Graham Pastillas

An Undergraduate Business Plan

Presented to the
Faculty of the College of Business Administration and Accountancy
Mabini Colleges, Inc.
Daet, Camarines Norte

In Partial Fulfilment of the Requirements in

Mgt1-Principles of Management

by

Jerold Rasco

Joshua Borsong

Jayvee Dearao

2020
i
 MABINI COLLEGES, INC

College of Business Administration and Accountancy

Daet, CamarinesNorte

CERTIFICATION AND APPROVAL SHEET

This Business Plan Entitles “Graham Pastillas” prepared and submitted by Jerold
Rasco, Joshua Borsong and Jayvee Dearao in partial fulfilment of the requirements in
Mgt1-Principles of Management has been examined and recommended for Oral
Examination.

CESAR P. ABASOLO
Instructor
_________________________________________________________

APPROVAL SHEET

Approved by the Panel/Advisory Committee on Oral Examination on

_____________________ with the grade of ________.

CESAR P. ABASOLO
Instructor
II
 ACKNOWLEDGEMENT

The researcher wishes to extend their heartfelt thanks to the following individuals who

extend their support and expertise in the completion of this piece:

First and foremost, we would like to thank our Mgt1 professor, Sir Cesar Abasolo.

Without his guidance and dedicated involvement in every step throughout the process,

this Business Plan would never be accomplished. We would like to thank you very

much for your support and understanding.

Getting through this Business Plan required more than academic support, and we
have many, many people to thank for listening to us and, at times having to
tolerate over this semester. Most importantly none of this could have happened
without the support and effort of the member named Jerold Rasco, Joshua Borsong
and Jayvee Dearao.

Every time it was having a hard time with our busy schedules, we did not let to stop

from finishing our Business Plan and contributing our assigned parts. We are happy

and proud that we have accomplished this Business Plan requirement and we hope that

we have satisfactorily met the expectations of our dear professor.

CYB, EAD, MGJ, MCJ.

iv
Good day Ma’am/Sir

Thank you for joining us here today. We are Jerold Rasco ,Joshua Borsong
Jayvee Dearao, we are going to present our business plan about the Graham
Pastillas

Prof. Cesar Abasolo

By: Jerold Rasco

Joshua Borsong

Jayvee Dearao
 MARKETING BACKGROUND

Size

According to Mabini Colleges the total population in CBAA departmentCollege of

Business Administration and Accountancy is 1035 students. Graham pastillas is based on the
combination of graham and pastillas. Graham is the base of the product.

Competition

Business exists in a competitive environment. Small business that offers snacks is in

competitin with each other to provide the best value for customer. Competition in Graham
pastillas are commonly offered b the other small business and sometimes it doesn't provide
nearly the produt quality. We ensure that tasty snack will give customer a complete
satisfaction. We know business are faced by direct competitions. These are firm that produces
the same or similar product. We consider small business because it will threat in our busness.

Gegraphical Location

The firm decides that the product will be distributed in Mabini Colleges. The product is
made in pastillas flavored. It addressed in Mercedes road.

Population

The total population of our target market is 1035 students. This data will help us in
determined who will be our potential buyers.

Table 1

Historical population

Year Population
2017 1102

2018 939

2019 1035

Table 1 show the total population of the CBAA Department College of Business
Administration and Accountancy from the MC registrar from 2017– 2019, which is the target
market of the proposed business.

Table 2

Projected General

Year Population

2020 1001

2021 967

2022 933

The table shows that the population will increase 10% yearly. The Geometric will used
to calculate the projected demand.

Demand analysis

Graham pastillas focused on 76% of 1035 of the population of (CBAA) College of

Business Administration and Accountancy. Based on the result of the survey that will be
conducted out of 50 respondets 38 stuents or 76% said yes that they eat graham. Out of 38
repondent 100%are willing to buy Graham pastillas.

Table 1.3
 Histotical Demand of Graham Pastillas

Year Population 76% of the total AAC Total demand

population

2017 1102 838 649 543 862

2018 939 714 649 463 386

2019 1035 787 649 510 763

The table 1.3 shows the historical ofgraham pastillas from 2017 to 2019 base on the
survey conducted. The population of College of Business Administration and Accountancy 76%
will answered yes that says they will eat and buy a graham.

Table 1.4

Projected general of Graham Pastillas

Year Population 76% of the AAC Total demand

population

2020 1139 866 649 562 034

2021 1253 952 649 617 848

2022 1378 1047 649 679 503

The table 1.4 shows the historical ofgraham pastillas from 2020 to 2022 base on the
survey conducted. The population of College of Business Administration and Accountancy 76%
will answered yes that says they will eat and buy a graham.

Table 1.5

Projected Demand of Graham Pastillas

Year Population 100% of the AAC Total demand
population

2020 866 866 729 631 314

2021 952 952 729 694 008

2022 1047 1047 729 763 263

The table 1.5 shows the histirical ofgraham pasillas from 2020 to 2022 base on the
survey conducted. The population of College of Business Administration and Accountancy 100%
will answered yes that says they will eat and buy a graham.

Table 1.6

Historical Supply of Graham Pastillas

Competitors Supply (monthly) Increase (%)

JemalynClacio 5000(12) = 60 000 10%

Herminda Abanes 10000(12)= 120 000 15%

Rhoda Maravilla 5000(12)= 60 000 10%

Table 1.6 shows the existing competitors of the proposed business. The table illustrate
the total quantity of graham pastillas sold monthly and annually.

Table 1.7

Projected Supply of Graham Pastillas

Year Total supply

2020 268 800

2021 301 056

2022 337 183

 Table 1.7 shows the projected supply for graham pastillas from day 2020 –2022.

Table 1.8

Production Capacity of Graham Pastillas

Year Production capacity (10%)

2020 73 000

2021 80 300

2022 88 330

Table 1.8 shows the production capacity of graham pastillas from 2020 –2022.

Hu

Table 1.9

Demand and Supply GAP Analysis

Year Demand Supply GAP Production Market share

Capacity

2020 631 314 268 800 362 574 73 000 0.20%

2021 694 008 301 056 392 952 80 300 0.20%

2022 763 263 337 183 426 080 88 330 0.21%

Table 1.9 shows the Demand and Supply Gap for Graham Pastillas and Market
Shares. The Gap is computed by subtracting the total supply to the total demand. The
market shares are computed by dividing the product capacity for Graham to the gap
between the demand and supply and multiplying by 100%. It must be noted that the
average increased in projected product capacity is 10% annually.

PRODUCTION PLAN

OPERATIONAL ASPECTS

What is Graham Pastillas ?

Graham Pastillas are sweet and sugary dessert that is well known and love by many
people of the Philippines you can make this dessert without cooking at all ,or you can do a bit
of cooking to make the delicious treat's.

Ways prepare a delicious Delicacies of Graham Pastillas ?

 Prepare all the ingridients and materials needed .

 If the mixture start tp get hard ,use your hand to mix well and silghtly massage it
but be sure to wear a gloves for sanitary purposes

PRODUCT (VICINITY MAP)

Powdered Milk (200 grams) 140.00

Condensed Milk (150 grams) 60.00

Refined Sugar (1/4 ) 15.00

Graham Crush (2 Packs) 90.00

Large Mixing Bowl 50.00

Plastic Whisk 40.00

Plastic Container 10.00

A. PRODUCTION PROCESS

GRAHAM PROCESS

Ingredients

 Powdered Milk

 Condensed Milk

 Marshmallow

 Graham Crush

 Refined Sugar
 PRODUCTION PROCESS

Starting process Finished products

Prepare all ingredients Put it on the clean container

 Pour your crushed graham crackers
into a medium sized bowl. Fried it until its color is golden brown
Press your graham ball into a flat disk.

Add 1/3 cup of sweetened

condensed milk

Add your favorite filling.

Roll your graham [Link] your graham ball backSmooth the edges into a ball [Link]!
You can munch on your graham balls right away or chill them in the refrigerator for about 5-10
minutes beforehand.[5] Dust them with powdered sugar or coconut flakes and enjoy them with
a glass of milk. You can even wrap your graham balls up and give them out as gifts or party
favors.