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History of Radio Broadcasting in the Philippines

The document provides an overview of the history of radio broadcasting in the Philippines in 3 paragraphs. It discusses that radio broadcasting started in 1922 with experimental stations established by Henry Hermann. It grew throughout the 1920s and 1930s with the establishment of more stations across Luzon, Visayas, and Mindanao by the Radio Corporation of the Philippines. The call letters used were based on the American system until 1947 when the Philippines gained independence and Francisco "Koko" Trinidad proposed using "RP" but was given "D" instead. The document also notes that early radio was mainly for entertainment but focused more on information and education after World War 2. It discusses the impact of martial law in 1972 with the establishment of

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0% found this document useful (0 votes)
71 views4 pages

History of Radio Broadcasting in the Philippines

The document provides an overview of the history of radio broadcasting in the Philippines in 3 paragraphs. It discusses that radio broadcasting started in 1922 with experimental stations established by Henry Hermann. It grew throughout the 1920s and 1930s with the establishment of more stations across Luzon, Visayas, and Mindanao by the Radio Corporation of the Philippines. The call letters used were based on the American system until 1947 when the Philippines gained independence and Francisco "Koko" Trinidad proposed using "RP" but was given "D" instead. The document also notes that early radio was mainly for entertainment but focused more on information and education after World War 2. It discusses the impact of martial law in 1972 with the establishment of

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Rv Dizon
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© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd

EDNAS SCHOOL

DAGUPAN• SAN CARLOS• ALAMINOS


JUNIOR HIGH SCHOOL DEPARTMENT
S.Y. 2020-2021

JOURNALISM 1
MODULE 1
September 3

I. Learning Objective: At the end of the lesson, I can:


1. Discuss the history of Philippine radio broadcasting.

II. ESSENTIAL QUESTIONS:

1. How did radio broadcasting start in the Philippines?


2. How important is radio broadcasting?

III. Concept Notes:

History of Philippine Radio Broadcasting

 In June 1922, a couple of 50 watt stations were established in Pasay and


Manila by Henry Hermann.
 Two years into the experiment, Hermann replaced the experimental stations
with a 100 watt station with the call letters KZKZ.
 In October 4, 1924, Radio Corporation of the Philippines (RCP) bought KZKZ.
 In 1926, the company began to work on constructing two of the largest radio
stations in Asia with the idea of maintaining direct Manila- San Francisco
service. After the Philippine Independence, its call sign was changed to DWKZ,
but was changed to DZCA in 1960.
 In 1929, RCP launched KZRC (Radio Cebu) in Cebu and introduced radio
broadcasting in the province, but was later sold to store owner Isaac Beck (it is
now DYRC owned by the Manila Broadcasting Company).
 KZ was used because the Philippines was then a colony of America. All call
letters of radio stations in the US started with either K or W.
 Francisco “Koko” Trinidad is known as the Father of Philippine Radio
Broadcasting. He was the former general manager of the Philippine
Broadcasting Service (PBS) from 1947 to 1970. He greatly contributed to the
education and professional life of media practitioners and pioneered the
distance learning method, or the use of radio broadcast for education purposes.
 He attended the convention of the International Telecommunication Union held
in Atlantic City in the US in 1947 and proposed to use RP (to stand for Republic
of the Philippines) in place of the American KZ. Koko wanted the world to know
about the newly independent republic through the radio call letters. The ITU
rejected the call letters RP because of the amount of trouble it would take to
secure the approval of the entire international body. The ITU gave the
Philippines the right to use the call letter D (which had stood for Deutscheland,
or the German name of Germany).
 DZ was used for those established in Luzon, DY in the Visayas, and DX in
Mindanao.
 The call letter D was originally for German stations; however, the ITU decided
to punish Germany for using radio for propaganda and to advance the cause of
Nazism, deprived Germany of its right to use the broadcast airwaves.
 Early radio programs in the Philippines were mainly for entertainment. This was
especially true before the Second World War. After the war, a “maturation” of
radio broadcasting came forth, this time focusing more attention on the
elements of information and education—to bring relevance into the medium.
This stemmed from the premise that broadcasting should cease to be merely
entertainment, or that there is more to broadcasting than entertainment. This
marks the early foundations of Development Broadcasting in the Philippines.
 Before Martial Law, Philippine media was devoid of government control. It
enjoyed full freedom of expression; hence, abuses and excesses were
commonplace among radio broadcast practitioners. Yellow Journalism (e.g.
tabloid media) flourished with all its vulgarities and irresponsibility, earning the
ire of politicians and public figures. This is clearly explained in the words of
Pañares who said that no politician or public figure could hope to be spared
from the “bomba” (a term for vitriolic and abusive comments). There was no
doubt that Philippine radio broadcasting and Philippine media as a whole was
among the freest in the world and truly was a Libertarian System.
 On September 21, 1972, Martial Law was declared. This was the muzzle that
silenced much of the Philippine media but also ushered in an era of alternative
media. However, martial rule, too, brought about encouraging concepts as to
how Philippine broadcasting should run. For the first time, government control
on the otherwise freewheeling broadcast industry was instituted with the
establishment of the Broadcast Media Council (BMC) and the Kapisanan ng
mga Brodkaster ng Pilipinas (KBP). The Authoritarian System finally made its
mark on the media.
 The BMC was tasked, among others, to assist and support the government in
developing the masses, through the massive dissemination of broadcast
information and development broadcasting.
 The KBP is an assembly of media practitioners, which seeks to self- regulate
and standardize the broadcasting industry. Likewise, it seeks to inspire and
encourage development broadcasting. This is a surviving legacy of the Martial
Law on Press control.

III. Activity: (DEADLINE OF SUBMISSION: On or Before September 10, 2020)

Create a timeline of the history of radio broadcasting in the Philippines. Make


your own design. Be creative.

IV. Reflection: (DEADLINE OF SUBMISSION: On or Before September 3 , 2020)


Answer the question in not less than 5 sentences.

With the advancement of technology and modern ways of communication, is


radio broadcasting still relevant today? Justify your answer. Substantiate by
giving concrete examples.
EDNAS SCHOOL
DAGUPAN• SAN CARLOS• ALAMINOS
JUNIOR HIGH SCHOOL DEPARTMENT
S.Y. 2020-2021

ENGLISH 10
MODULE 2
September 7-11

I. Learning Objectives: At the end of the lesson, I can:

1. Recognize the different forms and functions of nouns.


II. Concept Notes:
(Please refer to your book, pages 28-30)

III. Exercises: (DEADLINE OF SUBMISSION: September 11, 2020)

Common questions

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The development of radio broadcasting in the Philippines began in June 1922 with the establishment of 50 watt stations in Pasay and Manila by Henry Hermann. This was a significant milestone as it laid the groundwork for the industry. Two years later, Hermann upgraded to a 100 watt station, KZKZ, which was later bought by the Radio Corporation of the Philippines (RCP) in 1924. The introduction of KZRC in 1929 expanded radio broadcasting to Cebu. Post-World War II, radio matured by incorporating elements of information and education, marking the beginnings of Development Broadcasting . Before Martial Law, the media were free and often irresponsible, until government control was imposed to regulate the industry, leading to both restrictions and the encouragement of development broadcasting .

Francisco 'Koko' Trinidad is regarded as the Father of Philippine Radio Broadcasting due to his significant contributions to the field. As the general manager of the Philippine Broadcasting Service from 1947 to 1970, he spearheaded the use of radio broadcasts for educational purposes, promoting the concept of distance learning. His efforts not only professionalized the industry but also expanded the educational role of radio . Trinidad's advocacy for using radio as a tool for national identity was reflected in his proposal to change call letters, although it was not adopted .

The Broadcast Media Council (BMC) played a pivotal role during Martial Law by instituting a framework for regulating the otherwise freewheeling Philippine broadcast industry. Tasked with supporting the government, BMC's role encompassed spreading government-approved information and promoting development broadcasting. It aimed to align the media with national development objectives, ensuring that broadcast content contributed to social and economic improvements while maintaining tighter control over message dissemination . This was part of a broader shift towards an Authoritarian media system that sought to manage public perception and support government policies through controlled media outputs.

After WWII, the focus of Philippine radio broadcasting transitioned from primarily entertainment-driven content to more educational and informative programming. This evolution was driven by a recognition that radio could serve a broader purpose beyond simply entertaining audiences. The shift toward Development Broadcasting meant that radio programs began to include content that was relevant and educational, helping to inform and educate listeners on societal issues. This maturation reflected a more strategic use of radio as a tool for national development and public enlightenment .

After the Philippines attained independence, there was a significant alteration in radio call letters to reflect the country's new status. During the American colonial period, stations used the prefix 'KZ', but post-independence, there was a desire to adopt 'RP' for Republic of the Philippines. Although this was not approved by the ITU, the adoption of 'D' instead was a significant symbolic gesture, representing a break from colonial ties. In practice, stations in Luzon began using 'DZ', those in the Visayas 'DY', and in Mindanao 'DX', each incorporating the cultural and geographical identity of the regions. This change highlighted a newfound national identity and sovereignty .

Francisco Trinidad's proposal to use 'RP' for Republic of the Philippines in radio call signs was rejected by the International Telecommunication Union (ITU) because it would require significant effort to gain consensus from the entire international body . Instead, the ITU allocated the call letter 'D' for Philippine radio stations due to Germany’s forfeiture of its right to this designation post-World War II, as a penalty for its use of radio for propaganda .

Before Martial Law, Philippine radio broadcasting was plagued by abuses due to the lack of government supervision. The media environment was characterized by freedom of expression, which allowed for unrestrained journalism. However, this environment also led to excesses, such as Yellow Journalism, characterized by sensationalism and a lack of accountability. This resulted in the widespread publication of vulgar and irresponsible content, damaging the integrity and public perception of the media. While the freedom was heralded globally, it also meant that no public figure or politician was safe from harsh criticism, contributing to a volatile media landscape .

The post-WWII introduction of Development Broadcasting in the Philippines significantly altered radio's role by shifting its primary purpose from entertainment to serving as a medium for public education and awareness. This transformation was marked by increased emphasis on delivering informational content that addressed social issues and contributed to national development. Radio became a tool for disseminating knowledge, promoting educational programs, and engaging with the community on important societal and developmental topics, thus broadening its impact on Filipino society and enhancing its relevance beyond mere entertainment .

Initially, radio stations in the Philippines used the prefix 'KZ' due to American colonial influence, as all US radio stations started with 'K' or 'W' . After independence, there was a push to replace 'KZ' with 'RP' to signify the Republic of the Philippines, reflecting a desire to assert national identity. Despite the ITU’s rejection of 'RP', the allocation of 'D' for Philippine stations (with 'DZ' in Luzon, 'DY' in Visayas, and 'DX' in Mindanao) became a symbol of the country's sovereignty. This change in call signs was culturally significant, marking a shift from colonial ties to self-determination in broadcasting .

The declaration of Martial Law on September 21, 1972, had profound effects on Philippine radio broadcasting. It marked the shift from a Libertarian system, characterized by complete freedom, to an Authoritarian system with strict government control. The establishment of the Broadcast Media Council (BMC) and Kapisanan ng mga Brodkaster ng Pilipinas (KBP) introduced measures for regulation and self-regulation, respectively. These institutions played roles in disseminating government-approved information and inspired development broadcasting to support government objectives . Additionally, the era witnessed the suppression of media freedoms but also fostered alternative media forms, resulting in a long-lasting impact on the industry's standards and practices .

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