BALANCED SCORECARD BASICS
Appreciating Balanced Scorecard
- A Strategic Management System
Rosario “Cherry” Alzona Ph.D.
Organization Development Consultant
Creating A Project
Vision Statement
MODULE 3
Creating a Project Vision Statement
• Decision makers must clearly articulate why balanced
scorecard was chosen
• Reasoning must be communicated throughout the
organization
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Creating a Project Vision Statement
• Internal Factors • External Factors
• Stakeholders are demanding more • Competition is increasing
transparency and accountability • Marketplace is changing, so the
• New leadership has new vision company will have to evolve quickly
• Your organization has acquired a smaller • Customers want something
company new/different
• The composition of your workforce is • Supply chain is changing
changing • Corporate governance rules are
• Your organization now includes multiple changing, and your organization must
locations that require a unifying strategy comply
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Creating a Project Vision Statement
“We at RCA Company are going to develop and implement a balanced
scorecard to collect and report data that will reflect how we are
meeting our strategic objectives. This scorecard will communicate this
information in a clear manner to all interested parties, including
employees, the leadership committee, and our stakeholders. We will
use this data to develop initiatives that will solidify and increase our
market position in the Philippines and in the ASEAN Region.”
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Five Ways That BSC Can Help
▸ You’ll gain transparency throughout your organization.
▸ You’ll grow your bottom line by looking at other perspectives.
▸ Your operations will align with your mission.
▸ Your high-level goals become tangible actions.
▸ You’ll be able to consolidate your strategic plan.
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Reflections: 5 minutes
• Identify some potential issues in your organization that can
be addressed with a BSC.
• Develop a project Vision Statement.
• Share your statement.
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