E-commerce and E-business are same?
True False
2. When you look at e-commerce and e-business, which is the most realistic relationship between these
two concepts? E-commerce is broadly equivalent to e-business E-business is a subset of e-
commerce E-commerce is a subset of e-business None of the above
3. What is Dropshipping? A business where store owners buy a product’s inventory from
dropshippers and then they sell them on their store. A shipping service which allows store owners to
ship the products to their customers. A business which allows store owners to sell products to their
customers without owning the inventory by self.
4. Which ecommerce platform is the least used by merchants? Shopify Magento Wix
WooCommerce
5. Companies selling their products to wholesalers, distributors relate to the B2C ecommerce type.
True False
6. Disadvantage of E- Commerce Distribution delivery Problem of controlling privacy and
security New technology High price
7. Facebook belongs in which category of website? Social network Transactional website
Media or publisher site Brand-building website
8. What is the percentage of customers who visit a Web site and actually buy something called?
Affiliate programs Click-through Spam Conversion Rate
9. Which of the following is not one of the basic business objectives for an e-commerce site? display
goods execute a transaction provide production and supplier links optimize system
architecture
10. The biggest difference between online consumers and the general public is: Education level
Age Income Computer ownership/access
11. The primary objective of online advertising is to: Gather consumer information Generate
database of customers Generate sales Lead buyers to transactional Web site
12. While there are obvious e-business advantages and opportunities, there are also risks and barriers.
These include: Contravention of customer privacy Internet hackers penetrating company
security Spikes causing websites to fail at peak times All of the above
13. Social network sites such as Facebook and Twitter have become increasingly popular for sell-side e-
commerce and would normally be considered to be in which category? Brand-building sites
Portal, publisher or media sites Services-orientated relationship-building websites Transactional
e-commerce sites
14. EasyPay and JazzCash are working as an _____ between Vendor and Bank while HBL is itself a bank
which makes it more secure and reliable. Channel Intermediary Retailer Platform
15. ________ is defined by the ‘page load time’ i.e. the time it takes to fully display the content of a
specific page. Page Speed Website Speed Page Rank Domain Rank
16. [Link] is well-known for which e-commerce marketing technique? Banner ads Pop-up
ads Affiliate programs Viral marketing
17. Which segment do eBay, [Link] belong? B2Bs B2Cs C2Bs C2Cs
18. The best products to sell in B2C e-commerce are: Small products Digital products
Specialty products Fresh products
19. Which is not a function of E-commerce marketing advertising warehousing none of
the above
20. Which term represents a count of the number of people who visit one site, click on an ad, and are
taken to the site of the advertiser? Affiliate programs Click-through Spam All of the
SUBMIT
above
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