploaded by

sakisaka44
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Contents

 Introduction of Toyota motors


 History of Toyota auto industry

 Founder & CEO

 Toyota business segment

 Toyota total sales by region

 Toyota Production System

-Goals, Principles 
Toyota’s strategy
 Non-automotive activities

 Worldwide Presence and Ranking

 Results
Introduction On Toyota Motors
 Toyota is 3rd largest automotive manufacturer
 Toyota Motor Corporation is headquartered in Toyota City,
Aichi
 Toyota has annual sales of $120 Billion
 Produces ~5.5 million vehicles per year
 From 56 manufacturing plants across
6 continents
 Employs ~200,000 people
Headquarter of Toyota City, Aichi-
Japan

History of Toyota auto


Industry
 Established in 1937 out of Sakichi Toyota’s weaving
machine company
 Launched first car (SA Model) in 1947
 “Toyota Production System” formed in 1950 based on just
in time principal
 First global expansion in 1959 at Brazil
 In 1972, cumulative production >10M
units

Founder & CEO


 Founder: kiichiro toyoda

 CEO : Akio toyoda

 MD: Hiroshi nakagawa


Production History
Domestic Production Total
UNIT Production
S
(thousands
)
6000

5000

4000

3000
2000

1000

1935 1936 1937 1940 1957 1960 1972 1980 1982 1988 1996 1999
Business segments
 Automotive
 Design, manufacture and sales of passenger cars,
recreational vehicles, SUVs and related parts

 Financial services
 Provisions of loans to car buyers and car deales

 Others
 Industrial vehicles (forklifts, etc.)
Toyota Total Sales By Region
The Toyota Production System
 Revolutionized manufacturing industry
 At its core is “lean”
 a relentless drive to improve efficiency and eliminate
waste
 Beginnings of TPS were born out of necessity due
to lack of resources in post-war Japan.
Toyota Production
System Key Main
Concepts
 SMED
 Single Minute Exchange of Dies
 Promoted flexibility of production runs

 JIT
 Just In Time manufacturing
 Small batches which reduced inventory costs,
tightened relationship with suppliers and improved
quality control
GOALS

 The main objectives of the TPS are to


design out overburden and
inconsistency , and to eliminate waste.
Seven kinds of
mudas(wastage)
 over-production
 motion (of operator or machine)
 waiting (of operator or machine)
 conveyance
 processing itself
 inventory (raw material)
 correction (rework and scrap)
Toyota’s Strategy
 Increase competitive strength through advanced
technology
 Environmental technology
 fuel consumption, emission, recoverability

 Hybrid vehicles and next generation fuel cells


 Cost-reduction efforts
 discontinuation, integration of older models
 Increased emphasis on financial services and
information communication system

Worldwide Presence
 Geographic region Total sales
 Japan 8,152,884
 North America 8,771,495
 Europe 3,346,013
 Asia 1,969,957
 Others 1,707,742

Ranking
Group Unit %share

T
Toyota 8,557,351 11.0
op 3 Automakers Global,
OICA, 2010
Gm 8,476,192 10.9

Volkswagen 7,341,065 9.4


Principles
[Link] Improvement
 Challenge (long-term vision, meeting challenges with
courage & creativity)

 Kaizen (continuous improvement)

 Genchi Genbutsu (Go to the source to find the facts


to make correct decisions.)
[Link] for People
 Respect

 Teamwork
[Link]-term philosophy
 Base your management decisions on a long-term
philosophy, even at the expense of short-term
financial goals.
[Link] right process will produce the right
results
 Create continuous process flow to bring problems
to the surface.
 Use the "pull" system to avoid overproduction.

 Level out the workload

(Work like the tortoise, not the hare.)

 Build a culture of stopping to fix problems,


to get quality right from the first.
 Standardized tasks are the foundation for
continuous improvement and employee
empowerment.
 Use visual control so no problems are hidden.

 Use only reliable, thoroughly tested technology


that serves your people and processes.

[Link] value to the organization by developing


your people and partners
 Grow leaders
 Develop exceptional people and teams

 Respect your extended network of partners and


suppliers by challenging them and helping them.
[Link] solving root problems
drives organizational learning
 Used to thoroughly understand the situation

 Make decisions slowly by consensus, thoroughly


considering all options

 Become a learning organization through relentless


reflection and continuous improvement
Product line
•Electric technology- Toyota pirus, Auris,
 Highlander and Camry

• Plug- in hybrids

• all electric vehicles- RAV4

• Cars- 70 different models


• SUV’S
• Luxury type vehicle

Non- Automotive Activities


AEROSPACE-
 Toyota is a minority shareholder in Mitsubishi
Aircraft Corporation
 invested US$67.2 million
 will produce the Mitsubishi Regional jet.

 It has also produced aircraft TAA-1 in 2002


Philanthropy
 Toyota Municipal Museum of Art in Aichi helping
low-income community members for education

 United Negro College Fund (40 annual


scholarships)

 National Underground Railroad Freedom Centre


(US$1 million)

Higher education
 Toyota established the Toyota Technological Institute in
1981, as Sakichi Toyoda
 It founded the Toyota Technological Institute at Chicago in
2003
 Supporter of-
- Toyota Youth for Understanding Summer Exchange
Scholarship Program
-Toyota Community Scholars
-contributed to a number of local education
Robotics
 In 2004, Toyota showcased its
trumpet-playing robot.
 developing multitask robots
destined for elderly care,
manufacturing, and
entertainment.
 Example of Toyota's involvement
in robotics for the elderly is the
Brain Machine interface

Finance
 Toyota Financial Services Corporation provides
financing to Toyota customers.

Agricultural biotechnology
 P.T. Toyota Bio Indonesia in Lampung, Indonesia
 Australian Afforestation Pty. Ltd. in Western
Australia and Southern Australia
 Toyota Roof Garden Corporation in Miyoshi-Cho
Result
 Reduction in leadtime and cost using
the TPS

 This enabled it to become one of the


largest companies in the world.
THANK YOU …

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