Daya Power Supply (DPS) Sales and
[Link] Marketing Training
Email: info@[Link]
Tel: +252612500663
Program Sales and Marketing Training
Implementer Lexico Inc.
Client DPS
Duration 2 DAYS
Area of Training Bale Dweyn
Budget USD 2,000
MARKETING TRAINING GOALS
1. Understand the four components of marketing: Service, Price, Distribution and Promotion
- Evaluate how well the service meets the needs of customers
- Select the best way to increase the distribution of the service
- Create new ways to promote the company services
- Identify ways to expand the company coverage
- Solve the specific marketing problems that arise
- Develop a marketing plan for a defined period of time
Goal Time Activity Objective Designati
on
1. Orientatio Day 1 1. Introduction a) To create a positive beginning, - Head
n and getting know each other better, build a of the
information team and share the training Huma
about the goals and plans. n
trainees. Resou
rce
and
Marke
ting
depart
ment
DPS
- Traine
rs
2. Needs b) Grouping of the trainees - Traine
Assessment according to their respective r
of the roles
trainees c) Agree on the language to be
used during the training
programme
d) Evaluate the sitting
arrangements and discuss the
possibilities of changing from
time to time to suit the session.
2. Introducti 1. Understand a) Evaluate how well the service Trainer
on to the four meets the needs of customers
Marketing components of b) Determine the best price for the
marketing: service
Service, Price, c) Select the best way to increase
Distribution
the distribution of the service
and
Promotion d) Create new ways to promote the
company services
Promotion of Day 2 1. Identify ways a) Determine how to leverage the Trainer
the Company to promote the media to promote the company
Brand company brand
brand b) Creating marketing messages
c) Establishing how to carry out
Corporate Social Responsibility
d) Developing the marketing plan
Customer Care 1. Customer Care - Essentially, the 3 important Trainer
qualities of customer service
center around three “p”s:
- professionalism,
- patience,
- people-first attitude.
2. Evaluation - Reaction Company
- Behavior Change Represent
- Results ative
- Certification
TRAINING COSTS AGREEMENT
THIS AGREEMENT is dated ………………………………………………………...…… AND IS MADE
BETWEEN:- Daya Power Supply (DPS) and Lexico Inc.
WHEREAS:-
A. The Lexico Inc is contracted by the DPS as a Training Consultant
B. DPS has booked a VENUE for Lexico Inc in relation to training and development in
Sales and Marketing.
IT IS HEREBY AGREED AND DECLARED THAT
1. The Training will be conducted for two days in Irid Amin RD HAWA TAKO VILLAGE
BELED WEYN HIRAN.
2. In consideration of the previous communications,the costs of the training which are
set out in the Schedule to this Agreement (“the Costs”), DPS undertakes to
reimburse to Lexico Inc the Costs if:
3. The amount due to the Employer under the terms of this Agreement is a genuine
attempt by the Employer to assess its loss as a result of the termination of the
Employee’s employment and takes into account the derived benefit to the Employer.
This Agreement is not intended to act as a penalty on the Employee upon
termination of his/her agreement.
SIGNED:
………………………………………………………….Executive Director Lexico Inc
………………………………………………………….. ( )for and on behalf of DPS
SCHEDULE OF COSTS
Lexico Inc. will provide the training for a fee of USD 2000. DPS commits to pay 60%
of the training costs as a commitment at the signing of the contract and 40% at the
completion of the training.
Training materials will be provided by Lexico Inc during and after the training.
Lexico will meet the logistical and accommodation cost of the trainers.
In case of refreshments and meals during the trainer, DPS will be liable for provision of
refreshment to the trainees during the training.
SIGNED:
………………………………………………………….Executive Director Lexico Inc
………………………………………………………….. ( )for and on behalf of DPS