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Tourism and Hospitality Characteristics

1. The document discusses the components of tourism and hospitality which include food and beverage, lodging, recreation, travel, transportation, and attractions. 2. It also differentiates the characteristics of tourism and hospitality from other industries, noting they are labor intensive, seasonal, dynamic, and bring consumers to the product rather than vice versa. 3. Finally, it compares classifications of travelers from psychocentrics who prefer the familiar to allocentrics seeking new experiences, with midcentrics in the middle.

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0% found this document useful (0 votes)
13 views7 pages

Tourism and Hospitality Characteristics

1. The document discusses the components of tourism and hospitality which include food and beverage, lodging, recreation, travel, transportation, and attractions. 2. It also differentiates the characteristics of tourism and hospitality from other industries, noting they are labor intensive, seasonal, dynamic, and bring consumers to the product rather than vice versa. 3. Finally, it compares classifications of travelers from psychocentrics who prefer the familiar to allocentrics seeking new experiences, with midcentrics in the middle.

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김아름
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Topic 2: Characteristics of Tourism and Hospitality

Learning Objectives:

At the end of this topic, students will be able to:

1. Discuss the components of the tourism and hospitality.


2. Differentiate the characteristics of tourism and hospitality.
3. Compare and contrast the different classifications of travellers.

Components of Hospitality and Tourism

Components of Hospitality
1. The food and beverage component
2. The lodging component

Components of Tourism
1. Recreation and entertainment
2. Travel and Tourism
(Travel agencies and tour operators)
3. Transportation
4. Tourist Attractions

Similar Components of Hospitality and Tourism


1. Infrastructure
2. Hospitality Resources

Food and Beverage


-look everywhere by the public in
hotels, motels, airlines, airports,
cruise ships, trains and mall
-offered by commercial restaurants
like fast service restaurants, ethnic
restaurants and specialty
restaurants
-provided also by taverns, bars, kiosks, vending machines, supermarkets, food stalls, food carts
and food trucks
Lodging Component
Lodging- providing overnight or even long term
services to guests
- Other facilities provide not only beds but also
entertainment and recreational facilities
- Includes hotels, condominium, inns, motor
hotels, bed and breakfast, resort hotel, resort
condominium, hostels

Types of Lodging Facilities


1. Hotel – provides accommodation, meals and
refreshments for those who may reserve their
accommodations in advance
- portray an image of efficiency and service

2. Condominium – is an
apartment or individual dwelling unit owned by an individual but the
management and services such as maintenance and security are
handled by an independent company

3. Motels – provide bedrooms, bath, parking to


motorists
-rooms are usually accessible from the parking lot
-usually found near the highways

4. Inns – are lodging establishments catering to transients which do not


meet the minimum requirements of an economy hotel
5. Apartments – are hotels or apartelles, buildings, or
edifices containing several independent and
furnished or semi-furnishes apartments that are
generally leased to tourists and travelers for dwelling on a more or less long-term basis
and offering basic services
6. Pensions –are private or family-operated tourist
accommodations similar to boarding houses or guest house
-offer food and lodging to tourists and are well-known for their
informal family atmosphere

7. Bed and breakfast accommodation – provide room, bath and hearty breakfast to
tourist/traveler
- Known as B and B’s and are popular in Britain, Ireland, and the
USA

8. Hostels- provide minimal amenities such


as a bunk bed and commonly shared
toilet and bathroom
- appeal mostly to young travelers

COMPONENTS OF TOURISM
1. Recreation and entertainment activities
- such as golf, tennis, hiking, boating, swimming, handball, casino gambling and concerts

2. Travel and Tourism


a. Travel Agent – is one who sells travel services in a travel agency
- sells travel services that are assembled by others into a “package”
b. Tour Operators – are wholesalers who make the necessary contacts with hotels, airlines
and other providers of travel services and devise packages which will appeal to retail
buyers
-Arranging package tours is one of the services of a tour operator

3. Transportation – provides easy access to the destination


- Various forms of transportation such as road, rail, air and water

4. Tourist Attractions
a. Natural attractions – include mountains, beaches, climatic features etc.

b. Man-made Attractions – buildings of historical or architectural interests


c. Event attractions – is one in which tourists are drawn to the destination solely because of
what is taking place, include congresses, conventions, exhibitions and festivals

d. Site attraction – is one in which the destination itself has appeal

Similar Components of Hospitality and Tourism


1. Hospitality Resources – refer to the
general feeling of welcome a visitor
receives in the host destination

2. Infrastructure – consists of all underground and surface developmental construction


Characteristics of Tourism and Hospitality
Tourism and Hospitality has special characteristics which make it different from other industries
1. In tourism and hospitality, the product is not brought
to the consumer; rather, the consumer has to travel
and go to the product to purchase it. In other
industries, an item manufactured in a factory is
brought to the wholesaler and retailer and ultimately
to the consumer.

2. The products of tourism and hospitality are not used up; thus, they do not exhaust the
country’s natural resources. The products of
other industries have a limited life and at the
end of it are either junked or replaced with new
ones.

3. Tourism and hospitality is a labor-intensive


industry. It requires more manpower than other
industries.

4. Tourism and hospitality is People oriented. It is


primarily concerned with people. One of the most important motivations of tourists is to
meet other people and see how other people live.

5. Tourism and hospitality is a multidimensional phenomenon. It is dependent on many and


varied activities which are separate but interdependent.

6. The tourism and hospitality industry is seasonal. During vacation seasons, millions of
tourists travel, which result in increased revenues for
several tourism agencies; but when vacations are over,
these companies experience a big decline in dollars
earned.
7. The industry is dynamic. It is characterized by the
changing ideas and attitudes of its customers and
therefore must be always prepared and willing to
adjust to these things.

Classification of Travelers
1. Psychocentrics – are people centered on self, are inhibited and
unadventuresome
- they have a strong desire for consistency and the familiar
- prefer to visit safe destinations and look for experiences that will
not result in personal stress or involve unusual situations

2. Allocentrics – are people having interest and


attention on other persons, are highly curious
and thrive on stimulation and change
- they have a strong need for variety and new
experiences
- seek destinations that offer them an opportunity
to experience totally different cultures and
environments
3. Midcentrics – are between the psychocentrics and
allocentrics
- are not particularly adventurous yet not afraid to try new
experiences as long as these are neither too odd nor too challenging

Common questions

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Infrastructure and hospitality resources are similar as they both form the foundational support for the tourism and hospitality sectors. Infrastructure involves physical constructions like transportation systems and public amenities that facilitate tourist access and mobility. Hospitality resources refer to the welcoming atmosphere and services that enhance visitor satisfaction. Both are critical as they contribute to a seamless and enjoyable tourist experience, encouraging repeat visits and positive visitor feedback .

Tourism and hospitality products differ from other industries' products in that they are not brought to the consumer; rather, the consumer must travel to experience the product. They are also not consumed in a traditional sense, as they do not deplete the country’s natural resources and are not finite. These characteristics make tourism and hospitality uniquely dependent on human interaction and experiences .

The tourism and hospitality industry is labor-intensive because it relies heavily on direct human interaction and services, such as front-line staff in hotels and service personnel in restaurants. This requirement for a large workforce impacts operations by necessitating substantial investment in human resources for recruitment, training, and retention. It also affects the industry's scalability and operational costs, as maintaining high service standards is labor-dependent .

Traveler classifications such as psychocentrics, allocentrics, and midcentrics significantly influence tourism offerings. Psychocentric travelers prefer familiar, safe environments and thus influence the development of conservative, low-risk experiences. Allocentrics, who seek novelty and different cultures, drive the industry to offer unique and adventurous experiences. Midcentrics fall in between, seeking new experiences without extreme challenges, prompting standard yet innovative offerings. These classifications guide tourism businesses in designing targeted packages and services .

The multidimensional nature of tourism and hospitality, which encompasses various interdependent activities like accommodation, transport, and attractions, requires businesses to engage in comprehensive management strategies. This complexity demands careful coordination across operational areas, strategic partnerships, and customer-focused innovation. Businesses must manage diverse services while maintaining quality and efficient customer interaction. This multidimensionality introduces challenges in standardization, scalability, and adaptability, which must be addressed through flexible management and strategic planning .

Seasonality heavily impacts tourism and hospitality, leading to fluctuating revenue streams, with high peaks during vacation seasons and significant drops during off-seasons. Businesses can adapt by diversifying their offerings, targeting local tourists during off-seasons, and developing special promotions and events to maintain consistent income. Additionally, alter operational scales to manage costs, such as adjusting staff levels or streamlining services during low-demand periods. Understanding and planning for these cycles are crucial for sustainable success .

Tour operators and travel agents play complementary roles by connecting supply and demand. Tour operators create packages by negotiating with hotels, airlines, and other service providers, optimizing logistics and economies of scale. Travel agents market and sell these packages to end consumers, offering personalized service to match travelers' preferences. The synergy between tour operators providing package offerings and travel agents facilitating consumer purchases ensures efficient distribution and enhances consumer accessibility to tourism products .

Natural attractions, such as mountains and beaches, offer intrinsic beauty and recreational opportunities, appealing to tourists seeking outdoor experiences and natural settings. Man-made attractions, like architectural buildings and historical sites, appeal to tourists interested in culture, history, and human achievements. Both play vital roles, with natural attractions drawing those interested in leisure and relaxation, while man-made attractions offer educational and cultural experiences. The diversity in attraction types ensures broad appeal across different tourist demographics .

Lodging types such as hotels, motels, inns, and hostels each have unique characteristics that cater to diverse traveler segments. Hotels provide comprehensive services and amenities, appealing to business travelers and leisure tourists seeking convenience and luxury. Motels cater to motorists, offering easy access and parking. Inns provide a budget-friendly, quaint experience, ideal for short-term travelers. Hostels offer minimal amenities at low cost, attracting younger and budget-conscious tourists. Each type meets specific needs, contributing to a diverse lodging landscape .

The hospitality industry includes food and beverage services and lodging. These components are crucial as they provide the essential infrastructure for travelers, offering places to stay and eat while traveling. Food and beverage services can be found in various settings, such as restaurants, hotels, and transportation venues. Lodging offers a range of accommodations from hotels to hostels, each providing varying levels of comfort and service that cater to diverse traveler needs .

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