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Video Jingle Against Drug Abuse

The document proposes a video jingle contest to promote awareness of the negative effects of illegal drugs among students. The contest will be held at Ozamiz City National High School from November 1-30, 2019. Students will work in groups to create original 2-5 minute music videos with anti-drug messages and submit them for judging and posting on social media. The video with the most likes and shares will win. The activity aims to educate youth and promote responsible social media use.
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0% found this document useful (0 votes)
84 views3 pages

Video Jingle Against Drug Abuse

The document proposes a video jingle contest to promote awareness of the negative effects of illegal drugs among students. The contest will be held at Ozamiz City National High School from November 1-30, 2019. Students will work in groups to create original 2-5 minute music videos with anti-drug messages and submit them for judging and posting on social media. The video with the most likes and shares will win. The activity aims to educate youth and promote responsible social media use.
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd

DEPARTMENT OF EDUCATION

Region X - Northern Mindanao


DIVISION OF OZAMIZ
City of Ozamiz
OZAMIZ CITY NATIONAL HIGH SCHOOL
Bernal St. Lam-an, Ozamiz City, 7200, Philippines
S.Y 2019-2020

MEDIA KONTRA DROGA ORGANIZATION

PROJECT PROPOSAL

I. TITLE : Video Jingle Kontra Droga


II. PROPONENTS : Ria Blandine Pongase Szmajewski
MKD Adviser
III. IMPLEMENTING OFFICE : Ozamiz City National High School
Bernad St., Lam-an Ozamiz City, 7200, Philippines
IV. SCHEDULE VENUE : November, 1-30, 2019
Ozamiz City National High School

V. RATIONALE

The Barkada Kontra Droga (BKD) is a peer group organized to provide and support
school activities that promote awareness and intervention to drug abuse, its ill effects and
other related issues. This group also supports the projects of community and its local
government with the same objectives. This organization is supported by the students,
teachers, school administrators, barangay council, local government unit, private institutions
and other identified stakeholders.

With this, the BKD Program of Ozamiz City national High School establishes Media
Kontra Droga as a support group which will serve as an avenue to divert students’ interest in
illegal drug addiction.

VI. OBJECTIVES

This activity aims to:

A. Heighten awareness among the young about the negative effects of illegal drugs
through the use of social media sites
B. Promote responsible social media etiquette among millennial

VII. DESCRIPTION

Media Kontra Droga is one of the support groups under BKD, the flagship program of
the National Drug Education Program (NDEP). It aims to develop the young to become
agents against drug addiction through the responsible use of social media.

VIIII. ACTIVITY

a. Submission of Videos
b. Deployment of videos to the official BKD Facebook Page
c. Judging of video
d. Announcing of Winners

IX. STRATEGY AND METHODOLOGY

Video-Jingle Kotra Droga


Mechanics:
1. Open to all bonifide students of Ozamiz City national High School.
2. Each group entry must be composed of five(5) to ten (10) members.
3. The video presentation must be for two to five minutes.
4. The jingle must be originally composed as the background of the video.
5. You may used whatever kind of performance (e.g Acapella, Tunog-tao, Beat box,
combination and etc.)
6. Use only original footages. You may use whatever kind of camera or drone.
7. The video must be in mp4 or mpeg format.
8. Submit your softcopy entry at the NDEP office.
9. The video submission is on November, 2019.
10. The videos will be posted to BKD facebook page for voting.
11. The most like and share video will receive the People’s Choice Awards.

Criteria:
Originality - 20%
Musicality - 20%
Lyrics Content - 20%
Over-all Impact - 15%
Visual Appeal - 15%
Expression of Theme - 10%
100%

X. BUDGETARY REQUIREMENTS

Since the activities are done on social media sites, budgetary requirement is no longer
needed.

XI. SOURCES OF FUNDS

The expenses for these activities will be taken from the solicitation of NDEP and BKD
Coordinators, subject to usual accounting and auditing.

XII. MONITORING AND EVALUATING

These activities will be monitored by the MKD Advisers Claire P. Padilla and Ria Blandine
Pongase Szmajewski, BKD coordinators Danily D. Homecillo, Jhimson A. Monreal, Jane C.
Manili, Division NDEP Coordinator, Dr. Alice Fe C. Paderanga, and Chef of the SGOD, Susan
Epifania B. Carpio.

Prepared by

RIA BLANDINE PONGASE SZMAJEWSKI


MDK Adviser
Checked and Reviewed:

DANILYNE D. HOMECILLO JHIMSON A. MOREAL JANE C. MANILI


NDEP Coordinator NDEP Co-coordinator BKD Coordinator

Noted:

LILIBETH Y. ABAMONGA
Secondary School Principal II

Attested:

ALICE FE C. PADERANGA
Medical Officer III/ Division NDEP Coordinator

Recommending Approval:

SUSAN EPIFANIA P. CARPIO


Chief Education Program Supervisor
School Governance and Operations Division

Approved:

EDILBERTO l. OPLENARIA
School Division Superintendent
Division of Ozamiz City

Common questions

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The main objectives of the Media Kontra Droga initiative are to heighten awareness among the youth about the negative effects of illegal drugs through social media and to promote responsible social media etiquette among millennials .

The methodologies include overseeing activities by designated advisers and coordinators who ensure that the projects align with the objectives. The effectiveness will likely be gauged through engagement metrics on social media and the feedback from participants and stakeholders .

The initiative aligns with NDEP goals by cultivating young individuals as advocates against drug addiction, using innovative and responsible social media use as a tool for education and advocacy, thereby fulfilling NDEP's mission of drug education and prevention .

Stakeholders include students, teachers, school administrators, barangay council, local government units, and private institutions. They support by providing resources, guidance, and a platform for the initiatives. Their collaboration is essential in aligning community efforts with the project’s goals .

The BKD program engages students by organizing the Media Kontra Droga, encouraging them to participate in creating original video jingles that promote anti-drug messages. This approach uses social media as a platform to divert students' interests from illegal drugs to creative activities .

The initiative aims to use social media by posting student-created videos on the official BKD Facebook page. This not only spreads awareness about the dangers of drug use but also promotes original and creative content that discourages drug involvement among peers .

Engaging students in video jingle creation promotes creativity, teamwork, and communication skills, and provides a platform for peer-led advocacy, thereby potentially reducing drug use. However, challenges might include ensuring genuine engagement from all students and maintaining the originality and quality of content in a competitive and digital environment .

Social media is crucial as it acts as the primary platform for showcasing the students' video jingles, fostering wide reach and engagement. It enables public voting, thereby increasing community involvement and enhancing the competition's success and effectiveness in spreading its anti-drug message .

The Media Kontra Droga project ensures sustainability by leveraging social media platforms, which do not require budgetary allocations. Additionally, funding for any related expenses is sourced through solicitation, managed by the NDEP and BKD coordinators, adhering to standard accounting and auditing practices .

The evaluation criteria, which include originality, musicality, lyrics content, overall impact, visual appeal, and expression of theme, ensure that submissions are engaging, informative, and impactful. These factors support the initiative's objectives by fostering high-quality content that effectively raises awareness and promotes responsible social media use .

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