Scribd
Upload
6 views3 pages

Skin Cream Preference Questionnaire

This document contains a questionnaire to collect information from respondents about their skin care preferences and habits. The questionnaire asks about demographics like gender, age and education level. It also asks about occupation, marital status and location. Questions are then asked about preferences for Indian or international brands, natural vs synthetic ingredients, and willingness to try a new orchid-enriched cream. Respondents are also asked to rate factors that influence their cream choice and how much they spend on cream monthly. The questionnaire concludes with questions about past cream usage, thoughts on skin tone, expectations from cream, and definition of healthy skin.

Uploaded by

vidushiii
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
6 views3 pages

Skin Cream Preference Questionnaire

This document contains a questionnaire to collect information from respondents about their skin care preferences and habits. The questionnaire asks about demographics like gender, age and education level. It also asks about occupation, marital status and location. Questions are then asked about preferences for Indian or international brands, natural vs synthetic ingredients, and willingness to try a new orchid-enriched cream. Respondents are also asked to rate factors that influence their cream choice and how much they spend on cream monthly. The questionnaire concludes with questions about past cream usage, thoughts on skin tone, expectations from cream, and definition of healthy skin.

Uploaded by

vidushiii
Copyright
© All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

QUESTIONNAIRE

(The following questionnaire is for academic purpose only. All information shall be kept
confidential)

NAME :___________________

GENDER : M[ ] F[ ] Other[ ]

AGE: 15-19 [ ]
20-30 [ ]
31-40 [ ]
41-50 [ ]
50< [ ]

EDUCATION: 10TH [ ]
12 TH [ ]
Graduate [ ]
Post graduate [ ]
Mphil/P.H.D [ ]
Other [ ]

OCCUPATION: Student [ ]
Service [ ]
Homemaker [ ]
Unemployed [ ]
Self employed [ ]
Retired [ ]
Other [ ]

MARITAL : Married [ ]
STATUS Unmarried [ ]

LOCATION: __________________
Q1 Your liking of brand in skin cream? Indian [ ]
International[ ]
Both [ ]

Q2 Do you prefer natural ingredients over synthetic ingredients in your cream? Yes [ ]
No [ ]

Q3 ITC is coming up with an orchid enriched cream. Are you willing to use it? Yes [ ]
No [ ]

Q4 How much do these factors influence you in chosing your cream ? Rate from 1-5

1. Brand
Least 1[ ] 2[ ] 3[ ] 4[ ] 5[ ] Highest

2. Pimple care
Least 1[ ] 2[ ] 3[ ] 4[ ] 5[ ] Highest

3. Rejuvanation,glow,soft skin
Least 1[ ] 2[ ] 3[ ] 4[ ] 5[ ] Highest

4. Fairness
Least 1[ ] 2[ ] 3[ ] 4[ ] 5[ ] Highest

5. Price
Least 1[ ] 2[ ] 3[ ] 4[ ] 5[ ] Highest

6. Suggestions by friends,family and physicians


Least 1[ ] 2[ ] 3[ ] 4[ ] 5[ ] Highest

7. Natural Ingredients
Least 1[ ] 2[ ] 3[ ] 4[ ] 5[ ] Highest

8 Any other [Link] specify. ______________________


Q5 How much do you spend on your cream on an average in a month? 50-100 [ ]
100-200 [ ]
200-300 [ ]
300 above [ ]

Q6 Have you ever used a fairness or skin lightening cream? Yes [ ]


No [ ]

Q7 Have you ever thought of being another skin tone?Pl give reason.
______________________________________________________________________________
______________________________________________________________________________

Q8 What are your expectations out of your cream?


______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________

Q9 What is the definition of healthy skin for you?


______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________

You might also like