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Qualitative vs Quantitative Research Guide

The document discusses the differences between qualitative and quantitative research. Qualitative research uses open-ended questions to understand ideas and form theories, and is analyzed by summarizing and categorizing words. Quantitative research uses closed questions to confirm things and is analyzed through statistical analysis of numbers and graphs.

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Kathrina Florendo
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6 views1 page

Qualitative vs Quantitative Research Guide

The document discusses the differences between qualitative and quantitative research. Qualitative research uses open-ended questions to understand ideas and form theories, and is analyzed by summarizing and categorizing words. Quantitative research uses closed questions to confirm things and is analyzed through statistical analysis of numbers and graphs.

Uploaded by

Kathrina Florendo
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

WHAT IS THE DIFFERENCE BETWEEN

QU ALITATIVE QUALITATIVE RESEARCH TO


R ES EARCH
QUANTITATIVE RESEARCH?
1. Use qu a lit a t ive r esea r ch if you
wa n t t o u n der st a n d som et h in g
2. Open -en ded qu est ion s
3. F ocu ses on explor in g idea s a n d
for m u la t in g a t h eor y or h ypot h esis
4. Ma in ly expr essed in wor ds
5. An a lyzed by su m m a r izin g,
ca t egor izin g a n d in t er pr et in g

QUANTITATIVE RESEARCH

1. Use quantitative research if you want to confirm


or test something
2. Analyzed through math and statistical analysis
3. Mainly expressed in numbers, graphs and tables
4. Closed (multiple choice) questions
5. Requires many respondents

QU ALITATIVE RESEARCH

1. Use qu a lit a t ive r esea r ch if you


wa n t t o u n der st a n d som et h in g
KATHRINA V. FLORENDO
2. Open -en ded qu est ion s
OLBNH3A5 12-HUMSS 3. F ocu ses on explor in g idea s a n d
for m u la t in g a t h eor y or h ypot h esis
4. Ma in ly expr essed in wor ds
5. An a lyzed by su m m a r izin g,
ca t egor izin g a n d in t er pr et in g

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