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Intercultural Communication in Business

The document discusses the importance of intercultural communication in enhancing international business relationships and reducing barriers. It highlights the role of digital technology, particularly Facebook, in expanding business reach and fostering client loyalty. Additionally, it emphasizes the significance of meeting minutes in documenting discussions and decisions, as well as the nature of private meetings for confidential discussions.

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Eram anwar
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17 views1 page

Intercultural Communication in Business

The document discusses the importance of intercultural communication in enhancing international business relationships and reducing barriers. It highlights the role of digital technology, particularly Facebook, in expanding business reach and fostering client loyalty. Additionally, it emphasizes the significance of meeting minutes in documenting discussions and decisions, as well as the nature of private meetings for confidential discussions.

Uploaded by

Eram anwar
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

3.

Culture includes accepted believes and behaviors of certain social groups. In this advancing world, the
trend of global communication is on rise because the international business has been increased due to
the advanced communication technology and excellent system of transportation. This has ultimately
enhanced the need for effective intercultural communication.

Having effective intercultural communication we can reduce the obstacles in communication such as
language barriers and other stereotypes in international business. With the help of intercultural
communication, people are interact with each other constructively and respectfully. Having diverse
cultures at workplace, businesses can create and build trust in certain target markets. Organizations can
elaborate their culture understanding and ultimately instill loyalty. It will be help to run business
services smoothly in that area. It helps to foster the existing relationship among clients.

3.2

Our society is being driven by the cutting edge digital technology and it has been constantly changing
the way businesses communicate to their markets. Businesses are able to enhance their reach to their
targeted customers easily. Businesses are being benefited by instant messaging and wider reach.
Facebook is the vastly recognized digital application that provides any business an excellent entry point
to capture their audience. In as short span of time you can expose the business to the maximum
audience. With the help of Facebook, you can establish your brand online, create lasting relationship
with clients, convert them in to loyal client and ultimately business productivity will be boosted.

Hence, Facebook has become the biggest strength and powerful tool for businesses. It also helps you to
keep an eye on your competitors and build your professional bond with them.

3.3

Meeting minutes are always essential. Minutes contain the details of everything what is discussed in the
meeting. In the business meetings, one person is assigned to note the details and after the meeting
those minutes are sent to all the participants.

In the next meeting, based on these minutes we can decide what task were decided. These serve as
reminder. Moreover, for the further work, these become guide. If any person was not available in the
meeting, he can know the highlights of the meeting from meeting minutes.

3.4

In private meetings confidential matters are discussed and these are planned with the specific and trust
worthy people and details are not shared with rest of people. These are of different types.

1- One on One meeting: Mostly private meetings are one on one, for instance among two business
partners.
2- Group meetings: Private meetings can be among two groups who are working in coordination
for a special project
3- Family Meeting: Family meetings can also be termed as private because in such meetings only
private matters are discussed.

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