CHAPTER # 01
INTRODUCTION
Framework
1 International Business Definition
2 Multi National Enterprise
3 International Management
4 Globalization of the world
5 Definition of Globalization
6 Meaning of Globalization
Internationalization of Business
1 Meaning
2 Why International Business
Factors causing Globalization of Business
1 Views
2 Problems
3 Factors causing Globalization
4 Ripple factors
5 Disadvantages
Country Attractiveness
International Business Environment
1 Political Environment
2 Economic Environment
3 Cultural Environment
Protection vs Globalization
Chapter # 02
INTERNATIONAL TRADE & INVESTMENT
Promotion of Global Business
Role of GATT & WTO
Mulilateral Trade nogotiations & Agreements VII & IX
Challenges for Global Business
Global Trade & Investment
Theories of International Trade & Investment
Need for Global Competitiveness
Regional trade Block
1 Types
2 Advantages
3 Disadvantages
RTBs across the globe
Chapter # 03
INTERNATIONAL STRATEGIC MANAGEMENT
Strategic Compulsions
Standardization Vs Differentiation
Strategic options
Global portfolio management
Global entry strategies
3.5.1 Advantages
Organizational issues of international business
1 Organization Structure
2 Organization Design
Controlling of international business
Performance of global business
Performance evaluation system.
Chapter # 04
PRODUCTION, MARKETING, FINANCIAL & HUMAN
RESOURCE MANAGEMENT OF GLOBAL BUSINESS
Global production
Location Decisions
Scale of operations
Cost of production
Make or Buy decisions
Global supply chain issues
Quality considerations
Globalization of markets
Marketing strategy
Challenges in product development
Investment decisions
1 Economic Considerations
2 Political Risk
Sources of fund
Exchange Rate Risk and management
Strategic orientation
Selection of expatriate managers
Training and development
Compensation.
Chapter # 05
CONFLICT MANAGEMENT & ETHICS IN
INTERNATIONAL BUSINESS MANAGEMENT
Advantages of international business
Disadvantages of international business
Conflict in international business
Sources and types of conflict
Conflict resolutions
Negotiation
The role of international agencies
Ethical issues in international business
Ethical decision-making