Marketing Director

Job Description:

 Overseeing marketing department.

 Evaluating and developing our marketing strategy and marketing plan.
 Planning, directing, and coordinating marketing efforts.

Communicating the marketing plan.

Researching demand for our products and services.

Competitor research.

Identifying potential customers.

Developing promotions with advertising manager.

Understanding and developing budgets and finance, including expenditures, research and development
appropriations, return-on-investment and profit-loss projections.

Compiling lists describing our offerings.

Developing and managing advertising campaigns.

Building brand awareness and positioning.

Coordinating marketing projects from start to finish.

Organizing company conferences, trade shows, and major events.

Overseeing social media marketing strategy and content marketing.

Marketing Director Requirements:

Bachelor’s degree in business, marketing, communications, or related field.

Experience in marketing and running a marketing team.

Proven marketing campaign experience.

Effective time management skills and the ability to multitask.

Strong copywriting skills.

Attention to detail.

Proven ability to manage budgets.

Professional and proactive work ethic.

High competence in project and stakeholder management.

Excellent interpersonal, written and oral communication skills.

Experience with digital marketing forms such as social media marketing and content marketing.

Competency in Microsoft applications including Word, Excel, and Outlook.

Planning Manager

Job Description:

Supervises requirements planning for department, division, project, or organization

Prepares proposals and site plans in conformance with codes and local and national regulations

Acts as intermediary between community, developers, government entities, and business

Handles rezoning, site plans, special-use permits, and related materials

Gathers relevant statistical data and drafts reports on issues such as demographic information,
occupancy rates, and land use

Presents development proposals to government agencies

Arranges for public to review private and public development projects

Sets schedule for project or development and flow of requisite materials

Supervises other planning personnel, such as consultants and developers

Prepares budget and oversees expenditures

Sets goals, policies, and procedures for project

Interprets and evaluates legal documents and relevant legislation to assess impact on project

Offers employee trainings and development

Communicates with other managers, supervisors, and colleagues throughout project

Performs surveys and field studies

Job Qualifications:

Organisational Ability

Superior Written and Verbal Communication,

Adaptability,
Responsiveness,

Sound Judgement,

Active Listening Skills,

Research Skills,

Analytical Skills, Cooperative, Leadership Ability, Detail-Oriented, Problem Solver, Creative, Ability to
Work Independently and as Team, Interpersonal Skills, Multi-Tasking Skills, Innovative, Supervisory Skills,
Comfortable Working under Pressure, Understanding of Technical and Legal Matters

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Advertising Manager responsibilities

Hire and train creative talent for advertising department

Placed advertisements in appropriate media, including television and online

Measure the results of advertising campaigns to determine their effectiveness and cost-benefit ratio

Reach out to departmental managers to gain key insights into advertising possibilities

Identify decision-makers at specific mediums and build relationships with them

Review and approve all advertising media for print or web

Continue your education in digital advertising and identify new strategies and tactics to maximize brand
visibility

Collect all artwork on time and approve for publication

Advertising Manager skills

Bachelor’s Degree in Advertising, Marketing or related field required

3+ years’ experience in managerial role required

7+ years’ experience in service industry advertising preferred

Excellent communication skills

In-depth understanding of advertising artwork and copywriting

Ability to manage multiple teams and professionals efficiently

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Creative Director Job Duties:

Accomplishes work requirements by orienting, training, assigning, scheduling, coaching employees.

Meets work standards by following production, productivity, quality, and customer-service standards;
resolving operational problems; identifying work process improvements.

Meets cost standards by monitoring expenses; implementing cost-saving actions.

Develops basic presentation approaches by reviewing materials and information presented by client.

Determines production requirements by reviewing client requirements; considering scheduling factors.

Determines production schedule by conferring with heads of art, copy writing, and production
departments; outlining basic presentation concepts; coordinating creative activities.

Determines project content by reviewing and approving art and copy materials developed by staff.

Obtains client approval by presenting final layouts to client.

Improves quality results by studying, evaluating, and re-designing processes; recommending changes to
art, copy writing, and production departments.

Updates job knowledge by participating in educational opportunities; reading professional publications;

maintaining personal networks; participating in professional organizations.

Enhances department and organization reputation by accepting ownership for accomplishing new and
different requests; exploring opportunities to add value to job accomplishments.

Develops marketing strategies by examining client objectives; planning, scheduling, and completing
design and production requirements for direct marketing, telemarketing, and advertising.

Keeps clients informed by compiling, analyzing, and reporting marketing results; forwarding plan
projections and updates.

Revises marketing plan by analyzing campaign results; identifying expansion opportunities.

Monitors marketing mix and results by coordinating tracking actions with sales and marketing
representatives.

Improves marketing quality results by studying, evaluating, and re-designing creative processes;
implementing changes.

Helps clients by answering questions and responding to requests.

Updates job knowledge by participating in educational opportunities and in professional organizations.

Accomplishes marketing and organization mission by completing related results as needed.

Creative Director Skills and Qualifications:

Project Management, Foster Teamwork, Positioning, Organization, Coaching, Promoting Process

Improvement, Proactive, Marketing Research, Client Relationships, Developing Creative Standards,
Productivity

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Creative Director Responsibilities

Include:

Conceiving and implementing concepts, guidelines and strategies in various creative projects and
overseeing them to completion

Collaborating with account executives to obtain knowledge of the clients’ requirements

Directing and motivating teams of art directors, illustrators, copywriters etc. to help them use their
talents effectively

Lead brainstorming/creative sessions to generate ideas

Write and design unique and well-crafted copy that meet clients’ needs as well as our own

Revise content and presentations, approve/reject ideas, provide feedback to the team

Train and guide subordinates into accomplished professionals

Monitor results of team efforts and propose actions for the future

Requirements

Proven experience as a creative director or in a similar creative role

Hand-on experience in creative process, marketing, graphic design and brand development

Excellent working knowledge of software such as Photoshop, Illustrator, InDesign etc.

Outstanding leadership and organization skills

Exemplary interpersonal and analytical abilities

BSc/BA in advertising, fine art, design or relevant field; MSc/MA will be considered an asset

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Medical and health services managers typically do the following:

Work to improve efficiency and quality in delivering healthcare services

Keep up to date on new laws and regulations so that the facility in which they work complies with them

Supervise assistant administrators in facilities that are large enough to need them

Manage the finances of the facility, such as patient fees and billing

Create work schedules

Represent the facility at investor meetings or on governing boards

Keep and organize records of the facility’s services, such as the number of inpatient beds used

Communicate with members of the medical staff and department heads

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Key Responsibilities

Medical and health service managers are generally given the responsibility of coordinating the
healthcare services offered by an entire facility or specific clinical department. On a typical day, a
medical service manager may be found creating work schedules, reviewing new legislative regulations,
carefully managing patient billing, attending board meetings, maintaining the facility’s service records,
and communicating with department heads. Health service managers often play a supervisory role in
leading nurses, clinical technicians, physicians, assistant administrators, and other medical staff. Medical
and health service managers will likely be involved in overseeing any tasks that will improve the
efficiency of patient services.

Necessary Skills

In order to be successful, medical and health services managers must have good interpersonal skills for
communicating effectively with other healthcare workers and discussing any staffing issues. Medical and
health services managers need solid problem-solving skills to brainstorm innovative solutions that will
quickly resolve administrative glitches. Due to the advancement of new healthcare technology, health
services managers should have the technical skills to work with electronic health record systems.
Medical services managers are also expected to be detail-oriented with good organizational skills to
ensure all scheduling and billing information is filed properly for a smooth-running healthcare facility.

Degree and Education Requirements

At the bare minimum, medical and health services managers will need to earn a four-year bachelor’s
degree from an accredited institution. Most aspiring health services managers will start their education
with an undergraduate major in business administration, health administration, hospital administration,
management, or human resources management. From there, it’s common for medical and health
services managers to return to graduate school to improve their professional competency. It’s advised
that managers specialize their studies to earn a Master of Health Administration (MHA), Master of
Public Health (MPH), or Master of Business Administration (MBA) with a concentration in healthcare
management. Make certain you fill up on electives related to hospital organization, strategic planning,
health law, health economics, accounting, budgeting, human resources, and health information systems.