St.

Mary’s College of Marinduque

Boac, Marinduque

Integrated Basic Education Department

SY 2022 – 2023

I. Title
Subject English for Academic and Quarter Second Module # 3
Professional Purposes
Level Grade 12 Duration 1 week Day 1-7
Topic: Writing the Report Survey/ Field Report Code CS_EN11/12A-EAPP-
IIe-j-6-9
Laboratory/ Scientific Technical Report

II. Objectives

Determines the objectives and structures of various kinds of reports

Designs, tests and revises survey questionnaires
Conducts surveys, experiments or observations
Gathers information from surveys, experiments, or observations

II. Discussion/ Broadening of Concept

Lesson 11: The Reports, Survey Questionnaire and Methods of Administering It

The Various Kinds of Reports

Reports are more likely needed for business, scientific and technical subjects, and in the
workplace. They are of different types and they differ in their aims and structures.

Among these types of reports, survey is the most popularly and widely used as it is the easiest way to
gather information about any topic or issue from a big number of people or groups.

Survey Questionnaire
It is a data gathering tool having set of questions used in a survey and is utilized in various
fields such as politics, research, marketing, media and so on. It is intended to gather data, views,
opinions and others from individuals or a particular group of people.
It is an important method used in order to collect the necessary information that will benefit the
people and the community.

Methods of Administering a Survey

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 Administering a survey calls for a more systematic way in order to achieve the aims of a
certain survey conducted.

1. Personal Approach
This involves the person himself/ herself conducting the survey.

a. Face-to-face Structured Interview

The interview is set personally and the people involved face each other in order to gather the
necessary information. Questions on the survey are asked directly to
the respondent by the researcher.

b. Telephone Survey
The survey is done using telephone or cellular phones. The calls are made to ask individuals
on particular questions. This method can be used for asking
consequential questions.

2. Self- administered Approach

In this type, the survey is administered by the researcher himself/herself.

a. Paper- and - pencil Survey

This is a traditional method wherein the respondents who usually preferred the manual method
must be present in the administration of the survey.

b. Online Survey
Also called internet survey, is one of the most famous sources of data collection, where a set
of survey questions is sent out to respondents and the members of this
sample can respond to the
questions over the internet. Respondents receive online surveys in
various ways such as email, embedded over website, social media or
forms.

c. Mail Survey
This popular tool requires an easy administering of the survey where survey questionnaires
are mailed to individuals who are given enough time to read and ponder
on the information asked.

Should and Not Should of a Survey Questionnaire

Concise and easy to understand questions lead to a successful survey. Thus, a well -designed
survey questionnaire will ensure an effective data and information gathering.
A survey questionnaire should be well – constructed so that the respondents could read
carefully and understand thoroughly and be motivated to complete it. Therefore, a questionnaire…
1. Should use words that have clear meaning.

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 The questions should not be vague and difficult to comprehend so that the questionnaire will
not be left unanswered.

2. Should cover all possible options.

The respondents should just be given at most five ranking options and should cover all so that
they will not be tired of choosing a lot of options which do not give the choices they look for. If this will
not be observed, this will lead to an abandoned questionnaire.

3. Should not ask two or more questions in one sentence.

The question should focus on one topic or item at a time so that the respondents will not be
confused which to answer and what to choose.

4. Should provide an out- option.

The survey should give the respondents the option to choose “Does not apply “or “None” for
questions they do not feel answering.

5. Should consider appropriate time reference.

Respondents could not easily recall past long experiences and be doubtful as to the exact
measurement or time they spent.

6. Should have a clear question structure.

Survey questionnaire should follow the three parts: the question stem, additional instructions
and response options so that the respondents will not be confused what to answer or choose. This will
result to unreliable gathered data.

7. Should have open specific response options.

The respondents should be guided on what to choose. So the survey should provide specific
options to choose from so that respondents will not be confused in answering.

8. Should not have any bias or prejudice.

Questions should be objective and lead to an honest answer. The respondents should not be
lead to a biased option that they may fail to give their truthful response.

9. Should not include too personal or too embarrassing questions.

Questions should be gender and culture sensitive so that the respondents may not feel
awkward or embarrassed in giving their responses.

[Link] avoid double negative questions.

Double negatives may occur when respondents are asked of their agreement on a certain
issue. This should be avoided so that the respondents ‘response will be clear and precise.

[Link] outline instructions or directions clearly and understandably.

Clear instructions will lead to positive, appropriate and clear answers. If respondents are
clearly asked and told what to do, they will also foster positive attitude towards answering the
questionnaire.

MRS. JELLIE O. ANAYA EAPP12-Q2-M3 Page 3 of 8

 Lesson 12: Conducting a Survey

A Survey is one of the best ways we will know and understand the people’s choices, attitudes,
or feelings on certain issues. We will be able to determine the reactions of the respondents and based
on the survey results, we could design some possible actions to be best done, or a solution to a
problem, or a remedy to a disease or an answer to a question.

THREE STEPS IN CONDUCTING A SURVEY

There are three steps in conducting a survey.

1. Decide on a four or five option survey question. Then make a tally chart having its heading and
appropriate title.
The question should follow the guidelines of making an effective survey question. Formulate
questions that address to the aim and need of the research. The question should be clear, concise
and efficient. The heading and the title should reflect the focus of the survey.

2. Conduct a survey then tally all the answers.

In conducting a survey, ethics should be observed. You should be polite and show respect to
the respondents. You should maintain a friendly atmosphere so that respondents may not feel so
intimidated. Make sure all answers are noted. Plan for a more systematic way of tallying.

3. Count the answers marking the item having the least to the greatest tallies. Then make a graphic
representation of the results.
Be careful in tallying so you should observe accuracy and honesty. Results can be presented
using any graphics. Most commonly used are charts and organizers. Choose the most appropriate
graphics that best represent the result of the survey.

NOTE: When you will conduct a survey, you should write a letter of consent. In the letter you should
also emphasize that the information given by the respondents/ participants will be held with utmost
confidentiality. If the respondent is a minor, prepare an assent “Informed consent" is the voluntary
agreement of a person, or the representative, who has the capacity to give consent, and who
practices free power of choice to involve in research. "Assent" is a term used to show willingness to
participate in survey by persons who are too young to give informed consent but who are old enough
to understand the proposed survey in general. Assent by itself is not enough, however. If assent is
given, informed consent must still be acquired from the parents or guardian.

Lesson 13: Gathering Information from Surveys

The task of gathering or collecting information or data from surveys requires a high level of
knowledge and skill. You need to be familiar with the different types of survey questions and learn the
art of formulating them before you can conduct the survey and actually gather primary data. Primary
data is data you as a researcher collect from first –hand sources using methods like surveys,
interviews, or experiments.

Types of Survey Questions

1. Open-ended questions
These types of questions do not have predetermined options or answers. The respondents are
allowed to answer the questions freely. Responses must be recorded verbatim-especially because
coding and analysis will rely on the subject’s exact responses. Open-ended questions often need
probing or follow-up questions to clarify certain items in the subject’s response. These question
typically ask the “how” and “why” of something.

Example: Why did you choose to vote for candidate X? Kindly explain.
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2. Dichotomous Questions
Dichotomous questions have two possible answers, often either yes/no, true/false, or agree/
disagree. These questions are used when the researcher wants to clearly distinguish the respondent’s
opinion, preference, experience or behavior.

Example: HIV/AIDS is transmitted through saliva:

True False

3. Multiple–response questions
There are certain questions that necessitate the respondents to provide more than one
answer. For example, a typical advertising survey would ask the question, “How did you find about the
particular service or item”? A respondent may have encountered more than one of the probable ways.

Example: How were you able to know about the graduate program of Development Policy offered in
De La Salle University? Check all that applies.

4.

Matrix questions
There are instances where a number of questions you intend to ask have the same set of
possible answers. Thus, it is possible to construct a matrix of items and answers for the sake of
streamlining the survey.

Example: Qualities of a Good Leader

Beside each of the qualities of a good leader, kindly indicate how well the person in inquiry
manifests the said quality with 1 being the lowest and 5 as the highest.

Shown above is a numerical scale (matrix). The respondents are required to choose from a
number of categories that determine their preferences.
Another common scale is the Likert Scale which tries to assess the subject’s
agreement/disagreement or approval/ disapproval on a five-point scale-with one end being the most
positive answer, and the other end being the most negative answer. The categories correspond to the
numerical values 5,4,3,2,1, and are encoded as their numerical equivalent (Singh 2007,75). The total
score per item is determined. From here, you formulate your inference.

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 5.

Contingency Questions
Contingency questions are intended for certain respondents only, depending on the provided
answers. A familiar example would be a follow-up question provided after a respondent agrees to a
certain item. A respondent is asked whether they used any illegal drugs or substances. Only those
who answered yes are required to answer the succeeding items.

Points to remember in crafting survey questions

1. Keep the questionnaire as short as possible.

2. Ask short, simple, and clearly worded questions.
3. Start with demographic questions to help respondents get started comfortably.
4. Use dichotomous (yes/no) and multiple choice questions.
5. Use open-ended questions cautiously.
6. Avoid using leading-questions. Make your question ask for the other person’s opinion.
Do not make it clear what your own opinion is. (this would be called a biased question or a
leading question).
A bad example would be: Fishing is a very cruel pastime. Do you agree?
A better question might be: Do you think that fishing is a cruel pastime?
A) strongly agree B) agree C) neutral D) disagree E) strongly disagree
7. Pre-test a questionnaire on a small number of people.
8. Think about the way you intend to use the collected data when preparing the questionnaire.

References
 Department of Education. Curriculum and Instruction Strand. K to 12 Most Essential Learning
Competencies with Corresponding CG Codes.
 Department of Education. English for Academic and Professional Purposes. (2016). Teacher’s
Guide. First Edition.
 Department of Education. English for Academic and Professional Purposes. (2016). Reader.
First Edition.
 [Link]
job=W1siZiIsIjIwMTUvMDQvMDMvMDYvNDIvNDgvNTk4L2NoYXAwOC5wZGYiXV0&sha=d0e
[Link] November 19,2018
 [Link]
q=what+is+a+survey+report&oq=what+is+a+survey+report&aqs=chrome..69i57j0l5.13683j1j7&
sourceid=chrome&ie=[Link] 18,2018

MRS. JELLIE O. ANAYA EAPP12-Q2-M3 Page 6 of 8

  [Link]
q=objective+in+writing+a+survey+report&oq=objective+in+writing+a+survey+report&aq
s=chrome..69i57.31999j1j9&sourceid=chrome&ie=UTF8.
 Accessed November 19,2018
 [Link]
condition .Accessed November 20,2018
 [Link]
q=summary+of+findings&FORM=QSRE5 .November 20,2018

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 ACTIVITY SHEETS

Name: ___________________________ Subject: _______________________

Grade/Level: ______________________ Teacher: _______________________

Activity 1: “Let’s Complete It”

Directions: As you analyze the information, complete the given table with what you think of the
advantages and disadvantages of each method.

Activity 2: “Let’s Get Involved in the Real World”

Directions: You have experienced doing survey in the classroom. Now it is the best time to go out
and venture the online world.

A. Design a survey questionnaire that will gather some of the residents’ values and opinions
on certain important issues in your community.
B. Following the guidelines of constructing a survey questionnaire, make five questions.
C. Conduct an online survey in your respective community. Interview FIVE people from each
group category below:

(Parents of) 0 - 5 years old

6 - 11 years old
12 - 18 years old
19 - 39 years old
40 - 60 years old
61 - and above

D. Then devise your own method in tabulating the gathered answers to your five-survey
questions.
E. Graph the results and choose your own format. (you may use other charts or any other
graphics)
F. Write a one - paragraph explanation stating your findings of the survey.
G. Submit your output to your teacher.

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