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How To Start Telecommunication Business In Nigeria (Updated).
How To Start Telecommunication Business
In Nigeria (Updated).
ST Jairus June 13, 2020 Business, How To 8 Comments
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Table of Contents
o Telecommunication Business In Nigeria: This Article Will Give You The Most Valid Guide
On How You can Start Your Own Great Telecommunication Business In Nigeria In This New Era.
o What is Telecommunication
Why You Should Start Telecommunication Business In Nigeria
How To Start Telecommunication Business In Nigeria:
o
1. Choose Telecommunications Business You Want to Start
2. Write a Business Plan
3. Name and Register Your Telecommunication Business
4. Obtain the Necessary Licenses and Permits
5. Pay the NCC Permit
6. Find Funding
7. Get Started
Telecommunication Regulations And Operators In Nigeria
Types Of Telecommunication Business In Nigeria
Challenges in the Nigerian Telecommunication Business
Solutions to the Challenges in the Nigerian Telecommunication Sector
o ST Jairus
TELECOMMUNICATION BUSINESS IN NIGERIA: THIS ARTICLE WILL GIVE
YOU THE MOST VALID GUIDE ON HOW YOU CAN START YOUR OWN
GREAT TELECOMMUNICATION BUSINESS IN NIGERIA IN THIS NEW ERA.
The Nigerian telecommunication sector is the largest segment of the Information and Communication
sector. Nigeria has one of the largest telecom markets in Africa.
The Nigerian Telecommunication sector has evolved over the years to an oligopolistic market structure (a
small number of firms have the majority of market share).
The sector includes a strong multinational presence. The leading players are MTN, a South African based
multinational company with a market share of 37.21%, Airtel (an Indian based multinational
telecommunication), Glo (a Nigerian multinational company) and 9mobile (formerly Etisalat).
WHAT IS TELECOMMUNICATION
Telecommunications industry began in 1876 with the invention of the telephone, i.e. those old fashioned
landlines that hung on your kitchen wall circa 1985.
Telecommunication means the transmission of signals over long distances for the purpose of
communicating, and the term encompasses more than just telephones.
First, there was the telephone, then radio broadcasts came under the telecommunication umbrella a bit
later in the 19th century. Next, television arrived. Today, the term includes the internet, cellular phone
networks and all of the assorted goods and services required by these types of companies, such as security
and software.
WHY YOU SHOULD START TELECOMMUNICATION BUSINESS IN
NIGERIA
Huge and untapped opportunities
There are immense opportunities in the telecom sector in Nigeria which in our view overshadow any
perceived risk.
Nigeria is the most populous country in Africa. The World Bank’s World Development Indicator
database stated that Nigeria’s population in year 2000 was 126.9 million growing at a rate of 2.4% per
annum. This implies conservatively an annual increase in population of 2m – 2.5m. There is therefore a
lot of pent-up demand for telecommunication services. See the estimation below.
Pyramid Research estimated that from a market value of $800m in 2001, the Nigerian market will
be worth $2.5 to $3.5 billion annually.
With that growth potential, Nigeria market is ranked best in Africa. However, with a Compound
Annual Growth Rate (CAGR) of about 50% , Nigeria ranked first in Africa with the potential maximum
wealth generation.
Based on the high demand from telecoms companies, more growth is expected from mobile
services, internet, data communications and fixed voice services.
HOW TO START TELECOMMUNICATION BUSINESS IN NIGERIA:
1. CHOOSE TELECOMMUNICATIONS BUSINESS YOU WANT TO START
Are you interested in opening up a cellular phone company? Or maybe your goal is a tech security firm?
You could launch a network services, television, radio station, start an internet provider, supply phone
systems to businesses or develop and sell the software used in phone systems.
Some of these goals are more realistic than others, but they all fall under the umbrella of
telecommunications in Nigeria.
However the first thing is that, you must choose and decide the type of telecommunications services you
want to provide, then you can take steps to start your business.
2. WRITE A BUSINESS PLAN
A sound business plan is essential to get started and succeed. There are many sites and manuals out there
that can guide you through
writing a business plan, or you can hire professionals to work with you on creating one. The essential
elements of the plan should be:
Executive summary: This is a synopsis of your entire plan in a succinct paragraph or two.
Imagine this as your elevator pitch to
investors. Whoever reads this should understand what your business is going to be and how it will
work.
Business Description: What exactly will your business do and how will it operate?
Marketing Strategies: Where will your business fit into the current market and how will it
capture that portion of the market?
Competitive Analysis: Who are your competitors in this space, and what is your advantage?
Development Plan: Describe where the company will go and how it will get there.
Operations and Management Plan: How will the company be run, who will run it and what are
their qualifications?
Financial Projections: What are you projecting in terms of profits for the first five years?
3. NAME AND REGISTER YOUR TELECOMMUNICATION BUSINESS
Once you’ve figured out your niche and developed your business plan, it’s time to get down to business,
so to speak. There are some regulatory and legal steps you’ll need to take care of as soon as you can.
1. Figure out the structure of your business.
2. Name your business .
3. Buy the internet domain for your business as soon as you can. Certain entities watch new
business registrations and attempt to buy up all of the domain names, then charge you a bunch of money
for them.
4. Register the name after you secure the domain
4. OBTAIN THE NECESSARY LICENSES AND PERMITS
This part can be tricky. If you can hire a lawyer and accountant to help ensure you get started on the right
foot, it’s a good idea.
The telecommunications industry in Nigeria is regulated by the Nigeria Communications
Commission (NCC), an independent U.S. government agency overseen by Congress. It is the primary
authority for communications law, regulation and technological innovation. This means that you need to
make sure you’re doing everything the FCC says you must do if you’re running a telecommunications
company.
Because the telecommunications industry is regulated by a federal agency, you’ll need a federal license or
permit in order to legally operate your company. The FCC provides guidance on its site about the type of
license you will require, depending on the type of telecommunications business you are running;
however, it is complicated and it wouldn’t hurt to have legal guidance.
5. PAY THE NCC PERMIT
Several fees are required by the Nigeria Communications Commission. Here is a list of fees you may be
required to pay, depending on the nature and needs of your business.
Application processing fees for licenses, equipment approvals and more
Annual regulatory fees
Freedom of Information Act fees if you need to process a request under this act
Forfeitures, i.e. penalties you would need to pay to the NCC for violations of law or
noncompliance with authorizations.
6. FIND FUNDING
There are several avenues for funding a business. The way you decide to fund yours will depend largely
on your means and how much money you need to get started. Since you already have a business plan, you
should have a number in mind.
A few options:
Get a small business loan.
Find angel investors. These are wealthy individuals who invest in new companies.
Find venture capital funding. If you need a lot of money to get started, this may be the best route.
Venture investors usually have more money to invest than angel investors because they are backed by
firms.
Use crowdsourcing. This method of fundraising is gaining popularity. Start a site and ask for
individuals to invest. In return, they will get a share in the company or special perks once you’re up and
running.
7. GET STARTED
Starting a company is challenging. But if you have a good idea and you’ve secured funding and all of the
necessary permits and regulations, it’s time to get started on opening your business.
TELECOMMUNICATION REGULATIONS AND OPERATORS IN
NIGERIA
Telecom is regulated in Nigeria by the Nigerian Communication Commission (NCC) which grants
licences and manages available spectrum.
Relate with the image below:
TYPES OF TELECOMMUNICATION BUSINESS IN NIGERIA
There are three broad categories of telecom operators in Nigeria, namely-
The fixed wire/wireless services providers such as the Government owned Nigeria
Telecommunications Limited (NITEL), the newly licensed Second National Operator (Globacom), a
number of fixed wireless operators and those operating the Fixed Wireless Access technology.
The cellular operators such as MTN Communications and Econet Wireless, the two dominant
GSM operators. NITEL and Globacom also hold Digital Mobile Licences to provide cellular services
based on the GSM technology.
The Long Distance Operators such as NEPSKOM Communications Limited and Mobile
Telecommunications Service Limited. Interestingly, NEPSKOM is a Joint Venture (JV) between
ESKOM, a South African electricity company, and the Nigeria Electric Power Authority (NEPA). The JV
is basically expected to utilize NEPA’s transmission infrastructure to provide transmission backbone to
telecom companies that may require it.
CHALLENGES IN THE NIGERIAN TELECOMMUNICATION
BUSINESS
There has been a decline of GSM mobile subscribers as the market grapples with shifts in product
options. Consumers are moving away from traditional cellular services to data bundle packs, which
allows them to use Over the Top (OTT) services.
Q42016 saw an increase in total GSM subscribers of 0.84% to 154 million (mn). However, subscribers
dropped in Q12017 by 1.38% to 152mn; Q22017 results were worse, dropping 6.15% to 143mn.
Telecom operators and Internet service providers are currently at loggerheads to deliver data at relatively
cheaper prices. The fierce price competition among telecom operators on their voice and internet data has
led to the contraction in the sector revenue over time. Consumers benefit from temporary low prices only
in the short run.
The sector has also contended with OTT players that utilize technology to convey voice/video calls at a
fraction of traditional voice call costs. While Nigeria’s data bundle prices are the lowest in subSaharan
Africa, they are priced below actual costs which can harm the sector and puts longterm customer benefits
at risk.
SOLUTIONS TO THE CHALLENGES IN THE NIGERIAN
TELECOMMUNICATION SECTOR
To ensure sustainable growth, the sector is in need of reform. Previous changes (e.g. the Nigerian
Communications Act 2003) are outdated as they focus on how voice calls are regulated and not on
matters that relate to the new technological era.
The focus today should cover competition in the sector, the market and other services the telecom sector
is linked closely to such as finance, technology and media services.
The current government has shown its commitments in creating an enabling environment for the private
sector to contribute innovative solutions to allow consumers to benefit from Information Communication
Technology (ICT) advancements. This will in turn bring about efficiency and productivity in the telecom
sector and eventually enhance economic growth.
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