554 CHAPTER III
555 RESEARCH METHODOLOGY
556 This chapter presents the methodology used in the study. This contains
557 the research design, sources of data, respondents of the study, research
558 instrument, data gathering procedure and statistical tool used in the study.
559 Research Method
560 In conducting the research, the researchers used the descriptive method
561 wherein questionnaire was distributed in order to gather the data needed in the
562 study. A descriptive method enabled the researchers to find out the status and
563 tools in management being employed by the industry. Therefore, it was deemed
564 to be the most appropriate method to use.
565 A descriptive method is designed to collect data that describes situations,
566 people or events; it could either be quantitative or qualitative in nature. It involves
567 the gathering of data such as ratings, figures and demographic data. It also
568 entails the gathering of qualitative information such as describing a process or
569 examining procedures.
570 A descriptive method was employed when its purpose is to obtain facts
571 about existing condition or detach significant relationship between current
572 phenomena.
573
574
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575 Sources of Data
576 The data used in this study were obtained from primary and secondary
577 sources. The primary source of data were the responses of the owner or
578 manager of Selected Ukay-Ukay Business.
579 Respondents of the Study
580 The respondents of the study were the six (6) owners of Ukay-Ukay
581 Business in Guinobatan, Albay.
582 Research Instrument
583 Questionnaire was used as the principal tool in gathering the data needed.
584 Questionnaire is a form that is intended to obtain conditions or practices on which
585 the respondents are presume to have knowledge. The questionnaires that were
586 used in the study consist of brief statements which are simple to understand.
587 The questionnaire has three parts. The first part was based on the profile
588 of the business; the second part was the Operations Management Practices of
589 Selected Ukay-Ukay Business in terms of Marketing Aspects and Financial
590 Aspects, followed by the impact of these practices on the sustainability of the
591 business and the last part were the action plans crafted in order to ensure
592 continuing sustainability of Ukay-Ukay Businesses.
593 Data Gathering Procedure
594 In conducting the study, the steps that were systematically undertaken are
595 the following:
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596 The researchers prepared a letter of request addressed to ukay-ukay
597 owners that was forwarded to the Dean of School of Business, Management and
598 Accountancy for evaluation and corrections. The researchers then prepared a
599 questionnaire for the respondents and personally approached the ukay-ukay
600 owners. The researchers explained their intentions in conducting the study and
601 ensure that respondents understand the questions. The process of
602 communicating information to the respondents and seeking their consent was to
603 establish mutual understanding between the researchers and respondents. Each
604 ukay-ukay business owners was given the opportunity to ask questions regarding
605 the questionnaire. The instrument was distributed and retrieved personally by the
606 researchers.
607 Statistical Treatment
608 This study used descriptive statistical tool such as weighted mean. The
609 weighted arithmetic mean was employed to measure the extent to which the
610 respondents rate and determine their operation management practices in terms
611 of financing and marketing aspects and its level of sustainability. The data
612 gathered was interpreted using the table provided below;
613 As to Operation Management Practices:
Scale Range Interpretation Description
Always 90%-100% practiced operation
3 2.50-3.00 Practiced management
Sometimes 50%-89% seldom practiced
2 1.50-2.49 Practiced operation management
1%-49% never practiced
1 1.00-1.49 Never Practiced operation management
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614 As to Impact of Operation Management Practices on Sustainability of business
615 along marketing aspect:
Scale Range Interpretation Description
3 2.50-3.00 High Impact 90%-100% proves that the
practices have high
impact on sustainability
2 1.50-2.49 Moderate Impact 50%-89% proves that the
practices have high
impact on sustainability
1 1.00-1.49 No Impact 1%-49% proves that the
practices have high
impact on sustainability
616
617 As to Impact of Operation Management Practices on Sustainability of business
618 along financial aspect:
619 Working Capital
Standard Industry Average Interpretation
Php20,000 and above
High Impact
Below Php20,000
Low Impact
620
621 Current Ratio
Standard Industry Average Interpretation
1.5-2.0 High Impact
Below 1.5 Low Impact
622
623 Quick Ratio
Standard Industry Average Interpretation
Quick Ratio higher than 1 High Impact
Quick Ratio lower than 1 Low Impact
624
625 Debt Ratio
Standard Industry Average Interpretation
49% and below High Impact
50% and above Low Impact
626
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627 Net Profit Margin
Standard Industry Average Interpretation
10% and above High Impact
Below 10% Low Impact
628
629 Return on Investment
Standard Industry Average Interpretation
High Impact
Low Impact
630
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