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Oldest Communication Model Explained

The document discusses the evolution of communication models from linear to interactive to transactional models. It then covers the functions and influences of both verbal and non-verbal communication. Verbal communication involves symbols and rules while non-verbal communication conveys ideas through gestures, body language, distance, touch, time, voice, etc. Both forms of communication are influenced by factors such as culture, context, gender, and serve functions like emphasizing messages, softening messages, supporting messages, replacing words with actions.

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0% found this document useful (0 votes)
15 views5 pages

Oldest Communication Model Explained

The document discusses the evolution of communication models from linear to interactive to transactional models. It then covers the functions and influences of both verbal and non-verbal communication. Verbal communication involves symbols and rules while non-verbal communication conveys ideas through gestures, body language, distance, touch, time, voice, etc. Both forms of communication are influenced by factors such as culture, context, gender, and serve functions like emphasizing messages, softening messages, supporting messages, replacing words with actions.

Uploaded by

liezel narvaez
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© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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The Evolving Process of Communication

1. THE LINEAR MODEL-is the oldest kind of communication. The concept of this model is that communication
happens in one direction.

● Aristotle Model of Communication


● Lasswell’s Communication Model
● Shannon-Weaver’s Model
● Berlo’s Model of Communication

2. INTERACTIVE OR CONVERGENCE MODEL-this is the second category of communication. It upgrades the linear
model by making possible the message exchange from the speaker to the receiver and vice versa. It now allows
for a feedback element because after a message is encoded and sent to the decoding receiver, the roles then
reverse and the receiver encodes and sends a response to the original sender who has now turned receiver.

● SCHRAMM’S INTERACTIVE MODEL OF COMUNICATION- In 1954, Wilbur Schramm proposed this model
of communication. According to him a message can have meanings when permitted by individual’s
experience to understand the message. This means that for a message to be understood similarly by
both the sender and the receiver, there should be a common field whereby they share the same
experience. This is what he called the field of experience or the frame of reference.

● DANCE MODEL OF COMMUNICATION-In 1967, another interactive model of communication was


conceptualized by Frank Dance, The Helical Model of Communication. According to Dance like a helix,
communication begins as a very simple act and process until it grows complex and wide as an individual
engages in a communication experience. The more experience one individual does, and the more varied
the experience is, the greater the development one will experience in communication skills.
3. TRANSACTIONAL MODEL OF COMMUNICATION-it is more sophisticated than the interactive model. In this
model, the receiver and sender can play the same roles simultaneously, as what happens sometimes, as
messages can be sent back and forth simultaneously.

4. ECOLOGICAL MODEL OF COMMUNICATION-In 2004, David Foulger designed the so-called Ecological Model in
order to best represent the communication style, system and practices of the modern society. There are three
basic elements in this model namely: the CREATOR, the MESSAGE, and the CONSUMER. In this model each
element is capable of creating its own influence on one another.
FUNCTIONS OF VERBAL AND NON-VERBAL COMMUNICATION
Based on the discussion of the evolution of communication, we have learned that communication
entails understanding of several factors because it can take place in different contexts. Basic to this
understanding is to understand that communication can take place in different forms. These are verbal and
non-verbal.

VERBAL COMMUNICATION
It is expressing ideas and emotions through sounds and symbols. Since verbal communication involves a
rile-governed system of symbols, a detailed examination of verbal communication in terms of its components is
important. Such examination is anchored on two premises: VERBAL COMMUNICATION AS A SYSTEM OF
SYMBOLS, and VERBAL COMMUNICATION AS RULE-GOVERNED.

1. Communication is a system of symbols:

a. ARBITRARY-words are not directly what they represent.

b. AMBIGUOUS-words can have numerous meanings.

c. ABSTRACT-you cannot touch the words, simply they existed in your mind.

2. Verbal communication is governed by rules.

a. Phonology

b. Semantics

c. Syntax

d. Pragmatics
FUNCTIONS OF VERBAL COMMUNICATION:
1. Define reality

2. Organizing complex ideas to categories

3. Making us think

4. Shaping our attitude about the world.

NON-VERBAL COMMUNICATION
In contrast to verbal communication, it is expressing ideas and feelings through gestures, body motion,
facial expressions and other forms that do not belong to text or symbols. They are classified as follows:

1. Kinesics or body motion (moving/dynamic)

a. Gestures and body stance

b. Face and eyes

2. Proxemics (distance and territory)

a. Distance or space

b. Territory (public, international, home)

3. Haptics (touching, behavior including handshake, pat on the shoulder)

4. Chronemics (time)

5. Paralanguage

a. Voice qualities include pitch range, pitch control, rhythm control, tempo, articulation control, resonance,
glottis control, vocal lip control.

b. Vocalizations are the vocal characterizers, vocal qualifiers, vocal segregates

6. Artifacts (earrings)

7. Environmental factors (geographical location)

8. Olfactics (smell/perfumes, spices)

FUNCTIONS OF NON-VERBAL COMMUNICATION:

1. Accenting-emphasizing or magnifying the key points of a message.

2. Moderating-softening the strength of the message by slowing volume or speed in talking.

3. Complementing-supporting message with non-verbal cues to have more emphatic appeal.

4. Substituting-replacing words with actions.

5. Contradicting-showing the opposite of what is spoken.


6. Regulating-directing others to stop, to slow down or to start speaking.

7. Repeating-showing actions or gestures after a word is spoken in order to ascertain that the message is
received.

8. Deceiving-saying exactly the opposite in order to make the other believe.

INFLUENCES OF NON-VERBAL COMMUNICATION


1. Culture

a. Facial expressions

● In US, smiling can indicate that people are friendly and approachable
● Japan, smiling at strangers is seen as inappropriate particularly for women.

b. Context

● High context culture-people explain everything that is said.


● Low context culture-a little or no explanation of what is said.

c. Eye contact

● Philippines-eye contact while talking is polite


● Saudi Arabia-eye contact while talking is rude.

d. Formality

● Informal culture-everyone is equal


● Formal culture-there is hierarchy among people

e. Touch

● Contact culture-touch each other when speaking and stand close


● Non-contact culture-touching is pushy and inappropriate

2. Gender

According to (Nelsen, 2013) MEN are inferior to WOMEN at both reading(decoding) and
sending(encoding) non-verbal cues and men are less affectionate and sensitive than women. They are noted
to be tough, and tend to project manly and authoritative demeanor.

Common questions

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Understanding the arbitrary nature of symbols in verbal communication is crucial because it underpins the notion that words are merely representations without inherent meanings. This recognition helps communicators appreciate context and convention in language, acknowledging that meanings arise from agreed social constructs, which are variable and subject to change across different settings and over time .

Non-verbal communication regulates interactions by signaling when someone should begin or end speaking, or adjust their communication pace. For instance, in high-context cultures, non-verbal cues might provide subtle guidance without overt explanation, like eye contact and proxemics. Cultural variations exist, such as in Saudi Arabia and the Philippines, where eye contact holds different meanings and regulates communication differently; in Saudi Arabia, it may suggest rudeness, while it's considered polite in the Philippines .

The transactional model allows individuals to serve as both sender and receiver simultaneously. This simultaneity means that communication involves constant feedback, with messages sent back and forth concurrently. In doing so, it reflects real-life conversation dynamics more accurately, where participants are actively engaged and responsive to each other's exchanges at the same time .

Cultural factors significantly influence non-verbal communication cues. For example, in the US, smiling is generally a sign of friendliness, whereas in Japan it's seen as inappropriate when directed at strangers. Eye contact varies widely; it is considered polite in the Philippines but rude in Saudi Arabia. These cultural norms dictate how facial expressions and eye contact are interpreted and used during interactions .

Schramm's interactive model emphasizes the importance of a shared 'field of experience' or frame of reference for effective communication. This means that for a message to be understood similarly by both the sender and the receiver, they must share common experiences or knowledge that allow them to interpret the message correctly .

Non-verbal cues complement verbal messages by adding emphasis and clarity, which enhances the communication's effectiveness. For example, a speaker might use gestures to highlight key points, or adjust vocal tone to convey sincerity. When verbal messages are paired with facial expressions or body language that supports the spoken word, the overall message becomes more emphatic and impactful .

Nelsen observes that men are generally inferior to women in decoding and encoding non-verbal cues. This disparity may be attributable to social conditioning, where women are encouraged to be more expressive and emotionally aware, aiding their proficiency in interpreting such cues. Consequently, women may exhibit greater sensitivity and affection, affecting interpersonal communication patterns .

The key differences lie in the directionality and complexity of communication processes. The linear model views communication as a one-way process with no feedback, exemplified by the Aristotle and Shannon-Weaver models. The interactive model introduces a feedback loop, allowing messages to be sent back and forth between sender and receiver, as seen in Schramm's and Dance's models. The transactional model takes this further by allowing simultaneous sending and receiving of messages with both parties acting as sender and receiver at the same time, enhancing interaction .

The Ecological Model of communication, unlike previous models, presents a non-linear, complex interactive system where elements such as the creator, message, and consumer can influence each other reciprocally. It emphasizes the dynamic and multifaceted interactions in communication, reflecting modern communication practices better than its linear and interactive predecessors .

Verbal communication operates as a system of symbols that are arbitrary, ambiguous, and abstract. This means words do not have inherent meanings but are interpreted based on context and rules. Its rule-governed nature impacts its use, as phonology, semantics, syntax, and pragmatics dictate sound patterns, meaning, grammatical structure, and contextual understanding, respectively. Together, these aspects facilitate complex idea expression and reality definition .

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