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Group Project Proposal Guidelines

This document provides instructions for Assignment 1, a group project proposal worth 60% of the module mark. Students will be grouped and assigned a case study brief. The proposal must include: an executive summary, project description/problem statement, aims/objectives, project implementation plan, references, and appendices. It must be 5,000 words following an outlined structure and referencing in APA style. The proposal will be evaluated based on clearly identifying the problem/purpose, providing academic context, inclusion of aims/objectives/success criteria, understanding of data sources and evaluation, clear timeline and tasks, and quality of writing, analysis, and presentation. The proposal is due by 2pm on Monday 20th March 2023 via

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0% found this document useful (0 votes)
41 views4 pages

Group Project Proposal Guidelines

This document provides instructions for Assignment 1, a group project proposal worth 60% of the module mark. Students will be grouped and assigned a case study brief. The proposal must include: an executive summary, project description/problem statement, aims/objectives, project implementation plan, references, and appendices. It must be 5,000 words following an outlined structure and referencing in APA style. The proposal will be evaluated based on clearly identifying the problem/purpose, providing academic context, inclusion of aims/objectives/success criteria, understanding of data sources and evaluation, clear timeline and tasks, and quality of writing, analysis, and presentation. The proposal is due by 2pm on Monday 20th March 2023 via

Uploaded by

Ode Bukola
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Coursework and Submission information -

Assignment 1
Coursework Assignment 1 – Group Project Proposal
The coursework assignment for this module is a group
assignment worth 60% of the overall module mark.
Coursework Brief
 

1. You will be grouped by pathway into groups of 5-6


students. If you wish to work with specific students on your
pathway, please provide Dr Sam Buxton their names by
Thursday 9th
 
2. You will be expected to develop a project proposal based
around a case study brief associated with your pathway.
These briefs can be found here. This link takes you to the
project briefs page on Canvas.
 
3. The document will provide an overview of the company
and all the basic information required for you to complete
the project proposal.
 
4. Additional information searching using relevant internet
resources will also be required.
 
5. This proposal only requires desk based (secondary
research). There is no need or requirement to collect any
primary data.
 

The proposal will draw on content that you have been taught and
exposed to in both lectures and seminars.  
 

Business Project Proposal Structure

1. Document Management Information


1. Project name:
2. Date
2. Executive Summary 500 words
1. This section provides a brief overview of the project, including its
purpose, objectives, and key findings
3. Contents - including list of tables and figures
4. Project Description and Problem Statement 1500 words

A. This section provides a detailed explanation of the project


B. Problem Statement
i.    This section defines the problem or opportunity that the project
aims to address. It should provide a clear and concise statement of the
problem, as well as a discussion of the background and context of the
problem. 
ii.    the potential benefits of the project, including how it will address
the problem or opportunity identified in the introduction.
iii.    Background literature should be included here - academic
literature as supporting backgroundiv. Market Analysis of the industry
in which the company sits

5. Aims and Objectives 1000 words

A. Create objectives and aims of the project.


B. Consequences of not completing the set objectives
C. Success criteria – how will you determine that you have achieved
your aims/objectives
D. the potential benefits of the project, including how it will address the
problem or opportunity identified in the introduction

6. Project Implementation, Data Gathering and Evaluation 2000 words

A. Explain what desk-based data sources you will be using and why?
B. Explain what criteria you will use to evaluate how useful the data is
allowing you to achieve your aims and objectives
C. Explain how the project will be implemented, including 
i.    a project schedule, 
ii.    a list of tasks each group member would need to complete 
iii.    milestones, 
iv.    description of the resources
D. Are there any risks and ethical issues to undertaking this project in
relation to: 
i.    Data collection 
ii.    Stakeholders 

7. References

A. ALL references should be included here.


B. Minimum of 20 and should be from relevant sources
C. APA 7th edition format (see
[Link]

8. Appendices

A. Additional information referred to in the main proposal should be


referred to in this section.
B. Please include completed timeline in the appendices

Please use the content provided in weeks 1-7 to complete your proposal

Word count = 5,000 words

Key Marking criteria will include:


 Executive Summary
o Clear identification of the purpose of the proposal
o An outline of the content to be covered in the proposal
 Project Description and Problem Statement
o Clear identification of the chosen company and proposal
o Discussion of the current situation/problem/opportunity
o Provide clear academic context and appropriate references in which the project
operates
 Aims and Objectives
o Inclusion of aims and objectives and appropriate success criteria and
consequences of the group failing to achieve the objectives

 Project Implementation, Data Gathering and Evaluation


o Understanding of what data sources, you will be using and why
o Understanding of how you will evaluate whether the data source being used is
appropriate for your research question.
o Clear understanding of the timeline of the project including group tasks
o Clear understanding of the resources required to complete this project
o Clear awareness of the risks and ethical issues of the project to the relevant groups

 Quality of Analysis;
o A critical style of writing that looks to provide more than a descriptive account of
the content
 Quality of referencing style:
o APA 7th edition
 Quality of writing:
o Readability and ability to convey key message(s) concisely in a logical manner
within each section
 Quality of Presentation:
o A clearly structured report that is easy for the reader to follow. Headings are used
to set out the sections.

Please see marking rubric at the end of the handbook for more details.

Submission

The main assignment must be submitted by 2pm on Monday 20th March 2023 via
Turnitin. 

Common questions

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Adherence to APA 7th edition demonstrates academic integrity, allowing readers to verify sources and enhancing the proposal's credibility. It reflects on the submission's quality by ensuring consistency, accuracy, and compliance with academic standards, which are crucial for academic success and scholarly discourse .

The project description and problem statement establish academic context by clearly defining the issue within the framework of existing scholarship and industry knowledge. Background literature supports this by providing evidence, theoretical foundations, and comparative insights, enriching the proposal’s depth and indicating thorough preliminary analysis .

A project timeline should feature a clear schedule with specific milestones, deadlines, and task assignments for each group member. It should be coherent and logical, allowing for efficient tracking and management of progress. Proper timeline structuring ensures resource allocation, accountability, and risk management .

The Executive Summary should include a brief overview of the project, its purpose, objectives, and key findings. These elements are important because they provide a concise snapshot of the entire proposal, enabling readers to quickly understand the essence, goals, and expected outcomes of the project .

The criteria for evaluating data sources should include relevance to research questions, credibility of the source, currency of the data, and completeness in addressing the project's scope. These criteria are crucial for ensuring that the data directly supports the aims and objectives, leading to valid conclusions and informed decision-making .

Secondary research enables students to draw on existing data and literature to inform their project proposal, providing a foundational understanding of the industry context and supporting the identification of problems and opportunities. Its limitations include the potential for dated, non-specific data and the inability to capture primary insights specific to the case study .

Including risks and ethical issues ensures that potential problems are identified and mitigated, protecting the project's integrity and stakeholders' interests. These factors can impact success by affecting data integrity, stakeholder trust, and resource allocation. Overlooking them might lead to unforeseen challenges that jeopardize the project's outcomes .

Analysis should interpret data, critique methodologies, and draw insightful conclusions that advance understanding of the problem. This deepens engagement with the topic and justifies decisions within the proposal. A high-quality submission requires this level of analysis to demonstrate critical thinking and scholarly rigor .

A well-structured report facilitates understanding and engagement by logically organizing information. Essential components include a clear layout with headings, cohesive sections, and appropriate use of figures and tables. This structure enables seamless navigation and enhances the proposal’s professionalism and persuasiveness .

The consequences include failing to solve the identified problem, wasted resources, and potentially negative academic outcomes. These should be addressed by clearly outlining potential impacts in the aims and objectives section, emphasizing the importance of meeting targets and setting realistic, measurable success criteria .

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