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Data Quality Solutions for Call Centers

A data scientist was asked by the CFO of their financial institution to improve the company's bottom line. The data scientist used call center data from Kaggle to identify customer segments most likely to subscribe in order to reduce calls and costs. By predicting which calls would result in a subscription, the data scientist aimed to help the call center operate more efficiently and improve profits for the company.

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ATHUL VISWAM
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7 views4 pages

Data Quality Solutions for Call Centers

A data scientist was asked by the CFO of their financial institution to improve the company's bottom line. The data scientist used call center data from Kaggle to identify customer segments most likely to subscribe in order to reduce calls and costs. By predicting which calls would result in a subscription, the data scientist aimed to help the call center operate more efficiently and improve profits for the company.

Uploaded by

ATHUL VISWAM
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Analytics Case Study

Example

1
Case & data source: Kaggle
Kearney XX/ID
Situation:

You are a data scientist at a financial


institution who recently joined from IIT
Bombay and your CFO has reached
out to you to help him find a way of
improving the bottom-line of the
company

2
Case & data source: Kaggle
Kearney XX/ID
Background:

The call centre has seen a rapid


growth in the number of calls they do.
The cost is directly proportional to the
number of calls

3
Case & data source: Kaggle
Kearney XX/ID
Solution:

Use data to identify correct customer


segment to target and predict whether
a call will result in a subscription

4
Case & data source: Kaggle
Kearney XX/ID

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