Headlines Patterns
Cross Line/Bar Line Headline
It consist of single line centered over the story.
This headline may be used in one column or more
column story.
Three missing class XII girls found in Ajmer
Jaipur: The three girls who had gone missing from
Brahmpuri locality in the city were today found in
Ajmer, police said.
The girls, all studying in class XII in a local school,
had been untraceable since yesterday afternoon.
They were found in Ajmer today, they said. On
questioning, the girls confessed that they had planned
the trip to Ajmer as they had wished to visit the place.
The matter is being probed whether they went to
Ajmer on their own or were taken by someone, the
police added.
27 fresh cases of swine flu in Delhi
New Delhi: Twenty-seven fresh cases of swine flu
were reported in the capital on Monday including a
Chief Medical Officer (CMO) at a hospital that treats
patients of H1N1.
Those suspected with the disease have been
admitted to Safdarjung hospital, Ram Manohar Lohia
Hospital and Lok Nayak Hospital among others. Chief
Medical Officer of the swine flu detection centre at
RML Hospital, S K Sharma, along with a junior doctor
have also been detected with the virus and they have
been put under home quarantine for suspected
influenza A (H1N1).The Delhi government had last
week identified 17 government and five private
hospitals for isolation care and treatment facility for
H1N1 cases.
Double Cross Headline
This headline is written in 2-lines depending upon its
length.
Example: Vishwaroopam ban lifted by court, but
Kamal Haasan is not past finish line
Chennai: Kamal Haasan's big-budget thriller
'Vishwaroopam' can finally release in Tamil Nadu, the
Madras High Court ruled on Tuesday, rescinding a
ban imposed on the movie last week by the state
government. How quickly the film can start playing in
theatres depends now on their availability. The
government has said it will appeal against the verdict.
In court on Tuesday, the Tamil Nadu government
defended the ban it ordered just days before the film's
scheduled release, citing the need to protect
communal harmony after Muslim groups accused the
film of portraying the community negatively.
Navy SEAL describes moment he shot Osama bin
Laden three times in the head
Washington: The Navy SEAL who killed Osama bin
Laden broke his silence Monday, recounting the night
he shot the Al Qaeda leader three times and the
financial anxiety he now faces as an unemployed
civilian.
The commando kept his identity secret in the Esquire
magazine interview, but revealed his role in the daring
May 2011 raid for the first time, as well as the worries
he has for his family's security.
"He looked confused. And way taller than I was
expecting," the SEAL said of bin Laden.
Flush-Left Headline
Most common.
Eye movements from left to right
Example: 1) New Delhi sets record
with 1500 murders.
2) Ceasefire in London,
Deployment of UN
Peacekeeping force soon.
3) Muslim world
unites against
US presence
in Iraq.
Flush-Right Headline
In this, all lines are to the right-side and run
ragged to the left.
Example: 1) New Delhi sets record
with 1500 murders.
2) Ceasefire in London,
Deployment of UN
Peacekeeping force soon.
3) Muslim world unites against
US presence in Iraq.
Inverted Pyramid Headline
This consists of two or three lines.
Each line shorter than the previous one and centered.
Usually used in single-column news story.
Example: 1) Tibetans showcase documents
to back independence
claim.
2) IIM Council will not have
powers to override
institutes, unlike
IIT Council
Drop/Stepped Lines Headline
This pattern is of 2-3 lines, each approximately of
same length.
In case of 2-lines, first line is set to the left of the
column and second line is set to the right.
Example: IIM Council will not have powers to
override institutes, unlike IIT Council
In case of 3-lines, top line is flush left, second line is
indented one space and third line is indented two
space and flush right.
Example: Bush condemns
explosion into
Mumbai locals.
Inverted Stepped Headlines
This is opposite to stepped headlines. In this, first
line is spread over the whole column, second line is
shorter than the first and third line is shorter than
the second. Both second and third lines are flush
left.
Example: IIM Council will not have powers
to override institutes,
unlike IIT Council
Hanging Indentation Headline
This patterns carries 2, 3 or 4 lines, first line is
longer than other lines and flush left.
Other two lines are equal & indented to an
identical number of spaces at the left.
Example: IIM Council will not have powers
to override institutes,
unlike IIT Council
Square Indentation Headline
In this pattern, headlines runs into three or four
lines. All lines remain equal. Headline gives a
impression of a square.
Example: Parliament
calls for a
special meet.
Roller/Waist Headline
In this pattern, first and third lines are of equal
length and second line is shorter and centered.
Example: 1) New Delhi Summit
crucial for
NAM countries.
2) IIM Council will not have
powers to override
institutes, unlike IIT Council
Kicker/over line/shoulder
Headline
Kicker is a subordinate line placed on the top of
the main headline. It is mainly of 1/3 width than
headline.
Mainly used in multi-column headline but can be
used for single column also.
Size of the Main lines are larger than the line
placed at the top.
Example:
Geetika Sharma case
HC orders probe into claim of parents of
accused regarding Gopal Goyal Kanda
Reverse Kicker/ Hammer
Headline
Reverse of the Kicker Headline is Hammer
Headline.
Written in two column because of its width.
Geetika Sharma case
HC orders probe into claim of parents of accused
regarding Gopal Goyal Kanda
Banner Headline
Extended to cover all the columns of the page.
Used for important occasions, it is the top
headline under masthead.
Example: Indira Gandhi shot dead
Pranav Mukherjee elected as a new President of
India
Skyline Headline
This pattern of headline used in extra important
occasions.
In this pattern, the masthead is pushed down and
headline is given over the masthead o the top of
the page.
Very rarely used.
Example: Tsunami hits southern part of the
country, thousand of people died
The Time of India
(mast head)
The variety used in newspaper for writing
headline are endless and exhaustive.
Even they vary from newspaper to newspaper,
state to state and country to country.
Headline patterns depends on style of the
newspaper, has adopted. Also, it depends on the
writer’s creativity and news sense.