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Sakal Times Reader Demographics and Feedback

The document contains 9 tables summarizing data from a survey about readers of the Sakal Times newspaper. Some key findings: - 67% of respondents were male and most readers (36%) were housewives. The highest level of education was post-graduates (40%). - Respondents rated the quality of information in Sakal Times most highly as excellent (27%) and reliable (34%). - The most liked content segment was entertainment (47%) and most respondents read the newspaper for its information (57%). - Satisfaction with Sakal Times visibility in Pune was highest at 63% of respondents rating it as satisfied.

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Akshara Pradeep
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0% found this document useful (0 votes)
5 views12 pages

Sakal Times Reader Demographics and Feedback

The document contains 9 tables summarizing data from a survey about readers of the Sakal Times newspaper. Some key findings: - 67% of respondents were male and most readers (36%) were housewives. The highest level of education was post-graduates (40%). - Respondents rated the quality of information in Sakal Times most highly as excellent (27%) and reliable (34%). - The most liked content segment was entertainment (47%) and most respondents read the newspaper for its information (57%). - Satisfaction with Sakal Times visibility in Pune was highest at 63% of respondents rating it as satisfied.

Uploaded by

Akshara Pradeep
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Table No.

1: GENDER OF THE RESPONDENTS

FACTORS NO. OF RESPONDENTS PERCENTAGE

MALE 20 67

FEMALE 10 33

TOTAL 30 100

33%

MALE
FEMALE

67%

INTERPRETATION

It is Concluded that maximum 67% of the respondents preferring “Sakal Times”


newspaper belong to the male category.

Minimum 33% of the respondents preferring “Sakal Times” newspaper belong to the
female category.
Table No. 2: OCCUPATION OF THE RESPONDENTS

FACTORS NO. OF PERCENTAGE


RESPONDENTS
Students 6 20

House Wife 11 36

Employed 8 27

Others 5 17

Total 30 100

17% 20%
Students
House Wife
Employed
27%
Others
36%

INTERPRETATION

It is concluded that maximum 36% of the ‘Housewife’ category prefer to read “Sakal
Times” newspaper.

Minimum 17% of the ‘Other’ category prefers to read “Sakal Times” newspaper.
Table No. 3: QUALIFICATION OF THE RESPONDENTS

FACTORS NO. OF PERCENTAGE


RESPONDENTS
School Level 5 17

UG 6 20

PG 12 40

Professionals 7 23

Total 30 100

17%
23%
School Level
UG
20% PG
Professionals

40%

INTERPRETATION

It is concluded that maximum 40% of the PG category prefer to read “Sakal Times”
newspaper.

Minimum 17% of the School Level category prefer to read “Sakal Times” newspaper.
Table No. 4: THE QUALITY OF INFORMATION OF “SAKAL
TIMES” WHEN COMPARED TO OTHER NEWSPAPERS

FACTORS NO. OF PERCENTAGE


RESPONDENTS
Excellent 8 27

Good 10 33

Can’t Say 3 10

Fair 7 23

Poor 2 7

Total 30 100

7%
27% Excellent
23% Good
Can’t Say
Fair
10% Poor
33%

INTERPRETATION

It is concluded that 27% of the respondents reading the “Sakal Times” newspaper
voted the quality of the content to be excellent.

Minimum 7% of the respondents reading the “Sakal Times” newspaper find the
quality of the content to be poor.
Table No. 5: RELIABILITY OF THE INFORMATION IN THE
“SAKAL TIMES” NEWSPAPERS

FACTORS NO. OF PERCENTAGE


RESPONDENTS
Extremely Reliable 10 34

Very Much Reliable 4 13

Neutral 8 27

Not Much 5 16

Not At All 3 10

Total 30 100

10%
Extremely Reliable
16% 34%
Very Much Reliable
Neutral
Not Much
Not At All
27% 13%

INTERPRETATION

It is concluded that 34% of the respondents reading the “Sakal Times” newspaper
voted the content to be extremely reliable.

Minimum 10% of the respondents reading the “Sakal Times” newspaper find the
content to be not at all reliable.
Table No. 6: IN “SAKAL TIMES” NEWSPAPER THE
SEGMENT YOU LIKE THE MOST

FACTORS NO. OF PERCENTAGE


RESPONDENTS
News 6 20

Entertainment 14 47

Sports 3 10

Others 7 23

Total 30 100

23% 20%
News
Entertainment

10% Sports
Others

47%

INTERPRETATION

It is concluded that 47% of the respondents reading the “Sakal Times” newspaper like
the Entertainment category.

Minimum 10% of the respondents reading the “Sakal Times” newspaper prefer the
Sports category.
Table No. 7: CHOOSE NEWSPAPER RATHER THAN ANY
OTHER MEDIA

FACTORS NO. OF PERCENTAGE


RESPONDENTS
Informative 17 57

Improve Language Skills 3 10

Reliable 6 20

Others 4 13

Total 30 100

13%

Informative

20% Improve Language Skills

57% Reliable
Others

10%

INTERPRETATION

It is concluded that 57% of the respondents chose to read newspaper because of the
Information factor.

Minimum 13% of the respondents chose to read newspaper because of Other factors.
Table No. 8: RATE THE VISIBILITY OF SAKAL TIMES IN
PUNE

FACTORS NO. OF PERCENTAGE


RESPONDENTS
Highly Satisfied 3 10

Satisfied 19 63

Average 5 17

Dissatisfied 2 7

Highly Dissatisfied 1 3

Total 30 100

7% 3% 10%
Highly Satisfied
17% Satisfied
Average
Dissatisfied
Highly Dissatisfied
63%

INTERPRETATION

It is concluded that 47% of the respondents reading the “Sakal Times” newspaper like
the Entertainment category.

Minimum 10% of the respondents reading the “Sakal Times” newspaper prefer the
Sports category.
Table No. 9: RATE THE CBSE MASTERCLASS INITIATIVE
BY SAKAL TIMES

FACTORS NO. OF PERCENTAGE


RESPONDENTS
Highly Satisfied 9 30

Satisfied 12 40

Average 8 27

Dissatisfied 1 3

Highly Dissatisfied 0 0

Total 30 100

0%
3%

30% Highly Satisfied


27%
Satisfied
Average
Dissatisfied
Highly Dissatisfied

40%

INTERPRETATION

It is concluded that 40% of the respondents reading the “Sakal Times” newspaper are
Highly satisfied with the CBSE Masterclass Initiative.

Minimum 3% of the respondents reading the “Sakal Times” newspaper are Not
Satisfied with the CBSE Masterclass Initiative.
Table No. 10: RATE THE EVENTS CONDUCTED BY SAKAL
TIMES

FACTORS NO. OF PERCENTAGE


RESPONDENTS
Highly Satisfied 8 27

Satisfied 9 30

Average 11 36

Dissatisfied 2 7

Highly Dissatisfied 0 0

Total 30 100

7%0%
27% Highly Satisfied
Satisfied
36% Average
Dissatisfied
Highly Dissatisfied
30%

INTERPRETATION

It is concluded that 27% of the respondents reading the “Sakal Times” newspaper are
Highly Satisfied with the events conducted by Sakal Times.

Minimum 7% of the respondents reading the “Sakal Times” newspaper are Not
satisfied with the events conducted by Sakal Times.

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