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Business Communication Essentials Guide

This document provides an overview of operational level business communication and report writing. It covers fundamentals of communication including definitions, purposes, processes and components. It also discusses communication in organizations, oral communication, interpersonal communication, and written communication. Additionally, it addresses crafting business messages, reports, proposals and memos. It describes case analysis, presentation skills, employment communication, and group communication. The document is divided into four parts that cover these various topics at a high level.

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fawad aslam
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4 views4 pages

Business Communication Essentials Guide

This document provides an overview of operational level business communication and report writing. It covers fundamentals of communication including definitions, purposes, processes and components. It also discusses communication in organizations, oral communication, interpersonal communication, and written communication. Additionally, it addresses crafting business messages, reports, proposals and memos. It describes case analysis, presentation skills, employment communication, and group communication. The document is divided into four parts that cover these various topics at a high level.

Uploaded by

fawad aslam
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Operational Level-1

(O3) BUSINESS COMMUNICATION AND REPORT


WRITING
PART - AWEIGHTAGE 35%
Fundamentals of Effective Business Communication

1. Introduction

• Role of communication

• Defining and classifying communication

• Purpose of communication

• Process of communication

• Components of communication

• Characteristics of successful communication

• Barriers to communication

2. Communication in Organization

• Communication structure

• Formal Communication network

• Informal communication network

• Importance of communication in management

3. Oral Communication
• What is oral Communication

• Principles of successful oral communication

• What is conversation control

• Two sides of effective oral communication

• Effective listening

• Non – verbal communication

4. Interpersonal Communication (IPC)

• Componential

• Developmental & Relational definitions

• Purposes of IPC

• Universals of IPC

• Axioms of IPC

• IPC barriers

5. Written Communication

• Purpose of writing • Clarity in writing

• Principles of effective writing: Seven C’s of effective communication

• Steps of writing process: The 3X3 writing process for

• Business communication: Pre writing – Writing – Revising – Specific writing‐ features – coherence – electroni
PART - BWEIGHTAGE 40%
Crafting Business Messages, Reports, Proposal and Memos

6. Business Letters

• Introduction to business letters


• Writing routine and persuasive letters

• Positive and negative messages

• Organizational plans

• Writing memos

• Circulars

7. Report Writing

• Objectives of Reports

• Kinds of business Reports

• Long reports
PART - CWEIGHTAGE 15%
Case Analysis and Presentation Skills

8. Case Method of Learning

• Understanding the case method of learning

• Different types of cases

• Overcoming the difficulties of the case method

• Reading a case properly (previewing, skimming, reading, scanning)

• Case analysis approaches

• Analyzing the case

• Do’s and Don’ts

• Case preparation

9. Presentation Skills

• What is a presentation
• Elements of presentation

• Designing a presentation

• Advanced visual support for business presentation

• Types of visual aids


PART - DWEIGHTAGE 10%
Employment and Group Communications

10. Employment Communication

• Introduction

• Writing CVs

• Group discussions

• Interview types

• Job interview

• Interview skills

• Impact of Technological Advancement on Business Communication

• Communication networks – Intranet – Internet – e mails – SMS –teleconferencing – videoconferencing

11. Group Communication

• Meetings: Planning, objectives, participants, timing, venue, lead

• Preparation of Agenda, Notice and Minutes of meetings

• Media Management: press release, press conference, media interviews

• Seminars, Workshop & Conferences

• Business etiquettes

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