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Jihan Alfarel: Creative Portfolio 2020

This document is Jihan Alfarel's portfolio highlighting her experience in design, art, strategy, and photography work from 2020. It includes 3 sections that showcase her communication and content strategy projects for brands like Salonpas and Thailand Tourism Board, design projects for brands like Arum Scent and Berlalu, and photography work capturing portraits, landscapes and stories. The portfolio is intended to provide examples of Jihan's creative skills and experience working with clients.

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Nadhifa Gunarso
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0% found this document useful (0 votes)
41 views29 pages

Jihan Alfarel: Creative Portfolio 2020

This document is Jihan Alfarel's portfolio highlighting her experience in design, art, strategy, and photography work from 2020. It includes 3 sections that showcase her communication and content strategy projects for brands like Salonpas and Thailand Tourism Board, design projects for brands like Arum Scent and Berlalu, and photography work capturing portraits, landscapes and stories. The portfolio is intended to provide examples of Jihan's creative skills and experience working with clients.

Uploaded by

Nadhifa Gunarso
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Jihan Alfarel Portfolio

DESIGN, ART,
STRATEGY,
AND PHOTO PORTFOLIO
OF /
JIHAN ALFAREL /
/ 2020

2020
Jihan Alfarel Portfolio

Hi, I am Jihan Alfarel or Jihan in short.

I have a massive passion to create, organize, or market any creative brand,


project, or event.

Concerned on marketing in some designing software also creating content, I


ABOUT ME.
love to pour my ideas into eye candies that people could enjoy. I have some
experiences in making any creative plan, content strategy, directing
commercial photography or cinematography, and graphic designing.

And here’s some documentary of what I’ve originally created regarding my


passion. I am keen on working with creative co-workers as to gain as many
new skills and experiences.

2020
Jihan Alfarel Portfolio

COMMUNICATION & CONTENT STRATEGY | DESIGN | PHOTOGRAPHY |

2020
Jihan Alfarel Portfolio

Working under several creative agencies and studio,


as well as doing my freelance alone, I was responsible
in making a marketing and advertising strategy and
plan for client’s problems.
COMMUNICATION & CONTENT STRATEGY |
Here are the glimpses of my works.

2020
Jihan Alfarel Portfolio

SALONPAS PAIN RELIEF PATCH /


2020

Along with Decode Agency, I develop a campaign


for the social media, as well develop social media
guidelines, content plan, visual assets, and help to
maintain the KOL campaign to enhance its digital
engagement.

2020
Jihan Alfarel Portfolio

THAILAND TOURISM BOARD /


2020

Along with Decode Agency and collaborating with another PR


agency, I help to plan and develop social media content for
@WisataThailand & activation with another travel partner to
create engagement with their audience. Also, I help developing a
research about the tourism market from Indonesia before and
after COVID 19 pandemic crisis for a report to the client.

2020
Jihan Alfarel Portfolio

QEEL /
2020

Along with Occipital, help to plan and develop social


media content for @qeel_production, both for instagram,
facebook, and website with the help of copywriter and
graphic designer in one team. In their first week, Qeel
already reached more than 2.000 followers on Instagram
and hundreds of website traffic.

2020
Jihan Alfarel Portfolio

ELYSIAN /
2020
Elysian Industry is one of the new player in Indonesian streetwear
clothing company. Its brand primely launched the product in Q4 2020.
Along with Occipital Agency, our team are successfully arrange
overall Elysian Marketing Campaign. We scratch the brand activation
from developing photos and videos, manage social media, website,
digital marketing, and also run the brand marketplace.

2020
Jihan Alfarel Portfolio

BERLALU /
2020
Being asked for responsible in their branding, I was also
making the social media strategy, from its roots to the
branch. I was making the content pillar for its instagram, the
tone and manner while storytelling, until bunch of community
to approach in order to gain more awareness and
engagement. These marketing strategies successfully made
them gain thousands followers & reach the sales target.

2020
Jihan Alfarel Portfolio

HUMANIZE US /
2019

Humanize us is an event platform to sound mental health


awareness for people, concerning social media usage.
Working under Maika Collective Studio, I was handling the
creative strategy, both for the events and the digital
advertising. I was also managed the community
management strategy.

2020
Jihan Alfarel Portfolio

PITCHING CAMPAIGN
STRATEGIES /
2018 - 2020

2020
Jihan Alfarel Portfolio

I also love to pour my idea into visuals that people


could enjoy.

For several small brands, I was not only making its


DESIGN | content strategy, but also making them. Seems
hectic, yes it was.

But.. I love helping people. I love to execute my


creativity!

2020
Jihan Alfarel Portfolio

ARUM SCENT /
2020
Arum Scent is the new local brand for
essential oils, diffuser, and
aromatheraphy. Helping the brand to
grow up and stand in the market, I was
designing all brand identity, from logo,
colour palette, product’s sticker to brand
guideline. I was also producing photo
and video for the social media needs.

2020
Jihan Alfarel Portfolio

PEKAT /
2020
Working with another aromatherapy
brand, I was also handling PEKAT
(@[Link])’s branding and
marketing essentials, from logo,
colour palette, photo and video, until
social media content.

2020
Jihan Alfarel Portfolio

BERLALU /
2019 - 2020
Helping Berlalu as the newest small coffee shop
in Bandung back in 2019, I was responsible in
their branding essentials, from logo, colour
palette, illustrations, graphics, until cup’s design.
As mentioned before, I was also preparing their
marketing strategies, which affects well for their
sales.

2020
Jihan Alfarel Portfolio

KOPI KALYAN /
2019
Kopi Kalyan is a well-known coffee shop in Jakarta
with 24k followers on their social media, with their 3
shop branches along Jabodetabek. During the two
month of freelance back in 2019, I was responsible in
designing all the poster and social-media promos for
being uploaded on their instagram by the brief.

2020
Jihan Alfarel Portfolio

ONTHREE CAFE /
2019
Onthree Cafe is also a famous coffee shop,
located in the centre of Jakarta, which
Senopati Area. During my time working
there as a freelance, I was designing
several social media content needed, as
menu, promo, packages, also designing
the guest comment for its shop.

2020
Jihan Alfarel Portfolio

KATAWA DIMSUM /
2019
Katawa Dimsum is a FNB business in Jakarta,
specializing its product in Mentai Dimsum.
Helping its branding essentials, I was making
their logo, packaging design, and other
illustrations & graphics.

2020
Jihan Alfarel Portfolio

BAKOEL TERAS BETAWI /


2019
Bakoel Teras Betawi is one outcoming FNB brand in
Bekasi. I was responsible in helping them making
branding essentials, as logo, menu, social media
instagram post (including feed and instastory).

2020
Jihan Alfarel Portfolio

JANGAN BERHENTI /
2020
Jangan Berhenti is a voluntary initiation by one
community in Bekasi. The voluntary activities are
focused in providing meals, essential things, and
donation for several locals that needed. I was
responsible in designing marketing and advertising
needs, from poster, report, and other information.

2020
Jihan Alfarel Portfolio

PERSONAL PROJECTS /
2017 - 2019
As a human, we all do have something to express our
feelings and our thoughts. These are mine.

2020
Jihan Alfarel Portfolio

Not limited into graphic designs, I have a hidden


hobby in photography. So, I use my skill to capture
others, events, and landscapes.

PHOTOGRAPHY | ART DIRECTING


However, for several brands in professional way,

I pour my strategy idea in being an art director.

2020
Jihan Alfarel Portfolio

GRADUATIONS
I use photograph to celebrate
people.

2020
Jihan Alfarel Portfolio

PORTRAITS
I use photograph to capture
beauty on people.

2020
Jihan Alfarel Portfolio

LANDSCAPES
I use photograph to
capture beauty behind
people.

2020
Jihan Alfarel Portfolio

STORIES
I use photograph to tell story
on people.

2020
Jihan Alfarel Portfolio

STORIES
I use photograph to share
story on people.

2020
Jihan Alfarel Portfolio

FOR PROFESSIONALS
OR BRANDS

ARUM SCENT / PEKAT


2020

2020
Jihan Alfarel Portfolio

CONTACT ME in case you need other details;

JIHAN ALFAREL LinkedIn: Jihan Alfarel

+6285959083538 Facebook: Jihan Alfarel


Youtube: Jihan Alfarel
jhnalfarel@[Link]

2020

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