Scribd
Upload
10 views36 pages

Consumer Awareness Project Overview

The document is a research paper on consumer awareness among college students. It discusses how consumers are the largest economic group and are central to all economic activities. The paper aims to study the awareness levels of consumer rights and responsibilities among rural college students in Tamil Nadu, India. 150 respondents were surveyed about their knowledge of consumer protection laws and the rights provided by the Consumer Protection Act.

Uploaded by

Yash Rathore
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
10 views36 pages

Consumer Awareness Project Overview

The document is a research paper on consumer awareness among college students. It discusses how consumers are the largest economic group and are central to all economic activities. The paper aims to study the awareness levels of consumer rights and responsibilities among rural college students in Tamil Nadu, India. 150 respondents were surveyed about their knowledge of consumer protection laws and the rights provided by the Consumer Protection Act.

Uploaded by

Yash Rathore
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

CERTIFICATE

This is to certify that the project titled


CONSUMER AWERNESS
Submitted by
SAKSHI RATHORE
To
The SOCIAL DEPARTMENT of the
RAGHUWANSH PUBLIC SCHOOL, Sendhwa
was carried out under
the guidance and supervision of
Mr. KARTIKESHWER PATRO
During the academic year
2020-2021

Social Teacher Sign Principal Sign


ACKNOWLEDGEMENT
It would be my utmost pleasure to express by sincere thanks to my Physics
Teacher Mr. kartikeshwer patro is providing a helping hand in this project.

His valuable guidance, support and supervision all through this project are
responsible for attaining its present form. His valuable advice and suggestions
for the corrections, modifications and improvements did enhance the
perfection in performing my job well.

I am obliged to Mr. S K Singh our principal for providing the best of


facilities and the environment to bring out our innovations and spirit of
inquiry through this venture.

I express my deep senses of gratitude to the School Management for


providing well equipped Laboratories and constant inspirational support
during my education in this institution.

I would also like to thank my parents as they encourage to put forward my


project and whose blessings and wishes have gone away long in the
completion of this task. Last but not least, I would like thank all My Friends
and Batch mates, without their prompt support my efforts would have been in
vain.

-Sakshi Rathore
INDEX

 ABSTRACT
 INTRODUCTION
 COMPONENTS USED
 PROCEDURE
 PRECAUTIONS
 WORKING
 CIRCUITAL DIAGRAM
 USES
 BIBLIOGRAPHY
CONSUMER
AWARENESS AMONG
COLLEGE STUDENTS:
AN OVERVIEW
Author
[Link]
Associate professor,
Department of Commerce,

Page | 1
Alagappa University,
Karaikudi.
Mobile:
9789153850
Mail
ID:drmaran3@[Link]
Co-Author
[Link]
Ph.D. Research Scholar,
Department of Commerce,
Alagappa University,
Karaikudi.
Mail ID:
mehaladhanasekaran85@gma
[Link]
ABSTRACT
Page | 2
Consumers are the
largest economic group in any
country. They are the central
point of
all economic activities.
The ultimate aim of
production, storage and
distribution is to ensure
consumption of goods and
services to the satisfaction
of the consumers. Consumer
awareness
means being conscious of
having knowledge about the
various consumer production
laws, redress
Page | 3
mechanism and the consumer
rights which include right
to protection of health and
safety from
goods and services that the
consumer buy, right to be
informed about the quality,
price, potency,
purity and standard of
good, right to choose the
best from a variety of
others, right to get
representation if there is any
grievance or suggestion, and
right to seek redress against
unfair trade
Page | 4
practice or unscrupulous
exploitation. The Consumer
Protection Act was enacted in
1986 to protect
the consumers from unfair
trade practices. There are
certain rights provided to
every consumer by
the Consumer Protection
Act. Every consumer must
be aware of the
consumer rights and
responsibilities. In the present
study, an attempt was made to
find the awareness levels
among the
Page | 5
rural consumer. To collect
the data, 150 sample
respondents were selected
from Alagappa
University in Karaikudi
district of Tamilnadu state.
Keywords: Consumer,
Consumer Protection,
Consumer Rights, Consumer
Responsibilities.
[Link]

CONSUMER
AWARENESS AMONG
COLLEGE STUDENTS:
AN OVERVIEW
Page | 6
Author
[Link]
Associate professor,
Department of Commerce,
Alagappa University,
Karaikudi.
Mobile:
9789153850
Mail
ID:drmaran3@[Link]
Co-Author
[Link]
Ph.D. Research Scholar,
Department of Commerce,
Alagappa University,
Karaikudi.
Page | 7
Mail ID:
mehaladhanasekaran85@gma
[Link]
ABSTRACT
Consumers are the
largest economic group in any
country. They are the central
point of
all economic activities.
The ultimate aim of
production, storage and
distribution is to ensure
consumption of goods and
services to the satisfaction
of the consumers. Consumer
awareness
Page | 8
means being conscious of
having knowledge about the
various consumer production
laws, redress
mechanism and the consumer
rights which include right
to protection of health and
safety from
goods and services that the
consumer buy, right to be
informed about the quality,
price, potency,
purity and standard of
good, right to choose the
best from a variety of
others, right to get
Page | 9
representation if there is any
grievance or suggestion, and
right to seek redress against
unfair trade
practice or unscrupulous
exploitation. The Consumer
Protection Act was enacted in
1986 to protect
the consumers from unfair
trade practices. There are
certain rights provided to
every consumer by
the Consumer Protection
Act. Every consumer must
be aware of the
consumer rights and
Page | 10
responsibilities. In the present
study, an attempt was made to
find the awareness levels
among the
rural consumer. To collect
the data, 150 sample
respondents were selected
from Alagappa
University in Karaikudi
district of Tamilnadu state.
Keywords: Consumer,
Consumer Protection,
Consumer Rights, Consumer
Responsibilities.
[Link]

Page | 11
CONSUMER
AWARENESS AMONG
COLLEGE STUDENTS:
AN OVERVIEW
Author
[Link]
Associate professor,
Department of Commerce,
Alagappa University,
Karaikudi.
Mobile:
9789153850
Mail
ID:drmaran3@[Link]
Co-Author
[Link]
Page | 12
Ph.D. Research Scholar,
Department of Commerce,
Alagappa University,
Karaikudi.
Mail ID:
mehaladhanasekaran85@gma
[Link]
ABSTRACT
Consumers are the
largest economic group in any
country. They are the central
point of
all economic activities.
The ultimate aim of
production, storage and
distribution is to ensure
Page | 13
consumption of goods and
services to the satisfaction
of the consumers. Consumer
awareness
means being conscious of
having knowledge about the
various consumer production
laws, redress
mechanism and the consumer
rights which include right
to protection of health and
safety from
goods and services that the
consumer buy, right to be
informed about the quality,
price, potency,
Page | 14
purity and standard of
good, right to choose the
best from a variety of
others, right to get
representation if there is any
grievance or suggestion, and
right to seek redress against
unfair trade
practice or unscrupulous
exploitation. The Consumer
Protection Act was enacted in
1986 to protect
the consumers from unfair
trade practices. There are
certain rights provided to
every consumer by
Page | 15
the Consumer Protection
Act. Every consumer must
be aware of the
consumer rights and
responsibilities. In the present
study, an attempt was made to
find the awareness levels
among the
rural consumer. To collect
the data, 150 sample
respondents were selected
from Alagappa
University in Karaikudi
district of Tamilnadu state.
Keywords: Consumer,
Consumer Protection,
Page | 16
Consumer Rights, Consumer
Responsibilities.
[Link]
CONSUMER
AWARENESS AMONG
COLLEGE STUDENTS:
AN OVERVIEW
Author
[Link]
Associate professor,
Department of Commerce,
Alagappa University,
Karaikudi.
Mobile:
9789153850

Page | 17
Mail
ID:drmaran3@[Link]
Co-Author
[Link]
Ph.D. Research Scholar,
Department of Commerce,
Alagappa University,
Karaikudi.
Mail ID:
mehaladhanasekaran85@gma
[Link]
ABSTRACT
Consumers are the
largest economic group in any
country. They are the central
point of
Page | 18
all economic activities.
The ultimate aim of
production, storage and
distribution is to ensure
consumption of goods and
services to the satisfaction
of the consumers. Consumer
awareness
means being conscious of
having knowledge about the
various consumer production
laws, redress
mechanism and the consumer
rights which include right
to protection of health and
safety from
Page | 19
goods and services that the
consumer buy, right to be
informed about the quality,
price, potency,
purity and standard of
good, right to choose the
best from a variety of
others, right to get
representation if there is any
grievance or suggestion, and
right to seek redress against
unfair trade
practice or unscrupulous
exploitation. The Consumer
Protection Act was enacted in
1986 to protect
Page | 20
the consumers from unfair
trade practices. There are
certain rights provided to
every consumer by
the Consumer Protection
Act. Every consumer must
be aware of the
consumer rights and
responsibilities. In the present
study, an attempt was made to
find the awareness levels
among the
rural consumer. To collect
the data, 150 sample
respondents were selected
from Alagappa
Page | 21
University in Karaikudi
district of Tamilnadu state.
Keywords: Consumer,
Consumer Protection,
Consumer Rights, Consumer
Responsibilities.
[Link]
CONSUMER
AWARENESS AMONG
COLLEGE STUDENTS:
AN OVERVIEW
Author
[Link]
Associate professor,
Department of Commerce,

Page | 22
Alagappa University,
Karaikudi.
Mobile:
9789153850
Mail
ID:drmaran3@[Link]
Co-Author
[Link]
Ph.D. Research Scholar,
Department of Commerce,
Alagappa University,
Karaikudi.
Mail ID:
mehaladhanasekaran85@gma
[Link]
ABSTRACT
Page | 23
Consumers are the
largest economic group in any
country. They are the central
point of
all economic activities.
The ultimate aim of
production, storage and
distribution is to ensure
consumption of goods and
services to the satisfaction
of the consumers. Consumer
awareness
means being conscious of
having knowledge about the
various consumer production
laws, redress
Page | 24
mechanism and the consumer
rights which include right
to protection of health and
safety from
goods and services that the
consumer buy, right to be
informed about the quality,
price, potency,
purity and standard of
good, right to choose the
best from a variety of
others, right to get
representation if there is any
grievance or suggestion, and
right to seek redress against
unfair trade
Page | 25
practice or unscrupulous
exploitation. The Consumer
Protection Act was enacted in
1986 to protect
the consumers from unfair
trade practices. There are
certain rights provided to
every consumer by
the Consumer Protection
Act. Every consumer must
be aware of the
consumer rights and
responsibilities. In the present
study, an attempt was made to
find the awareness levels
among the
Page | 26
rural consumer. To collect
the data, 150 sample
respondents were selected
from Alagappa
University in Karaikudi
district of Tamilnadu state.
Keywords: Consumer,
Consumer Protection,
Consumer Rights, Consumer
Responsibilities.
[Link]
CONSUMER
AWARENESS AMONG
COLLEGE STUDENTS:
AN OVERVIEW
Author
Page | 27
[Link]
Associate professor,
Department of Commerce,
Alagappa University,
Karaikudi.
Mobile:
9789153850
Mail
ID:drmaran3@[Link]
Co-Author
[Link]
Ph.D. Research Scholar,
Department of Commerce,
Alagappa University,
Karaikudi.

Page | 28
Mail ID:
mehaladhanasekaran85@gma
[Link]
ABSTRACT
Consumers are the
largest economic group in any
country. They are the central
point of
all economic activities.
The ultimate aim of
production, storage and
distribution is to ensure
consumption of goods and
services to the satisfaction
of the consumers. Consumer
awareness
Page | 29
means being conscious of
having knowledge about the
various consumer production
laws, redress
mechanism and the consumer
rights which include right
to protection of health and
safety from
goods and services that the
consumer buy, right to be
informed about the quality,
price, potency,
purity and standard of
good, right to choose the
best from a variety of
others, right to get
Page | 30
representation if there is any
grievance or suggestion, and
right to seek redress against
unfair trade
practice or unscrupulous
exploitation. The Consumer
Protection Act was enacted in
1986 to protect
the consumers from unfair
trade practices. There are
certain rights provided to
every consumer by
the Consumer Protection
Act. Every consumer must
be aware of the
consumer rights and
Page | 31
responsibilities. In the present
study, an attempt was made to
find the awareness levels
among the
rural consumer. To collect
the data, 150 sample
respondents were selected
from Alagappa
University in Karaikudi
district of Tamilnadu state.
Keywords: Consumer,
Consumer Protection,
Consumer Rights, Consumer
Responsibilities.
[Link]

Page | 32
BIBLIOGRAPHY

 [Link]
 [Link]
 [Link]
 [Link]
 NCERT Textbook

Page | 33

Common questions

Powered by AI

Consumer awareness impacts economic activities by ensuring that production, storage, and distribution are aligned with consumer satisfaction. As consumers are central to economic activities, heightened awareness can lead to more informed purchasing choices, potentially driving demand for safer and higher-quality products, thereby enhancing economic practices and policies .

The study highlighted awareness levels among rural consumers by sampling 150 respondents from Alagappa University in Karaikudi, Tamilnadu. Although specific data from the study is not detailed in the provided sources, the research aimed to gauge how informed rural consumers were about their rights and responsibilities, indicative of varied awareness levels .

The Consumer Protection Act of 1986 provides a framework for protecting consumers from unfair trade practices by establishing certain rights such as the right to protection of health and safety, the right to be informed, the right to choose, and the right to redress. This legal framework raises consumer awareness by ensuring consumers are informed and protected in their transactions .

The responsibilities of consumers complement their rights by encouraging them to be informed and critical about their purchases, ensuring they understand the quality and safety of products. Responsibilities such as actively seeking information and questioning suspect practices enhance the rights provided under laws like the Consumer Protection Act, as informed consumers can better exercise their right to redress and representation .

Low consumer awareness can lead to increased vulnerability to exploitation through unfair trade practices, affecting individual wellbeing by limiting access to quality products. Societally, it can perpetuate cycles of misinformation and reduce market efficiency, as uninformed consumers may fail to demand accountability or improvements from producers and service providers .

Institutional support plays a significant role by providing resources, facilities, and an environment that encourages innovation and inquiry. Educational institutions can raise awareness through targeted programs, workshops, and providing access to information. The project by Sakshi Rathore highlights the role of schools and teachers in enabling students to engage with concepts like consumer awareness effectively .

Consumer education is crucial because it empowers consumers to understand their rights and responsibilities better, enabling them to make informed decisions. It ensures that consumers are not only aware of the products they purchase but also of the mechanisms available for redress and protection against unfair practices. Such education is vital in fostering an environment where consumer rights are actively exercised and respected .

Consumer awareness involves being informed about various consumer production laws, redress mechanisms, and consumer rights, such as the right to protection of health and safety, the right to be informed about the quality, price, potency, purity, and standard of goods. It also includes the right to choose from a variety of options, the right to representation for grievances or suggestions, and the right to seek redress against unfair trade practices .

Researchers face challenges such as accessibility to data, variations in literacy and education levels, and differing levels of exposure to information and communication technologies. Urban consumers may have easier access to resources and information, unlike their rural counterparts who may rely more on localized knowledge and informal networks .

The research on consumer awareness among college students involved selecting 150 sample respondents from Alagappa University in Karaikudi. The study likely utilized surveys or questionnaires, though the specific methods used in the assessment are not detailed in the document summaries provided .

You might also like