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AD-AS Model: Demand and Supply Dynamics

The document provides explanations of key macroeconomic concepts: 1) Aggregate demand shows the quantity of output buyers will purchase at different price levels, with an inverse relationship between price and output. 2) Aggregate supply shows the quantity of output available at different price levels in the short-run, which is upward-sloping, and vertical at full employment in the long-run. 3) Equilibrium occurs where aggregate demand and supply intersect, determining output and price. Shifts in either curve impact equilibrium.

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0% found this document useful (0 votes)
134 views5 pages

AD-AS Model: Demand and Supply Dynamics

The document provides explanations of key macroeconomic concepts: 1) Aggregate demand shows the quantity of output buyers will purchase at different price levels, with an inverse relationship between price and output. 2) Aggregate supply shows the quantity of output available at different price levels in the short-run, which is upward-sloping, and vertical at full employment in the long-run. 3) Equilibrium occurs where aggregate demand and supply intersect, determining output and price. Shifts in either curve impact equilibrium.

Uploaded by

souhad.abouzaki
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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SUMMARY CHAPTER 32

Aggregate Demand: A schedule or curve that shows the various amounts of real domestic output that
domestic and foreign buyers will desire to purchase at each possible price level.
It shows an inverse relationship between the price level and real domestic output.

What is the explanation of the inverse relationship between the price level and real output in aggregate
demand?
a. Real balance effect: When the price level falls, the purchasing power of existing financial balances
rises, which can increase spending.
b. Interest-rate effect: A decline in the price level means lower interest rates that can increase levels
of certain types of spending.
c. Foreign purchases effect: When the price level falls, other things being equal, U.S. prices will fall
relative to foreign prices, which will tend to increase spending on U.S. exports and also decrease
import spending in favor of U.S. products that compete with imports.

Changes in aggregate demand: Determinants are the “other things” (besides price level) that can cause
a shift or change in demand

Changes in consumer spending can be caused by changes in several factors.


a. Consumer wealth
b. Household borrowing
c. Consumer expectations
d. Personal taxes
Changes in investment spending, which can be caused by changes in several factors.
a. Real interest rates

1
b. Expected returns, which are a function of
Expected future business conditions
Technology
Degree of excess capacity
Business taxes
Changes in government spending.

Changes in net export spending unrelated to price level, which may be caused by changes in other
factors such as:
a. National income abroad
b. Exchange rates: Depreciation of the dollar encourages U.S. exports since U.S. products become
less expensive when foreign buyers can obtain more dollars for their currency. Conversely,
dollar depreciation discourages import buying in the U.S. because our dollars can’t be
exchanged for as much foreign currency.

Aggregate Supply: A schedule or curve showing the level of real domestic output available at each possible
price level.
Aggregate supply in the immediate short-run is horizontal at a given price level due to the rigidity of prices
Aggregate supply in the short run is upward-sloping.
The lag between product prices and resource prices makes it profitable for firms to increase output when
the price level rises.
To the left of full-employment output, the curve is relatively flat. The relative abundance of idle inputs
means that firms can increase output without substantial increases in production costs.
To the right of full-employment output, the curve is relatively steep. Shortages of inputs and production
bottlenecks will require substantially higher prices to induce firms to produce.

In the long run, the aggregate supply curve is vertical at the economy’s full-employment output. The curve
is vertical because in the long run resources prices adjust to changes in the price level, leaving no incentive
for firms to change their output.
References to “aggregate supply” in the remainder of the chapter apply to the short-run curve unless
otherwise noted.

2
Changes in aggregate supply: Determinants are the “other things” besides price level that cause changes
or shifts in aggregate supply

A change in input prices, which can be caused by changes in several factors.


a. Domestic resource prices
b. Prices of imported resources

Changes in productivity (productivity = real output/input) can cause changes in per-unit production cost
(production cost per unit = total input cost/units of output).

If productivity rises, unit production costs will fall. This can shift aggregate supply to the right and lower
prices. The reverse is true when productivity falls. Productivity improvement is very important in
business efforts to reduce costs.
Change in a legal-institutional environment can be caused by changes in other factors.
• Business taxes and/or subsidies, and
• Government regulation.

Equilibrium in the AD-AS Model


Equilibrium price and quantity are found where the aggregate demand and supply curves intersect.

Increases in AD: Increases in aggregate demand increase real output and create upward pressure on
prices, especially when the economy operates at or above its full employment level of output.

The multiplier effect weakens the further right the aggregate demand curve moves along the aggregate
supply curve. More of the increase in spending is absorbed into price increases instead of generating
greater real output → Price flexibility weakens the multiplier effect

Decrease in AD (with price flexibility downward)

3
Decreases in AD: If AD decreases, recession and cyclical unemployment may result. In general, prices
don’t fall easily.
Reasons:
• Fear of price wars keeps prices from being reduced.
• Menu costs discourage repeated price changes.
• Wage contracts are not flexible so businesses can’t afford to reduce prices.
• Employers are reluctant to cut wages because of the impact on employee effort, etc. Employers
seek to pay efficiency wages – wages that maximize work effort and productivity, minimizing
cost.
• Minimum wage laws keep wages above that level.

Consider This … Ratchet Effect

Shifting aggregate supply occurs when a supply determinant changes.


• Leftward shift in the curve illustrates cost-push inflation (see Figure 30.10).
• Rightward shift in the curve will cause a decline in the price level (see Figure 30.11

Decrease in AS

In case both AD and AS shift, you need to draw at least 2 of 3 cases, to know what exactly happens to
the equilibrium

The Relationship of the Aggregate Demand Curve to the Aggregate Expenditures Model

AD-curve can be derived from the aggregate expenditures curve

Both models measure real GDP on the horizontal axis.

Suppose the initial price level is P1 and aggregate expenditures AE1 as shown in the figure
Equilibrium real domestic output is Q1. There will be a corresponding point on the aggregate demand
curve (Point 1). If the price rises to P2, aggregate expenditures will fall to AE2 because the purchasing
power of wealth falls, interest rates may rise, and net exports fall. (See Appendix Figure 1a.) The new
equilibrium is at Q2. That generates a point (Point 2).
If the price rises to P3, the real asset balance value falls, interest rates rise again, net exports fall and the
new equilibrium is Q3.

4
AE1 (at P1 )
AE2 (at P2 )
1
AE3 (at P3 )

Aggregate Expenditures
(billions of dollars)
2

L
OL
4 OL
5 O

P 3
3 
Price Level

P 2
2 
1
P 
1
A
D
Q Q Q
Real
3 Domestic
2 Product,
1 GDP
L
O
Aggregate demand shifts and the aggregate expenditures model (Appendix Figure 2):
1. When there is a change in one of the determinants of aggregate demand, there will be a
change in aggregate expenditures as well. Look at Appendix Figure 2a.
2. The change in aggregate expenditures is multiplied and aggregate demand shifts by more
than the initial change in spending (see Appendix Figure 2b). The text illustrates the
multiplier effect of a change in investment spending.
3. Shift of AD curve = initial change in spending x multiplier
4. The effect of the shift on real domestic output and the price level will depend on the
starting point relative to full-employment output, as well as the relative steepness of the
aggregate supply curve.

Common questions

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The inverse relationship between the price level and real domestic output in aggregate demand is explained by three main effects: the real balance effect, the interest-rate effect, and the foreign purchases effect. The real balance effect states that when the price level falls, the purchasing power of financial balances increases, leading to more spending. The interest-rate effect suggests a lower price level results in lower interest rates, boosting certain spending types. The foreign purchases effect notes that a lower price level makes U.S. goods cheaper compared to foreign goods, increasing exports and reducing imports .

Business taxes and subsidies significantly influence the aggregate supply curve. Higher business taxes increase production costs, discouraging output and shifting the aggregate supply curve to the left. Conversely, subsidies reduce production costs, encouraging firms to increase output, which shifts the aggregate supply curve to the right. These policy tools directly affect the economic environment for businesses, altering incentives to produce and thereby impacting the aggregate supply .

Changes in consumer expectations can significantly shift aggregate demand. If consumers anticipate better economic conditions or higher future incomes, they are likely to spend more presently, increasing aggregate demand. Conversely, pessimistic expectations about the economy or personal financial security might lead to reduced spending and a decrease in aggregate demand. This change in consumer spending affects overall economic activity and the slope of the aggregate demand curve .

When both aggregate demand and aggregate supply increase simultaneously, the overall impact on equilibrium output and price level depends on the relative shifts of each curve. If the rightward shift in aggregate supply is greater than that in aggregate demand, prices might decrease or stabilize while real GDP increases. Conversely, if aggregate demand increases more than aggregate supply, the price level may rise alongside GDP growth. The interaction of these shifts affects the degree of changes in real output and prices at the new equilibrium .

The multiplier effect amplifies the impact of an initial change in spending on the aggregate demand curve. When an individual component of aggregate demand changes, such as investment spending, it generates additional income and, thereby, more consumption, causing aggregate demand to shift by more than the initial change. This multiplied effect is because initial spending increases have ripple effects throughout the economy, with each round of spending supported by the initial spending resulting in further shifts along the aggregate demand curve .

Depreciation of the dollar can significantly affect net export spending, thereby impacting aggregate demand. When the dollar depreciates, U.S. products become less expensive for foreign buyers relative to foreign products. This increases U.S. exports as foreign consumers demand more U.S. products. Simultaneously, imported goods become more expensive for U.S. consumers, reducing imports. Both results combine to increase net exports, leading to a rightward shift in the aggregate demand curve, promoting higher GDP and potential economic growth .

The short-run aggregate supply curve is affected by the lag between product prices and resource prices. When product prices increase faster than resource prices, firms find it profitable to increase output because their revenues rise relative to costs. As a result, the short-run aggregate supply curve is upward-sloping since firms will produce more at higher price levels due to this profit incentive, until input prices adjust to match output prices .

The ratchet effect implies that prices are more flexible upward than downward in the AD-AS model. When aggregate demand increases, prices rise, but when demand decreases, prices are resistant to falling back, "ratcheting" up instead. This asymmetry arises because factors like wage rigidity, fear of price wars, and menu costs inhibit firms from lowering prices. As a result, the economy can experience inflationary pressures without experiencing corresponding deflation when the demand decreases .

Sticky wages contribute to downward price inflexibility by preventing firms from reducing their wage expenses even during decreased demand. This rigidity often results from long-term contracts, minimum wage laws, and efficiency wage considerations, where firms avoid cutting wages to maintain employee productivity and morale. Consequently, businesses find it difficult to reduce their selling prices since lowering prices without reducing wage costs can squeeze profit margins, leading to a reluctance to decrease prices in response to decreased aggregate demand .

Improvements in productivity enhance aggregate supply by decreasing per-unit production costs, which shifts the aggregate supply curve to the right. When productivity increases, businesses can produce more output with the same amount of input, resulting in lower costs for each unit of output. This cost reduction incentivizes firms to supply more goods and services at each price level, effectively increasing the aggregate supply and potentially lowering overall price levels .

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