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Demand Analysis for Specialty Toys

Specialty Toys is considering order quantities for a new toy called Weather Teddy. Management suggested orders of 15,000, 18,000, 24,000, or 28,000 units. A sales forecaster predicted demand of 20,000 units with a 95% probability demand will be between 10,000-30,000 units. This can be modeled as a normal distribution with a mean of 20,000 and standard deviation of 5,102. The probabilities of stock-out were calculated to be 83.65%, 65.17%, 21.77%, and 5.82% respectively for each order quantity.

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Shibu Kumari
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0% found this document useful (0 votes)
21 views5 pages

Demand Analysis for Specialty Toys

Specialty Toys is considering order quantities for a new toy called Weather Teddy. Management suggested orders of 15,000, 18,000, 24,000, or 28,000 units. A sales forecaster predicted demand of 20,000 units with a 95% probability demand will be between 10,000-30,000 units. This can be modeled as a normal distribution with a mean of 20,000 and standard deviation of 5,102. The probabilities of stock-out were calculated to be 83.65%, 65.17%, 21.77%, and 5.82% respectively for each order quantity.

Uploaded by

Shibu Kumari
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Case Problem

7/13/2020
Specialty Toys
1
Case Problem Specialty Toys

Table of Contents
Summary of data available in case.......................................................................1
Analysis 1..............................................................................................................1
Solution1...........................................................................................................1
Analysis 2..............................................................................................................3
Solution2...........................................................................................................3
Question3.............................................................................................................4
Solution3............................................................................................................4
Question 4.............................................................................................................4
Solution 4...........................................................................................................4
Question 5.............................................................................................................4
Solution5............................................................................................................4

Summary of data available in case

 Members of the management team suggested order quantities of 15,000,


18,000, 24,000, or 28,000 units.
 Specialty expects to sell Weather Teddy for $24 based on a cost of $16 per
unit.
 If inventory remains after the holiday season, Specialty will sell all surplus
inventory for $5 per unit.
 After reviewing the sales history of similar products, Specialty’s senior sales
forecaster predicted an expected demand of 20,000 units with a 0.95
probability that demand would be between 10,000 units and 30,000 units.

Analysis 1

Use the sales forecaster’s prediction to describe a normal probability


distribution that can be used to approximate the demand distribution. Sketch
the distribution and show its mean and standard deviation.
2
Case Problem Specialty Toys

Solution1

Let’s suppose d be demand of the toy


Since expected value is 20,000, Mean, μ = 20,000
According to the problem statement, sales forecaster predicted an expected
demand of 20,000 units with a .95 probability that demand would be between
10,000 units and 30,000 units.
So, P (10000 < d < 20000) = 0.95
Z = (X – μ)/ σ
Z value for probability of 95% is 1.96

1.96 = (30000-20000)/ σ
σ = 5102.04
3
Case Problem Specialty Toys

Normal distribution of the demand is represented in above graph. The


calculated standard deviation is 5,102

Analysis 2
Compute the probability of a stock-out for the order quantities suggested by
members of the management team.

Solution2

Let’s suppose d be demand of the toy


Probability of stock out for N units of order = P (d> N)

Order 1: 15000
Z = (15000 – 20000)/5102
Z = -0.98
Cumulative probability for -0.98 = 0.1635
P(d>N) = 1- 0.1635 = 0.8365

Order 2: 18000
Z = (18000 – 20000)/5102
Z = -0.3920
Cumulative probability for -0.39 = 0.3483
P(d>N) = 1- 0.3483= 0.6517

Order 3: 24000
Z = (24000 – 20000)/5102
4
Case Problem Specialty Toys

Z = 0.784
Cumulative probability for 0.784= 0.7823
P(d>N) = 1- 0.7823 = 0.2177

Order 4: 28000
Z = (28000 – 20000)/5102
Z = 1.568
Cumulative probability for 1.568 = 0.9418
P(d>N) = 1- 0. 9418= 0.0582

Question3
Solution3

Question 4
Solution 4

Question 5
Solution5

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