ON THE JOB TRAINING

IN
YAMAHA –LINGA MOTORS
A report submitted to Department of Business Administration
In partial fulfilment for the Award of the degree of
BACHELOR OF BUSINESS ADMINISTRATION
SUBMITTED BY
[Link] VENI
EXAM NO: 17SUBA47
ROLL NO: 17SUBA47

Under the guidance of

MISS B. NANDHINI M.B.A., [Link].

DEPARTMENT OF BUSINESS ADMINISTRATION

THIAGARAJAR COLLEGE (AUTONOMOUS)
Re-Accredited with “A” Grade by NAAC
Madurai-625009
MAY- JUNE 2019
 DECLARATION

I hereby declare that the ON THE JOB TRAINING report at “YAMAHA-

LINGA MOTORS” submitted to the Department of Business Administration of

Thiagarajar College in partial fulfillment of the requirement for the award of the degree of

Bachelor of Business Administration is my original work.

Date:

Place:

[Link] VENI
 ACKNOWLEDGEMENT

It is my great feeling of happiness to place on record my deep sense of gratitude to

our principal [Link] RAJAN [Link],.[Link].,PGDCA.,[Link].,PH.D For
havingoffering this type of program as a part of this curriculum.

I am very grateful to [Link] BASKARA MOHAN M.B.A., [Link].

[Link] (PSY)., PH.D., head of the Department of Business Administration, Thiagarajar
College for his valuable guidance to undergo this training.

I am highly indebted to my guide. Miss B. NANDHINI M.B.A, [Link]. in

the department of business for the valuable guidance rendered during the course of my
training

I am happy to extent my sincere thanks to the manager of “YAMAHA-LINGA

MOTORS” for providing this opportunity to work under them. I have to pay my special
tribute to them for their enlightened guidance provided to me during the training program.
It is my duty to express my sincere thanks to all the employees for their excellent co-
operation extended to me throughout the training program.

I wish to thank my parents and guide for their valuable support during my training.

[Link] VENI
CHAPTERS CONTENTS PAGE NO

1. INTRODUCTION

2. INDUSTRY PROFILE

3. COMPANY PROFILE

4. DEPARTMENTS

5. OBSERVATION

6. EXPERIENCE OF TRAINEE

7. CONCLUSION
 CHAPTER–1

INTRODUCTION OF TRAINING

INTRODUCTION OF TRAINING:
ON THE JOB TRAINING;

MEANING:

According to Edwin Flip, ‘training is the act of increasing the skills of an

employee for doing the particular job’.

DEFINITION OF TRAINING:

Dale s. Beach defines training as ‘the organised procedure by which people

learn knowledge and skill for a definite purpose.’ Training refers to the teaching
and learning activities carried on for the primary purpose of helping members of an
organisation acquire and apply the knowledge, skills, abilities, and attitudes needed
by a particular job and organisation.

IMPORTANCE OF TRAINING:

1. Training of employees and managers are absolutely essential in this changing

environment. It is an important activity of which helps in improving the competency of
employees.

2. Training gives a lot of benefits to the employees such as improvement in efficiency

and effectiveness, development of self-confidence and assists everyone in self-
management.

3. The stability and progress of the organization always depends on the organization
always depends on the training imparted to the employees.

4. Training become mandatory under each and every steps of expansion and
diversification. Only training can improve the quality and reduce the wastages to the
minimum.

5. Training and development is also very essential to adapt according to changing

environment.
TYPES OF TRAINING:

Various types of training can be given to the employees such as,

Induction training

• Refresher training

• On the job training

• Vestibule training

• Training for promotion

• Induction Training:

Also known as orientation training given for the new recruits

in order to make them familiarize with the internal environment of an organisation.
It helps the employees to understand the procedure, code of conduct, policies
existing in that organisation.

• Job Instruction Training:

This training provides an overview about the job and

experienced trainers demonstrates the entire job. Addition training is offered to
employees after evaluating their performance if necessary.

• Vestibule Training:

It is the training on actual work to be done by an

employee but conducted away from the work place

• Refresher Training:

This type of training is offered in order to

incorporate the latest development in a particular field. The training is imparted to
the skills of employees. This training can also be used for promoting an employee.

• Apprenticeship Training:

Apprentice is a worker who spends a prescribed period of

time under a supervisor.
BENEFITS OF ONE THE JOB TRAINING:

• Be in touch with all the latest technology developments.

• Maintain knowledge and skill.

• Higher morale.

• Less supervision.

• Reduction in wastage and spoilage

• Improvement in daily work

• Reduction in machine breakage and maintenance costs.

• Reduction in accident rate.

• Improvement in quality of product.

• Greater Productivity.

• Improvement in efficiency.
 CHAPTER-2

INDUSTRY PROFILE

INDUSTRY PROFILE:

Yamaha Motor Company Limited is a Japanese manufacturer of motorbikes, two-

wheeler scooters, motor bicycles, four-wheeler ATVs, sailboats, boats, golf carts, water
pumps and products. Yamaha Motor Company was found in July 1955 by its founding
father and first electrical generators. Yamaha Motor Company produces and deals in a
wide and diversified range of President Genichi Kawakami. Its first model was YA-1, an
air-cooled, 2-stroke, single cylinder 125cc engine vehicle, which was launched in 1955.
The company is headquartered at Iwata, Shizuoka, Japan. Hiroyuki Yanagi is the current
President and Representative Director of Yamaha Motor Company.
Yamaha Motor Company entered India in 1985. India Yamaha Motor Private
Limited turned into a 100 percent subsidiary of YMC, Japan in 2001. The Indian
subsidiary of YMC came into its present form in 2008, when it formed an agreement with
Mitsui & Co., Ltd. and started to be known as Yamaha Motor India Pvt. Ltd.'
It is a 100 percent subsidiary of Yamaha Motor Company. This is the regional
headquarter and corporate control body. It looks after the corporate planning and strategy,
business planning and expansion, quality control and regional control of the Japanese
manufacturer's business in India.
Motor India Sales Pvt. Ltd. – It is a 100 percent subsidiary of the Yamaha Motor
Company. It provides sales and marketing services. It is based in Chennai, Tamil Nadu.
Yamaha Motor Research and Development India Pvt. Ltd. – It is a 100 percent
subsidiary of Yamaha Motor Company. It looks after the R&D and the product
development services provided to Yamaha Motor India. It is responsible for developing
new products for domestic as well as foreign markets. It is located in Surajpur, Gautam
Budh Nagar, Uttar Pradesh.
The company has two state-of-the-art manufacturing facilities for motorcycles,
scooters and automotive components for Indian and oversees markets:
[Link], Gautam Budh Nagar, Uttar Pradesh
[Link], Haryana

THE TWO WHEELER MARKET GLOBALLY:

The two-wheeler industry is concentrated in the developing world, especially china

and India, which together account for over half the ;total worldwide sales of two- wheelers.
The Japanese manufactures, Honda, Yamaha, Suzuki and Kawasakin dominate the two-
wheeler industry globally. Currenbtly, all major tawao wheeler markets, except India, are
domilnted either by Japanese firms or their joint [Link] Moto Corp, an lndian
motorcycle company is the world leader by sales.

Motorcycles are used for many different purposes. Some use it for daily
commuting (especially in developing and under-developed worlds) and for hobby pursuits
(in developed world). Harley Davidsons,Royal Enfield, BMW,Yamaha etc are the
companies that satisfy this hobby pursuit of the people, the world over.

TWO WHEELER MARKET: THE INDIAN SCENARIO:

The Indian two-wheeler industry can be divided into three broad categories:
scooters, motorcycles and mopeds. Each of these categories can be further segmented on
basic of several variables, like price, engine power, type of ignition, and engine capacity.
Today, India is the second largest producer and customer of two-wheelers
in the world. The Indian twao-wheeler industry has undergone a sigificat change over the
past 10years with the preference changing from mopeds to scooters, and more recently,
from scooters to motorcycles. With the reduction in the price differsential between scooters
and motorcycles, there has been a perceptibnle shift towards motorcycles because of their
better styling, higher fuel efficiency, and higher load carrying capacity.
Of late, scooters hava made resurgence. Honda is the market leader in the
scooter segment. Also female centric two-wheelers like Activa have gained major portion
of the market.

Rise of a Product: The Motorcycles:

Motorcycles are the must expensive of all two-wheelers. They are more
powerful than scooters and mopeds, have the highest load carrying capacity (which is
essential for rural areas), are fuel-efficient, have better road grip, and are also the most
expensive. Besides, motorcycles are viewed as “trendy” in the urban areas as compared
with scooters and mopeds.
The fortunes of the motorcycle industry changed after the
announcement of the liberal licensing policy in 1982 where by foreign collaboration were
allowed. In 1982, the Government allowed foreign players to enter the industry through
joint ventures. Within four years, the TVS Groups tired up with Suzuki, the Hero Group
with Honda, the Escorts group with Yamaha and Bajaj Auto Limited (Bajaj Auto) with
Kawasaki. TVS & Suzuki introduced Ind-Suzuki in 1984. Hero Honda Motors Limited
(HHML) launched CD100 in 1985, and both Escorts and Bajaj Auto launched their model
in 1986-87.
Also, new entrants have entered the market by introducing their
products at lower price points, while the existing player have announced price cuts. This
has led to prices competition in the domestic market.
 CHAPTER-3

COMPANY PROFILE

Company name : YAMAHA-LINGA MOTORS

Address : No 12, TPK Main Road,

Palanganatham, Madurai-625003(Near Bus Stop)
Year of establishment : 14/04/2009

Managing Director Name :

Building Infrastructure : Double storey

Total no of employees : 100-120 (based on seasonal demand)

Product manufacturer : YES

Shift time : 8:00am-8:00pm,

E-mail : mainmarant1988@[Link]

Product: Yamaha Two wheelers

Annual Business Volume: 10000 ton

Target Market: India

 CHAPTER-4

DEPARTMENTS

PURCHASE DEPARTMENT

• Talent full management:

An organization attempts to recruit, keep, and train the most

gifted and highest quality staff members that they can find, afford and hire. Talent
management gives business managers an especially important role to play in recruiting,
developing and retaining desirable staff member.

• Positive working environment:

A side from the job scope itself, on factor that significant influences
how employees feel about work is the environment, I mean everything that forms part of
employees’ involvement with the work itself, such as the relationship with co-workers and
supervisor, organizational Culture, room for personal development, etc.

A positive work environment makes employees feel good about

coming to work, and this provides the motivation to sustain them throughout the day.

• Strategic business partnership:

A strategic partnership is a formal alliance between two commercial

enterprises, usually formalized by one or more business contracts but fall short of forming a
legal partnership or, agency, or corporate affiliate relationship.

WELFARE SCHEMES:
The statutory welfare schemes include the following provisions:

• Drinking Water:

At all the working places safe hygienic and purified drinking water should be provided.
• Facilities for sitting:

In every organization, especially factories, suitable seating arrangements are to be

provided.

• First aid appliances:

First aid appliances are to be provided and should be readily assessable so that in
case of any minor accident initial medication can be provided to the needed
employee.

• Latrines and Urinals:

A sufficient number of latrines and urinals are to be provided in the office and
factory premises and are also to be maintained in a neat and clean condition.

• Lighting:

Proper and sufficient lights are to be provided for employees for doing work in
well manner.

• Washing places:

Adequate washing places such as bathrooms, wash basins with tap and tap on
the stand pipe are provided in the port area in the vicinity of the work places.

• Changing rooms:
 Adequate changing rooms are to be provided for workers to change their cloth in the
factory area and office premises. Adequate lockers are also provided to the workers to keep
their clothes and belongings.

• Rest rooms:

Adequate numbers of restrooms are provided to the workers with provisions of water
supply, wash basins, toilets, bathrooms, etc.

FINANCE DEPARTMENT

FINANCE DEPARTMENT:

MEANING: The part of an organization that manages its money.

The business functions of a finance department typically include
planning, organizing, auditing, accounting for and controlling its
company's finances. The finance department also usually produces the
company's financial statements.

AIMS AND OBJECTIVES:

The basic objective of Accounts Department is to keep records of financial

transactions of the company in an accurate, transparent and time-bound manner. Accounts
Department is also responsible for preparing accounts of the company on monthly basis
and yearly basis which are also placed before the company’s meeting. The mission of
preparation of monthly accounts is to enable one to know the financial position of the
Company on a particular date.

The Accounts Department is also responsible to provide the qualified Accountants

in various departments of the company and impart them practical training from time to time
as well as to conduct refresher courses so that they are kept well informed with the latest
developments in the systematic accounting procedures.

LEVELS OF FINANCIAL ACTIVITIES:

In this company it includes five levels of financial activities. They are as follows:
 • Accounts Receivable

• Accounts Payable

• General Ledger

• Banks

• Tax

[Link] employees: 3

Total investment: 5 cr

Investment source: 3cr personal investment and 2 cr bank loan

Banking partner: Punjab national bank

Annual sales: 1.8cr

Credit period :3 months

Books maintained:

• cash book

• purchase book

• credit book

• bill book

• Salary record
 MARKETING AND SALES DEPARTMENT

SALES DEPARTMENT:

1. Sales Organization:

A sales organization is to provide an efficient and economic administrative set up to

insure timing movement of goods from concern warehousing to the ultimate customer on
the satisfaction to buyer and seller.

2. Rate Fixing:

The firm fixes the rate by competitive pricing. The company does not adopt the sales
promotion.

The company can fix the rate on the basis of several expenses,

• Raw material cost

• Packing material cost

• EB changes

• Labour changes

• Advertisement cost

Sales Department’s main aim is to minimize the cost and maximize the profit. The
growth of the company depends upon sales department

Identification of the Customers:

 The first step in the sale process is the identification of the customers. Customers are
identified and the vehicles are ordered according to their specification.

Financial Assistance:

If the customer is in need of any financial assistance, the company arranged for
finance.

Billing:

Billing is done and the vehicle is registered.

Delivery:

The final step is the delivery of the vehicle.

MARKETING:

The management process through which goods and services move from
concept to the customer. It includes the co-ordination of four elements called the 4p’s of
marketing:

• Identification, selection, and development of a product,

• Determination of its price,

• Selection of a distribution channel to reach the customer’s place,

and

• Development and implementation of a promotional strategy.

FUNCTIONS OF MARKETING:

• MARKET INFORMATION:

To identify the needs, wants and demands of the consumers and the
analysing the identified information to arrive at various decisions for the successful
marketing of the firm products and services is one of the most important functions
of marketing. The analysis involves judging the internal weakness and strengths of
 the organisations as well politico-legal, social and demographic data of the target
market. The information is further used in market segmentations.

• MARKET PLANNING:

Market planning aims at achieving a firms marketing objectives.

These objectives may be involve increase market presence, dominate the market or increase
market share. The market planning functions covers aspects of production levels,
promotion and other action programmes.

• EXCHANGE FUNCTION:

The buying and selling are the exchange functions of

marketing. They ensure that a firm offerings are available in sufficient quantities to meet
customer demands. The exchange functions are supported by advertising, personal selling
and sales promotion.

• PRODUCT DESIGNING AND DEVELOPMENT:

The product design helps in making the product attractive

to the target market. In today’s competitive market environment not only cost matters but
also the product design, suitability, shape, style etc. Matter a lot in taking production
decisions.

• PHYSICAL DISTRIBUTION:

The physical distribution functions of marketing involve

transportation and storing. The transporting function involve moving product from their
points of production to locations convenient for purchases and storing functions involve the
warehousing product until needed for sale.

• STANDARDIZATION AND GRADING:

Standardization involves producing goods at

predetermined specification. Standardization ensures that product offering meet established
quantity. It helps in achieving uniformity and consistency in the output product. Grading is
classification of goods in various groups based upon certain predetermined characteristics.
It involves the control standards of size, weight etc. Grading helps in pricing decision also.
The higher quality goods and services attract higher price.
 • FINANCING:

The financing functions of marketing involve providing

credit for channel member or consumers.

• RISK TRAINING:

Risk training is one of the important marketing

functions. Risk taking in the marketing refers to the uncertainty about customer purchases
resulting from certain and marketing of goods and services that consumers may purchase in
future.

• PACKAGING LABELING AND BRANDING:

Packaging involves designing package for the

products, labelling means putting information required or specified on the product’s
covering. Packaging and labelling serve as promotional tools now a days, branding
distinguishes the generic commodity name to brand name.

• CUSTOMER SUPPORT:

Customer support is a very important functions of

marketing. It involves per sale counselling, after sale services, handling the customer
complaints and adjustment, credits services, maintenance services, technical services and
consumer information.
CHAPTER-5

OBSERVATION
OBSERVATION:

In this chapter an attempt is made to discuss the results obtained from the

study. The important findings are presented and discussed under the following

heads.

3.1 To study and analyze the cost and returns of processing of mango fruits per

tonne of product.

3.2 To evaluate the performance of Sri Varsha food products through SWOT

analysis.

3.3 To identify the problems and suggest suitable remedies for efficient functioning

of factory

SWOT ANALYSIS

SWOT Analysis:

• Strength:

Excellent branding, advertising and global distribution

Yamaha Motors Corporation has over 39,000 employees

One of the major brand in motorsport like MotoGP World superbike etc

Yamaha produces scooters from 50 to 500 cc, and a range of motorcycles from
50 to 1,900 cc, including cruiser, sport touring, sport, dual-sport, and off-road
 Extremely high Size and reach of company

Weakness:
Bike like R15, R1 are quite expensive

Opportunities:

Two-wheelers segment is one of the most growing industries

Export of bikes is limited i.e. untapped international markets

Threats:

Strong completion from Indian as well as international brands

Dependence on government policies and rising fuel prices

 Better public transport will affect two-wheeler sales

 CHAPTER-6

EXPERIENCE OF TRAINING
EXPERIENCE OF TRAINING:

• I learned a lot from my experience of on the job training at BEST AGRO

PRODUCT First of all, I am very much gratified for the support and understanding
of my superiors, especially on time when I committed mistakes.

• Finally I learned a lot at the time of training. Training is nothing but the practical
studies that we have learned in college. On the job training is the milestone in my
institution career.

• On the job training in BEST AGRO PRODUCT from 16.05.2018 to 22.06.2018

providing me a lot of experience and gave me a satisfied thing.

• I learned more things, and I get more ideas and suggestion from this training.

• Then, I want to thank my company and my guide [Link] sir for

giving me information about the company and providing me a well training.
 CHAPTER-7

CONCLUSION

CONCLUSION:
 The project done at BEST AGRO PRODUCT has helped a lot to gain
knowledge on various activities and operations undergone in the PROCESSING UNIT. I
was able to develop the skills at the time of this study. All the employees in the
organization were very helpful, friendly and co-operative. Finally I am very happy and
excited on days.

I spend and learned a lot of time of training. Training is nothing but the
practical studies learn in the college. I am able to develop my skills only at the time of
training. OJT is a mile stone in my educational carrier. I thank my institution for giving me
this golden opportunity. These training periods gives me a worthless knowledge skills and
experience.