Leasing Presentation
of
Premium Boutique Mall
Hyderabad
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Atrium – Mall Facade
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Snap Shot of Hyderabad City
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Hyderabad at A Glance
Population Facts & Figures
Particulars Total Male Female Population Density 18,480/[Link].
(4th Most Populous City in
India)
Total Population 6.8 3.6 Mn 3.2 Mn
(2011 census) Million Per Capita Income (2014-15) Rs. 2,94,000/
annum
Literacy Rate 82% 85% 79% Area Ranking 3rd largest city
Sex Ratio 955 in India
Children (0-6 7.25 3.7 Mn 3.5 Mn
years) Million Average Household Size 4.6
(2011 census)
The literacy rate of Hyderabad is far better than the state literacy rate which stands at
66% and also betters the National literacy rate of 74%.
Surprisingly the sex ratio of the city is not at part with state sex ratio of 988. However it
is better than National average of 940.
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Sources : Census of India 2011
City’s Socio-Economics
POPULATION
(SEC & A&B)
Total Population A&B Population
124,78,447
110,07,835
84,25,970
68,09,970
46,17,025 46,81,087 44,86,679
39,62,820
30,33,349 23,83,489
16,38,380 17,49,804
Mumbai Delhi Bangalore Hyderabad Chennai Kolkata
As per Socio Economic Classification (SEC), more than 1/3rd of
city’s population comes in A&B category which denotes :
o High consumerism in the city.
o Favourable customer base for retail.
o Growth in purchasing capacity of consumers.
o Increased quality of standard of living.
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Mall Positioning & Snapshot
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Mall POSITIONING
ATRIUM MALL is where consumers will come to
explore the opportunity to enjoy a “premium experience”
because of the mix of retailers and convenience–oriented
shopping options in a place that feels like it’s the hub of
the community.
IT reflects the personality of the community and becomes not
only the convenient “go-to” center, but also the “place to be”
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Atrium - Snapshot
GLA- 3 Lakh Sqft.
Retail - Ground + 3.
Parking - 3 Levels.
Floor Plate - 40,000 Sqft.
Multiplex- 950 seats (Sathyam
Cinemas)
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What ATRIUM MALL Offers..
A soon to be launched Mall spread over 3,00,000 [Link]. of GLA
Positioned to cater to the “Premier” customers of its catchment.
To be a one stop destination for about 4 lacs residential population and
3.5 lacs floating population.
Focuses on 4Fs – Films, Food, Fashion & ….Fun.
Aimed to cater to the Youth & young families of the IT professionals
working in the immediate catchment.
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Mall Location & Catchment
Analysis
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Atrium - Location
Located in Kondapur, parallel to
Gachibowli-Miyapur Road.
100+ MNC’s in the vicinity (5 kms)
Kondapur
Madhapur
ATRIUM MALL
Gachibowli
Sandwiched between developing
suburbs like Gachibowli, Madhpur,
Kothaguda, etc.
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Immediate Catchment
RESIDENTIAL RESIDENTIAL RESIDENTIAL COMMERCIAL/ EDUCATIONAL
SUBURBS SPACES- SPACES- IT SPACES SPACES
Premium Mid- Segment
Kothaguda
Kondapur Aparna
Residency
Jayabheri
University of Hyderabad Enclave
Google SBI Officers
Colony
Indian
Immunological Prestige Ivy
Colony Golden Habitat
TCS Amazon
Cognizant Oracle
Synergy Siddiq Nagar
Park Madhapur
DLF Cyber Hitec
City ATRIUM MALL City
JV Colony Bamboos Huda
Techno
Ramky Mindspace Enclave
Towers IT Park Kavuri Hills
Gachibowli
GPRA Facebook
Quarters Diamond Doctor’s
Infosys Hills Colony
India School of Business SMR Vinay
Microsoft Symphony
Emaar MGF
Boulder
Hills
Engineering Staff College
Honeywell of India
Madhura
Nagar
Colony
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Catchment Analysis
CATCHMENT ANALYSIS:
a. Fastest growing suburb of Hyderabad (Kondapur & Gachibowli)
b. Good connectivity & accessibility with robust physical & social
infrastructure.
c. Strategically located in dense cluster of IT companies.
d. High density of young population and nuclear family.
e. Surrounded by 70,000 residential units.
f. Surrounding has many educational institutes (University of Hyderabad,
Indian School of Business, Engineering Staff College to name a few)
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High Street Mapping for Atrium
FACTORY EBO
OUTLETS
Whirlpool
Levis Factory Outlet
Allen Solly
Arrow Factory Outlet
Arrow Factory Outlet
Mangatrai Pearls
Mangatrai Pearls
Banana Leaf
Toys and More
Godrej Interio
Wrangler/Lee
LG Electronics
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Mall Interior View
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Lobby of Atrium Mall
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Lobby View of Atrium Mall
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Proposed Lift Lobby
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Floor Plans
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Ground Floor
ICONIC / H&M
GANT/
FOREVER 21
CK
FOREVER
NEW
INGLOT
MAIN
ENTRY / EXIT
LEGEND
LOGO - SIGNED BY
SPLASH BRAND
DEALS AT LOI
STAGE
DEALS UNDER
DISCUSSION
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First Floor
ICONIC / H&M
ZUDIO /
UNLIMITED/
TOYSRUS
SPLASH
LEGEND
LOGO - SIGNED BY
BRAND
DEALS AT LOI
STAGE
DEALS UNDER
DISCUSSION
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Second Floor
ICONIC / ASHLEY
UNLIMITED/
EASYBUY
LCOVE
LEGEND
LOGO - SIGNED BY
BRAND
DEALS AT LOI
STAGE
DEALS UNDER
DISCUSSION
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Third Floor
DOMINOS
MOTI MAHAL
AHAR
S SPICE
WOW MOMO
LEGEND
YO CHINA
LOGO - SIGNED BY
BRAND
DEALS AT LOI
STAGE
DEALS UNDER
DISCUSSION
[Link]
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Fourth Floor
LEGEND
LOGO - SIGNED BY
ONESTA BRAND
DEALS AT LOI
STAGE
DEALS UNDER
DISCUSSION
[Link]
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Fifth Floor
LEGEND
LOGO - SIGNED BY
BRAND
DEALS AT LOI
STAGE
DEALS UNDER
DISCUSSION
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Mall Current Status
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Current Pictures
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Concurrently Leasing
DN Regalia Novelty
GokulamMall
Galleria
Bhubaneswar Pathankot
Calicut
Capital Mall Alcazar Mall
Bhopal Hyderabad
28
[Link] 28
Concurrently Leasing
Alcazar Mall Novelty Mall
Hyderabad Pathankot
City Mall - Kota
29
[Link] 29
Contact Details
For further details please contact:
Beyond Squarefeet Advisory Pvt. Ltd.
Saket SHARMA: +91.95820.60763
Leaseline : +91.98201.88182
Board Line : +91.22.4219.0700
leasing@[Link]
[Link]
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